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기업경영연구 [Korean Corporation Management Review]

간행물 정보
  • 자료유형
    학술지
  • 발행기관
    한국기업경영학회 [Korean Corporation Management Association]
  • pISSN
    1229-957X
  • 간기
    격월간
  • 수록기간
    1994 ~ 2026
  • 등재여부
    KCI 등재
  • 주제분류
    사회과학 > 경영학
  • 십진분류
    KDC 325 DDC 658
제3권 제2호(제5집) (11건)
No
1

日本的 經營 System에 관한 硏究

朴在麟

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.1-16

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4,900원

This thesis is the study about Japanese management system. The major contents of this thesis are the background of Japanese management system, its specific character and its prospect. The Summary of the results of study of this thesis are as follows. 1. The time of formation of Japanese management system can be said to be prior to 1920s. 2. The time establishment of foundation of modern Japanese management system can be said to be l?? 3. The gene?? specific character of Japanese management system can be named as lifetime employment, seniority, job-rotation and slow promotion. Consultive decision making and open communication etc. 4. The general prospect of Japanese management system seems to be changed a little in the future owing to the progress of globalization. But basic principle is viewed not to be changed in the future.

2

6,400원

Modern enterprises, fundamental conditions for its maintenance and growth lie in selling, and in particular, their managerial strategies begin at forecasting sales potential in term of quantities, qualities and timing. Thus, the establishment of methodological model in demand forecasting constitutes a basis for scientific management. Demand forecasting consists of a preparatory procedure and a regular procedure. There are three steps to be taken in a preparatory procedure of demand forecasting. First, a demand analysis should be made on the basis of knowledges and data involved in the relationship between the demand and its determining elements. Second, market structure and the developing processes of its scale should be analized through necessary data and with abundant insights on the future. Third, a forecasting plan should be established for the sake of main forecasting process of demand. There are also three steps to be taken in a regular procedure of demand forecasting for decision making. First, information be provided and classified by internal and external data. Second, information classification be made by moving average, summation and seasonal adjustment modle. Finally information interpretations be made. Therefore, a rational decision making for demand forecasting can be made with this result stemmed from such mathematical information interpretations.

3

납세성실성 연구방법의 고찰

황윤식, 석기준

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.43-70

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6,700원

Tax compliance raises issues relevant to a broad range of social science researchers in the disciplines of accounting, economics, sociology, and political science. Although there is no generally accepted definition of taxpayer compliance, compliance with reporting requirements means that the taxpayer files all required tax returns at the proper time and that the returns accurately report tax liability in accordance with regulations, and court decisions applicable at the time the return is filed. we chose to focus on studies that offer insight into the issues and procedures most likely to be of interest to academic researchers in designing behavioral compliance studies. The tax compliance studies can be categorized by type of research: survey, experimental, analycal, or regression modeling. Due to the amount of compliance literature, issues in measurement and validity of inferences provide numberous questions worthy of academic attention. This review has identified serious concerns with methodologies in tax compliance literature. Further, it has highlighted important differences in studies that may preclude meaningful comparisons. The review suggests the need for creative new approaches in this very important research area. Improvements in design may make future laboratory experiments more realistic and increase the varidity of the results.

4

사회적 유통정보인프라의 구축에 관한 연구

정형명

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.71-88

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5,200원

In the last several years, Korean enterprisers have gone through the increase of physical-distribution cost, which amounts to 15.7 percent of gross domestic product and ₩48,000billions. Experts believe that substantial savings can be effected in the physical-distribution area, which has been described as "the economy`s dark contient" and "the last frontier for cost economies." Physical distribution is not only a cost, it is a potential tool in demand creation. Unfortunately, physical distribution is only a cost in Korean enterprisers. Physical-distribution cost of Korean enterprisers is caused by scarce social-overhead capital. Thus, a company cannot achive physical-distribution efficiency without the expansion of social-overhead capital. Because the expansion of social-overhead capital requires a great deal of cost, it is difficult to improve the efficiency of physical distribution by expanding social-overhead capital. This paper suggests establishing social-logistics information network(SLIN) as a alternative for expansion of social-overhead capital. SLIN includes not only commodity supply chains but also social-overhead capital. SLIN consists of social overhead capital-value added network, physical distribution-value added network and commercial distribution- local area network. Therefore, it is expected that SLIN should improve the efficiency of physical distribution and effectively response to customer.

5

기업국제화의 기업문화적 접근

권의웅

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.89-108

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5,500원

Many achievements of studies on the culture of enterprise have been made so far but if we take a general view, it may stand in a beginning stage because of shortness of its history. The study related to the internationalization of enterprise is just started. Of course, there were achievements which have been made in the point of comparative business administration theory but it also has problems non-solved itself. Under the recognition of the above problem, in this study, I have tried to establish the frame of management of industrial culture according to the internationalization of enterprise. In order to this, I have examined cultural problems according to the internationalization of enterprise in advance and tried to make industrial and cultural approach as a method of resolution. Namely, I have tried to apply industrial culture as a method of resolution of various problems which may arise in the internationalization of enterprise. In detail, several management methods by means of core, symbolic and practical industrial culture based on integration theory for formation of industrial culture in the above, interface theory, synergy theory were presented. However, actually, it is expected that another practical problem such as conflicts, concretization of the core culture which may be derived from problems of variety of culture and the degree of variety may be produced in order to make these methods come true. Therefore, in the future, these problems may be required to be approached in the point of individual problem. In addition, deeper studies are expected with recognizing problems to be studied such as general problems of industrial culture study, namely, measuring point of culture, dynamic nature of industrial culture and union between ideal and systematic approaches.

6

팀組織이 組織有效性에 미치는 影響에 관한 硏究

白種玉

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.109-134

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6,400원

The purpose of this study is to find relationship between team organization and organizational effectiveness and to analyze factors of which affects on organizational effectiveness in level of team organization. To achieve the purpose of this study, both the theoretical study and emprical study of the team organization were carried out together. Measure variables on team organization involved level of organizational understanding, information share, and decision making. Measure variables on organizational effectiveness involved level of job devotion, job satisfaction, human relation. The data gathered were analyzed using regression analysis and LISREL analysis through SAS package. The results of this study are as follows. 1. It was found that decision making affects the most highly on level of team organization. 2. It was found that job satisfaction affects the most highly on organizational effectiveness.

7

對顧客 관계마케팅의 影響要因에 관한 硏究

鄭奇泳

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.135-170

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7,900원

The purpose of this study is to identify the accurate concept of relationship marketing and to investigate the factors of influence which could build and develope the relationship between the customers and the companies in automobile industry. This study suggests the effective relationship marketing strategies in automobile industry and intends to contribute with relationship marketing development. This study, therefor, examined the factors of influence which could build up relationship between customers and company. Major findings from this study are summarized as follow; 1. Customers considered the major attributes of automobile in the following order; safety, economical efficiency on operating powers of engine, and convenience. 2. There were no significant differences in the degree of satisfaction with product among customers` charcteristics. Customers, however, showed high degree of satisfaction with product in general. Especially they showed high degree of satisfaction in automobile quality. 3. Customers showed passiveness in mutual behaviors between customer-salesperson. Therefore, the role of salesperson was proved to keep, develope, and strengthen the relationship with customers. 4. Degree of interactive relationship, circumstantial status, and the level of satisfaction with product had an effect on the relationship continuance. Especially, the role satisfaction and trust in interactive relationship, company images and information by word of mouth in circumstance, the satisfaction with soft attribates in products have effect on relationship continuance in order. Therefore, it was shown that the relationship reinforcement with customers through the role satisfaction of salesperson was the most important in marketing activities. Findings of this study have implications that automobile industry conducts the relationship marketing stratigies to complete the maximization of customers satisfaction and increasing marketing efficiency. First of all, the goal of relationship marketing stratigies should be reinforcement of the role satisfaction and trust with salesperson. Therefore the companies should strengthen the custmer orientation and develope the ability of salesperson. The company also should reinforce the soft attributes of automobile to increase realationship continuance with product, and intensify the physical service areas to improve relationship continuance with product. But the company should reinforce the product quality and economical efficiency to solve the customer`s dissactifaction with automobile. Therefore, company should keep and intensify customers` satisfaction factors in instrumental functions. The company must improve the circumstantial factors. Therefore, the company upgrade its images for confirm the positioning in the market. To acomplish this relationship marketing, the marketer should conduct the systematical management.

8

先進國의 金融制度와 銀行 - 企業關係의 比較 硏究

李載達, 김인수

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.171-202

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7,300원

According as the country`s economic structure become more complicated, wider open market and internationalized, main developed countries` financial system and bankers-firms relations have been greatly changed. This paper shows some of our country`s policy implications on the basis of the above world wide challanges as follows: Firstly, government-oriented economic policy should be changed to the reliable private sector possessing the ability to follow-up procedures. Secondly, banker`s monitoring system controlled by government so far forth should be changed to the direction of reasonable banker-oriented system like that of German. Thirdly, due to the immaturity of Korean capital market as well as the convergence of firm`s property, banker`s monitoring and regulating system on the loan market should be activated. Finally, bankers should play an important role, such as, collecting and analyzing informations related firms within the range of governmental policy directions.

9

외국인투자가 국내 증시에 미치는 영향

최해술

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.203-220

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5,200원

For the purpose of examining the effects of foreigners` investment on the domestic stock market, the composite stock exchange index as well as the change of mean and variance of stock return rates were analyzed. The following sums up the results in this paper. To begin with, in the chronological analysis of the return rates, gradual recovery was seen from 1992 on when the foreigners`investment was first introduced. Owing to the expectation of the foreigners, the mean of the retunn rates in January 1992 was much higher than that in the later half of 1991. The Variance was also high in January, August and November of 1992. Next, to reveal the influence on individual items, portfolios were made in the divisions of those items of foreigners` investment(1% or more) and those items of no foreigners` investment(less than 1%). In 1992, the former had a higher return rate, while the latter was higher in 1993 and 1994. Again in 1995, however, when the foreigners` investment limit was upgraded, the former enjoyed a higher rate. In addition, in the annual analysis of the return rates after the portfolios were composed out of the foreigners` investment shares by the units of 1% or 3%, the mean return rates in the 1% division had a proportional rise in the years 1992 and 1993 but no noteworthy difference in 1994 and 1995. In particular, in 1995, neagtive return rates were abundant. In the 3% division, the 4-7% group in 1992 and 1993 and the 7∼10% group in 1994 were higher than other groups. As for the variance, non-investment items(less than 1%) had a higher variance than the items of investment shares. This result corresponds well with the analysis between the foreigners` investment items and non-investment items. The more investment shares, the lesser variance of the return rates. In sum, the growth of the foreigners` investment was significantly related with the decrease of stock market fluctuations.

10

법인납세자들의 조세회피성향에 관한 연구

최평윤

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.221-244

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6,100원

For the purpose of examining the effects of foreigners` investment on the domestic stock market, the composite stock exchange index as well as the change of mean and variance of stock return rates were analyzed. The following sums up the results in this paper. To begin with, in the chronological analysis of the return rates, gradual recovery was seen from 1992 on when the foreigners`investment was first introduced. Owing to the expectation of the foreigners, the mean of the retunn rates in January 1992 was much higher than that in the later half of 1991. The Variance was also high in January, August and November of 1992. Next, to reveal the influence on individual items, portfolios were made in the divisions of those items of foreigners` investment(1% or more) and those items of no foreigners` investment(less than 1%). In 1992, the former had a higher return rate, while the latter was higher in 1993 and 1994. Again in 1995, however, when the foreigners` investment limit was upgraded, the former enjoyed a higher rate. In addition, in the annual analysis of the return rates after the portfolios were composed out of the foreigners` investment shares by the units of 1% or 3%, the mean return rates in the 1% division had a proportional rise in the years 1992 and 1993 but no noteworthy difference in 1994 and 1995. In particular, in 1995, neagtive return rates were abundant. In the 3% division, the 4-7% group in 1992 and 1993 and the 7∼10% group in 1994 were higher than other groups. As for the variance, non-investment items(less than 1%) had a higher variance than the items of investment shares. This result corresponds well with the analysis between the foreigners` investment items and non-investment items. The more investment shares, the lesser variance of the return rates. In sum, the growth of the foreigners` investment was significantly related with the decrease of stock market fluctuations.

11

지각된 서비스 질 측정모델에 관한 연구

김미경

한국기업경영학회 기업경영연구 제3권 제2호(제5집) 1996.11 pp.245-274

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7,000원

The SERVQUAL concept is important part to understand of the counsmer`s service-buying behavior in the service industry. In order to understand service-buying behavior, it is necessary to define relative concepts of SERVQUAL such as satsfaction/dissatisfaction, complaints, expectation, perception, service production, delivery, speed and service encounters. The service researchers have tried to identify various concepts or models SERVQUAL and to measure them, however previous works on SERVQUAL did not present that unified model or concept. Because service nature and consumer`s characteristics are very delicate. Therefore, to unify the concept or model of SERVQUAL, this study is designed of 5 main parts, namely, introduction, identification of SERVQUAL, relative concepts about SERVQUAL, SERVQUAL models and conclusions. And conclusionly this study newly proposes an Evaluation Process Model of SERVQUAL, which used only the consideration method with previous literatures, especially in the center of SERVQUAL concepts and models. But this study does not verify through the field survey, therefore, it is necessary to refine and reassess through the field survey in the next study. The evaluation process model consists of 4 dimensions, namely, internal variables, expectation of SERVQUAL, perception of SERVQUAL, external variables. If the expectation of service surpasses perception of service, then the consumer is dissatisfied with that service. Thus the consumer is deplaced, abandons and selects other alternatives. In the end the consumer complaints about service. When the expectation of service exceeds perception of service, then the consumer is satisfied. Thus the consumer repeats and informs(word-of-mouth) the others and finally creats diffusion effect of service. If the expectation and perception of service is equal, service marketer can predict 3 patterns of the consumer. Namely, perseverance, loyalty and habituality. The service marketer should be careful to allow them to reoccur with these consumers. The evaluation process model of SERVQUAL, can be applied to find consumers` service-buying behavior and the service marketer can predict their future behavior pattern.

 
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