관광경영연구 [Journal of Tourism Management Research]

간행물 정보
  • 자료유형
  • 발행기관
    관광경영학회 [Tourism Management Research Organization]
  • ISSN
  • 간기
  • 수록기간
  • 등재여부
    KCI 등재
  • 주제분류
    사회과학 > 관광학
  • 십진분류
    KDC 326.39 DDC 910
제15권 제3호 통권 48호 (6건)

강원도 의료관광산업의 경제적 파급효과 실증분석

강주훈, 박세훈, 주연화

관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.1-22

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Over the last quarter century Kangwon Province has recorded relatively low economic growth and thus has suffered from low financial self-sufficiency. Recently as a leading and strategic industry, Kangwon Province has chosen medical tourism sector which has grown rapidly over the last several years, and has fostered the local medical tourism industry with large financial supports. This paper has two purposes. The first is to suggest the new and simple method to derive a regional input-output model from the national input-output table. Second, this paper aims to elucidate characteristics on the medical tourism industry on the basis of the regional I-O model and to analyse its effects on the regional economy. Empirical results are summarized as the followings. Medical tourism in the region has great potentials with the income multiplier 1.742, low imports coefficient 0.043, and the LQ index, 1.18. Correlation coefficient between local tax revenue and the tourism revenue proved to be 0.90. The predicted annual value of final demand in medical tourism potentially is expected to lead to 2,715 billion Won in regional output, 842 billion Won in value added, and 189 billion Won in local tax revenue.



동기와 경험이 만족 및 재방문의도에 미치는 영향 - 백제문화단지를 중심으로 -


관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.23-38

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The purpose of this study was to examine the relationships among intrinsic motivation, tourism experiences, tourists' satisfaction, and repeat visitation intention before, during, after the visit at Baekje Cultural Land(BCL). Results of this study support a direct relationship between intrinsic motivation and tourism experiences(improvement and social interactions). This study also found a positive relationship between tourism experiences(the get-away feeling) and tourists' satisfaction. Additionally, a strong, direct relationship between tourists' satisfaction and repeat visitation intention was found in this study. These results provide an important contribution in a sense that intrinsic motivation may have various direct effects on repeat visitation intention through tourism experiences and tourists' satisfaction. Future research is a necessary to understand the relationships among motivation, experience, satisfaction, and repeat visitation intention from qualitative perspectives. The relationships should also be explored by other subjects such as older adults tourists and international travelers.



세계박람회의 환경단서가 개최지이미지에 미치는 영향 - 상해 엑스포를 중심으로 -

김창수, 허상관

관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.39-61

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As environmental cues which perceived by visitors to World Expo are very important factors in producing the city and nation's image of host sites, this study examined various environmental cues factors in the Expo site for Korean who visited 2010 Shanghai Expo and the effects of these factors to city and nation's image. First, it showed that city's image influenced suitability, human services, convenient facility connection, design and accessibility, and nation's image influenced human services, convenient facility connection and design in the relationship of Expo's environmental cues and destination image. And it showed that event programs didn't influence to city's image, this means that environmental cues of Expo is different from those of convention and festival. As a result, it can be elicited that visitors highly perceived structural level of Expo's theme and environmental suitability which appropriate to Expo's theme. Second, it could verify that there's a relationship between city's image and nation's image. Therefore, if visitors held affirmative image to destination city, they would hold same image to nation. It showed that city's image which shaped by visiting Expo could significantly influence to nations's image as well as city's image.



외식업관리자의 리더십, 종업원의 직무태도 및 직무특성의 관계연구


관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.63-88

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This paper divided the leadership styles of the manager of a business unit of food service into transactional leadership and transformational leadership, and investigated how they influence the job attitudes of the employees by moderating of job characteristics. To achieve the purpose of this study, this paper analyzed the studies on leadership in business administration and the advanced empirical research. Independent variables in the study model are transactional and transformational leadership, dependent variables are additional efforts, organizational commitment and job satisfaction, and moderation variable is job characteristics. This paper gave operational definitions to the variables and set up the hypotheses to test the study model. The measuring tools based on the operational definitions are MLQ-5X, MLQ-1 and MSQ. The result of this study shows as follows:First, transformational leadership influences additional efforts, organizational commitment and job satisfaction more and positively than transactional leadership. Second, job characteristics moderates the relations between leadership, additional efforts, organizational commitment and job satisfaction. The moderation effects of job characteristics on transformational leadership are more than that on transactional leadership.



호텔기업 구성원의 가치성향이 서비스지향성과 고객지향성에 미치는 영향

이상우, 조문식

관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.89-108

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The main purpose of research is to confirm the structural relation among hotel employee's value orientation on service orientation and customer orientation. The sample used for date analysis are 309 hotel employee's in Seoul. The results of this study are summarized as followings. First, the positive and significant relationship between collectivism and service orientation, the negative and significant relationship between individualism and service orientation was proved. Second, the positive and significant relationship between collectivism and customer orientation, the negative and significant relationship between individualism and customer orientation was proved. This study has implications for hotel organization. Hiring employees with collectivism of value oriented is important for hotel organization.



제공된 회계 정보량이 조직시민행동에 미치는 영향에 관한 연구 - 자기유능감의 매개효과를 중심으로 -

이수명, 정휘영

관광경영학회 관광경영연구 제15권 제3호 통권 48호 2011.09 pp.109-122

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Based on the previous studies on the accounting information system, provided accounting information, organizational citizenship behavior and self-efficacy, this study hypothesized that provided accounting information increases organizational citizenship behavior self-efficacy mediates that relationship. These hypothesis are based on the behavioral approach which explains how management practice increase business performance. The result of the study, with 256 samples of hotel employees, shows that the provided accounting information positively affects organizational citizenship behavior and self-efficacy shows mediating role. This study implies that accounting information system has to be implemented focusing not only on the system itself but also on the amount of accounting information provided and that information makes the employee have self efficacy which, in turn, increase organizational citizenship behavior.


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