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The essay briefs the current situations, problems and causes of China’s trade show industry, and predicts specific impacts from the financial crisis; based on which it put forward suggestions on Sino-Japan-Korea cooperation. As influential countries in Asia, China, Japan and Korea have been cooperating with each other in many fields. We look forward to further cooperation in trade show industry. I here by put forward the following suggestions: To enhance information interchange on the industry. This conference can be a fabulous beginning for such interchange. The interchange can also be facilitated by Internet. To strengthen cooperative researches on the industry. There are so many interesting issues, such as the definitions, criteria and statistic approaches in this industry. The cooperation will prompt the involvement of colleges and associations in these countries. To enhance communications and understandings between each other. To enhance cooperation with other Asian countries in the trade show circus, hence better vision and broader cooperation.

This article tries to make an in-depth and comprehensive elaboration on the Beijing’s trade show industry in 2008, through analyzing the number of trade shows, scale, industry type, the composition of organizers and exhibitors, the opinion of exhibitors and trade visitors, etc. There are several important conclusions. Firstly, the trade shows declined in numbers; Secondly, the industry types are steadying; Thirdly, small and medium-sized enterprises and private enterprises are the main body of the exhibitors. Fourthly, the exhibitors’ and trade visitors’ evaluation of the trade shows were poor than before. On this basis, the article puts forward some countermeasure and advices, such as carrying the reform of trade show industry steadily, improving the facilities of the venues, strengthening the invitation of buyers and elevating the quality of the exhibitors. Through the analysis, the article can draw the following conclusions:(1)Influenced by some restrictive policies and the loss of some exhibitions, the number of exhibitions decreased.(2) The number of exhibitions in the main industry was stable, and education, training, art exhibitions have the distinct advantage, consumer leisure exhibition and other exhibitions related Beijing industry are equally significant.(3) The organizers of exhibition were diversified, and industry organizations played a predominant role.

Trade fair is the ideal medium for the transfer of the corporate culture, corporate identity and corporate design of a company. There is no debate as to the place of trade fairs in city and national economic development. It generates local income, employment, and output, and increases the volume of economic activity occurring nationally. This study estimated the economic impact of the trade fair industry in Korea using an Input-Output model. Based on the IO table by the Bank of Korea in 2003, all expenses related to the trade fair industry were re-categorized. The expenditures include five parts: domestic exhibitors, domestic visitors, foreign exhibitors, foreign visitors and trade fair organizers. The survey was conducted to collect data for the expenditure in five parts(n=1,141). As the results of estimated economic impacts of the korean trade fair industry, the production inducing effect was approximately 4,734 billion won, the employment inducing effect was 17,863 persons, and the value-added inducing effect was 748 billion won. The result could be used to set up the new concepts and plans for the government as well as trade fair industry.

The main subject of this paper is to establish guidelines and evaluation methods for waste assessment in exhibition planning. In this paper the following. 1) I researched the current state of waste in exhibition industry to get a clear idea of the actual amount of waste being produced. 2) I found what was necessary to create waste assessment guidelines.3) I made quantitative evaluation and qualitative evaluation method guidelines as a means for administrators and designers to achieve targets of the waste reduction. 4) I have verified my findings by conducting interviews and further field research. This is the first time to conduct researchon the amounts of waste being produced in the exhibition industry. The result of this research made it possible to find a reasonable level of waste, and a method of making universal guidelines for waste assessment. In addition, while putting together this paper I considered each standpoint (organizer, exhibition institution, exhibitor, and the contractor) so as to keep a neutral position, I also for further clarification have collected waste management data from other industries to compare with the research that I have done for exhibition industry. This waste assessment system that I have proposed for booth display is based on having the designers consider waste in the early stages of their project not at the end.

This study aims at finding how to enhance the credibility of exhibition data through revitalizing endorsement system. The fundamental data for this study was mainly collected by Association of Korea Exhibition Industry(AKEI), which is the organization in charge of practical tasks in running the endorsement system. For the meaningful result, I have searched overseas cases; such as UFI and AUMA, and compared AKEI's system with both of them. The more I studied, the more I am confident that the influence of endorsement should be strengthened for the development of Korea Exhibition Industry. We could compile the credible statistics, if more exhibition organizers participate in the endorsement system. When the clear statistics is accumulated, we can establish the suitable policy for Korea Exhibition Industry, based on the collected data. In order to motivate exhibitions to be endorsed, AKEI should offer benefits for them, including reduction of endorsement cost. Along with the effort from AKEI, the exhibition organizers also need to be aware of endorsement with positive views. AKEI will constantly endeavor to improve the endorsement system, and furthermore exhibition industry in Korea.