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해외 OTT 서비스의 지속사용의도에 관한 연구 : 가치기반수용모델을 중심으로
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.1-20
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
Due to the COVID-19 crisis, considering the use of overseas OTT service is rapidly increasing among Korean consumers, there is a need for research on why Korean consumers are choosing overseas OTT platforms rather than domestic ones. Drawing upon a value-based adoption model (VAM), this study is to analyze the structural relationships of OTT characteristics, perceived value and continuance intention. The empirical results showed that usefulness and enjoyment of OTT characteristics were positively associated with perceived value, while technicality and perceived fee were negatively associated with perceived value. Furthermore, perceived value had a positive effect on continuance intention. The findings of this study might be used as a reference to overseas OTT companies for achieving better performance by raising consumers’ expectations on the OTT service characteristics.
It is necessary to present that the UNIDROIT principle can be applied to international commodity sales contracts through arbitral award on the limits of application of CISG, and to examine how it is applied. In the following, we will examine the applicability of the UNIDROIT principle as a supplement for defects in Article 7 of the CISG. The CISG is a hard law as a convention, but the biggest feature of the UNIDROIT principle is that it is not a convention like the CISG, so it does not need to be domesticized through ratification procedures in each country, and it is non-binding and soft law. The CISG can be legalized domestically through ratification by the state, but the UNIDROIT principle cannot be legalized domestically through ratification. This characteristic allows the UNIDROIT principle to define matters wider than CISG. In addition, the UNIDROIT principle is based on universality and equity in domestic transactions, so it is highly applicable. Through a comparative legal review of the CISG’s defect supplementation regulations, we intend to clarify the defect regulations to promote predictable application of the law to international transactions with high uncertainty. The principles of CISG and UNIDROIT can be seen as a representative unified law applied to international commodity sales contracts. To this end, a comparative analysis was conducted with the UNIDROIT principle’s defect supplementation regulations, and as discussed in the attitude of the arbitral award, this attempt can play a role in finding a solution to the extent that the UNIDROIT principle has not been resolved by CISG. Therefore, in order to adapt the Convention to new needs and to develop each arbitration case according to the practical situation through analysis, the interpretation and defect supplementation of the Convention will be an important means of UNIDROIT.
The aim of this study is to verify the effect of Korean Wave on Korean goods image and Korean goods purchase. To achieve the aim, this study extracts the variables and makes the conceptual and operational definitions of the variables through prior research. Survey was conducted on Vietnamese, and 350 data were collected. Reliability and validity of the data are identified by a confirmatory factor analysis and Cronbach’s alpha coefficients. The hypotheses are tested by the analysis of structural equation modeling. The results are as follows. First, Korean Wave has a positive effect on Korean goods image. This is explained by stimulus and response come from behavioral theory. Vietnamese recognize Korean Wave as stimulus and positively estimate Korean goods as its response. Second, the image of Korean goods has a positive influence on purchase of Korean goods. This is also explained by response and behavior come from behavioral theory. Vietnamese have positive image on Korean goods and this is connected with purchase of Korean goods.
다중 FTA를 활용한 한⋅중 비즈니스 모델 연구 : 소비재 수출을 중심으로
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.57-79
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
Since the establishment of diplomatic relations in 1992, China has developed into Korea's largest exporter. With the Korea-China FTA in 2015 and the RCEP in 2020, conditions have been created for Korean exporters to China to selectively utilize multiple FTA structures. In this regard, this paper studied guidelines and business models for Korean consumer goods exporters to utilize multiple FTAs. First, we designed a guideline by selectively utilizing multiple FTAs based on the criteria for determining the country of origin. In addition, ① a model by changing and combining the composition of raw materials among food products exported to China, ② a model to which the HS code was changed and applied by adjusting the composition of raw materials among foods exported to China, ③ a model that was changed to a classification favorable to the Korea-China FTA through a change in the HS code classification, ④ a model that reduced customs clearance costs by utilizing conditions for exemption from submission of certificates were suggested.
EU Accession and Macroeconomic Performance of the Transition Economies
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.81-113
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
It has been nearly two decades since the Central and Eastern European countries (CEECs) joined the European Union in 2004. These former centrally planned countries should have now firmly settled down as members of the vast single bloc of market economies. We study the macroeconomic performance of eleven CEECs following the EU accession. The eleven transition economies have reduced CPI inflation rates from 35.6% to 1.9% during the period. Real GDP growth rates have slowed down slightly from 2.92% to 2.77%, but showed absolutely best performance compared to the Western European countries, the UK and the US. Furthermore, CPI inflation rates, unemployment rates, and current account balances all show a very strong convergence among the sample countries. OLS regression indicates positive significant effect of budget surplus and nominal effective exchange rates whereas negative effect of government debt and real effective exchange rates on real GDP growth rates. This implies continued dominance of government and the importance of trade in the macroeconomic performance of the eleven transition countries. In the non-linear STR (smooth transition regression) analysis, we get significant regression results for Poland and Bulgaria. Other countries do not show proper STR results, possibly due to small number of observations.
경제 정책이 대구 자동차 Tier 2 부품 기업의 안정적 SCM 관리에 미치는 영향 연구 : 납품단가연동제를 중심으로
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.115-139
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
This study analyzes the factors affecting the stable SCM management using the AHP analysis method for Tier 2 auto parts companies in Daegu. In particular, how the recently enacted “52-Hour Work Week Act” and “Serious Accident Punishment Act” are impacting on Tier2 companies. The study also analyzes how the application of the “Supply Unit Price Indexation System”, which is being legalized, is affecting Tier 2 companies. Most Tier 2 companies have a large impact on SCM from government policies, and they hope that the government will prepare a more delicate implementation plan and remove negative factors that may affect Tier 2 in advance in order to maintain customer relationships and high-level competitiveness. As a result, the government’s economic policies and the rise in labor costs have the greatest impact on the stable SCM management of Tier 2 companies.
중국의 탄소중립 정책이 대중국 무역의존국에 미치는 영향
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.141-156
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
This study aims to analyze the potential impact of China’s carbon neutrality policy on countries with high dependence on Chinese trade. Through an analysis of the GTAP-E model, this study shows that China’s carbon neutrality policy could intensify competition with other countries in the manufacturing sector. The study finds that China’s carbon neutrality policy could increase living costs in analyzed countries, regardless of their level of dependence on Chinese trade. This is because China’s policy may lead to an increase in the cost of production, which could be passed on to consumers in the form of higher prices. Therefore, it is necessary for countries with high dependence on Chinese trade to develop strategic planning and policy responses to mitigate the potential negative impact of China’s carbon neutrality policy. The findings of this study suggest that there is a need for a coordinated approach to addressing the potential negative impacts of China’s policy.
우리나라 항만산업 분야 적정인력 산정 연구 : 평택당진항 항만배후단지 사례
한국무역통상학회 무역통상학회지 제23권 제2호 2023.04 pp.157-181
※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.
The primary purpose of this study is to clarify the scope of the responsibilities and tasks and to evaluate the appropriate manpower at the port hinterland in Pyeongtaek-Dangjin Port, South Korea. It is expected that this will not only lead to the stabilization and sophistication of the operation and management of the port hinterland and strengthen competitiveness, but also contribute to the improvement of the business expertise of the practitioners in charge of this and the improvement of the work environment. Above all, the methodology and analysis results of this research have a greater significance since there are no studies of application in the existing port industry.
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