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LCCs in the global air transport market appeared in large numbers around the mid-1990s and hit their peak around 2005. On the other hand, Korea will see LCCs emerge from 2005 to 2010, about a decade later, and peak times around 2018. However, there were about 70 to 80 LCCs in the global air transport market until around 2005 in the U.S. and Europe, but 40 to 50 airlines disappeared in the same period. Thus, a case-by-case analysis of bankrupt airlines showed that many LCCs had higher rates of bankruptcies of non-operating airlines than those that operated CLP. The FFP, the loyalty program of CLP, was then treated as an inefficient program for existing large airlines in the early days of the LCCs emergence. However, the analysis of many airlines that disappeared around Europe around 2005 differed. In other words, the FFP system of LCCs that survive and operate normally was analyzed in March 2020. It also analyzed the type of FFP system operation of failed LCCs and the amount of conversion cost required to attract lost loyalty customers again by not operating FFP. In the end, the purpose of this study was based on the results of this study, hoping that the LCCs in Korea will end the boom period of 2019 and become the cornerstone of how to overcome the severe off-season that will come with Corona-19 after 2020 and establish a new business model that will face another peak.

One of the most notable psychological characteristics of airline cabin crew, who take flights in teams, is the social face. This social face can have an impact on their impression management behavior and job stress. Therefore, this study was conducted to identify the impact that social-face sensitivity has on impression management behaviors and job stress, targeting airline cabin crew who need to provide personal service to passengers. This study selected cabin crew from major airlines who operate in teams as its sample, The research results showed that first, consciousness of others and shame consciousness from social-face sensitivity had a statistically significant positive (+) impact on other-centered behavior from impression management behavior. On the other hand, formality consciousness among face sensitivity does not significantly affect other people's behavior during impression management behavior. Second, consciousness of others and formality consciousness from social-face sensitivity were shown to have a positive (+) impact on individual-centered behavior from impression management behavior. On the other hand, it was found that formal consciousness among face sensitivity did not significantly affect other people's behavior. Third, the research results on Hypothesis 3 set in this study showed that other-centered behavior and individual-centered behavior from impression management behavior all had a positive (+) impact on job stress.

The objectives of this study are to suggest significant implications for online travel agency(OTA) by investigating the relationship between customer’s purchasing intention and the trust building factors, which are website service quality, scale and reputation of OTA, and transaction safety, and purchase intention differences between the groups in accordance with recognition of the factors, and the interactive effects among the factors affecting on purchase intention. To achieve the objectives, as a conceptual framework of the study, the literatures on website service quality, company scale, company reputation, and transaction safety were reviewed, and the empirical studies on the perception of people who had experiences to buy travel products of OTA within a year were conducted. The findings of the study showed that the three factors of reputation of OTA, scale of OTA, and transaction safety had significant impacts on the purchase intention, and the differences of purchase intention existed between the groups according to recognition of the three factors, company scale, company reputation, and transaction safety, and the interactive effects also existed between the two factors, the reputation of OTA and transaction safety, and among the above three factors.

This study is focused on identifying needs of Aviation service students using the Kano model and Timko CSC, and suggesting the direction for improving the quality of educational services. This sample was defined as first and second grade university students related to the Department of Aviation Services, and 535 valid samples were obtained from survey respondents. Kano model and Timko's CS-coefficient were calculated and visualized using R. Through this study, first of all, 8 were Attractive quality, 7 were One Dimensional quality, and 7 were Indifferent quality from 22 items in total. Second, Attractive quality was classified as 11 in the second grade and 7 in the first grade as a result of classifying the first and second grades using Kano model. Third, the meaning of high position of both Better index and Worse index is 'various benefits for scholarships'. This study shows factors of students' satisfaction and dissatisfaction. Besides, this study will be helpful to improve the quality of educational services by showing the importance of higher quality of educational services for the employment and study.

This study identifies the emotions that one feels as a factor toward the happy life of college students majoring in aviation services, and examines how expressing those emotions affects the relationship between self-efficacy and major satisfaction to try and believe in oneself. In order to achieve the purpose of the study, a survey was conducted for approximately 3 weeks from December 1 to 20, 2019 for 250 college students majoring in two-year aviation services in Seoul and the metropolitan area, and a total of 218 copies were used for the final analysis. As a result of analysis, first, it was shown that emotional expression had a significant positive effect on self-efficacy. Second, emotional control was found to have a positive effect on self-efficacy. Third, self-efficacy was found to have a positive effect on major satisfaction. These results suggest recognizing the importance of the aviation service-related students’ sentiments and taking them into account can improve their self-efficacy and major satisfaction.

The purpose of this study is to examine the impact of customer incivility experienced by cabin crew on job stress, turnover intention, and emotional depletion. We have reviewed the relationship between these variables based on literature studies, and we suggest new implications in terms of job performance and organizational management capabilities of aircraft cabin crew. For an empirical analysis, 250 questionnaires were distributed to cabin crews of two domestic major airlines. 193 of them were used for final analysis. SPSS 18.0 version and AMOS 18.0 version were used to perform frequency analysis, reliability, validity analysis, and path analysis. As a result of empirical analysis, five out of five hypotheses presented in this study were verified to be significant. However, there has not been a study about the cabin crew of the domestic LCC airline, which should be covered by further study. The study should take into account various situations such as the working conditions and environment of the cabin crew.

This study examined the factors related to conflict between shared accommodation and Airbnb interest groups. The media has categorized the contents based on how they perceive this factors. So, we compared and analyzed the perceptions among each interest groups to draw improvement measures and policy implications to resolve the conflict factors. In order to achieve the purpose of this study, a methodology of content analysis was applied to analyze articles in 16 media outlets. Through the entire period and step by step period analysis, interest groups analyzed it as being the overall trend and the flow of the times. Depending on the research results and process, suggestions were made at the policy and academic level. First, it is a conflict problem among interest groups, which is a representative of the conflict and problem aspects, that emerge during the process of major sharing economy-based projects such as accommodation. Second, this study actively utilized the usefulness of content analysis through a research method called ‘content analysis on the content of articles in the media’.

As a result of the analysis of this study, the flexibility, vitality, and consent of online oral information of temple foods were found to have a significant effect on perceived functional value and long-term relationship orientation (p<0.001), and online oral information characteristics and long-term relationship The functional value perceived in the relationship of orientation has a partial mediating effect. These results are expected to increase the functional value and long-term relationship orientation of temple foods if customers who purchase them through online information on temple foods are able to recognize the flexibility, vitality, and consent of information more highly. The study has a meaning in that it has derived meaningful research results by identifying the mediating effect of the functional value on temple food, and has diversified the scope of research that has been conducted mainly on research on service recognition, quality characteristics, and selection attributes of previous studies. It has an academic meaning.

The purpose of this study is to investigate the relationship among perceived value, satisfaction, trust and behavioral intention, focusing on Airbnb, a representative model of shared accommodation service. From November 4 to 29, 2019, the data was collected for 4 weeks. Total 232 copies of them were collected, and 218 copies excluding 14 which were faithlessly responded were used to analyze as effective samples. Used SPSS v.21 and AMOS v.21 to analyze data. Results of analysis can be summarized as follow: First, it was analyzed that economic value, emotional value influenced a significant effect on satisfaction. Second, it was analyzed that economic value, emotional value influenced a significant effect on trust. Third, it was analyzed that perceived value, satisfaction, trust influenced a significant effect on behavioral intention. Finally, satisfaction and trust have been shown to mediate the relationship between perceived value and behavioral intention. Based on the results of the research, we suggested academic and practical implications.