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This study examined the social perception of skin care using Big Data analysis centering on an Internet portal site. The data collection period was from April 27, 2022 through April 27, 2023. Textom and UCINET were used for analysis. Looking at the research results, first, as a result of analyzing the frequency of keywords related to skin care, aesthetic, drying, procedure, product, use, acne, and elasticity appeared in order. Second, by using NetDraw, it was possible to visualize the entire network structure for skin care and identify the relationship between each keyword. Third, as a result of the centrality analysis, the Degree centrality was found to be highest in the order of procedure, drying, elasticity, improvement, and product, and the Closeness centrality was in the order of cosmetics, face, use, help, dead skin cells, and pores, and the Betweenness centrality was keratin, face, improvement, help, use, cosmetics, method, and pores. Fourth, as a result of CONCOR analysis on skin care, it was possible to identify four groups: medical skin care, skin stimulation, skin products, and cosmetic skin care. Therefore, it is necessary to differentiate consumers and establish marketing strategies by using skin products as a way to protect and improve the skin against various stimuli, management through dermatological treatment/procedures, and management by aesthetic skin managers.

本研究以网络门户网站资料为基础，运用大数据分析方法，探讨了社会对皮肤管理的认识。资料收集使用了Textom和UCINET，其期限为一年（2022.4.27-2023.4.27）。研究结果如下：第一、与皮肤管理相关的关键词频率分析结果显示，依次为美容、干燥、医美、产品、使用、青春痘、弹性等。第二、本研究运用NetDraw，将皮肤管理的整个网络结构进行了可视化，并揭示了各个关键词之间的练习。第三、中心性分析结果显示，连接中心性由高到低依次为医美、干燥、弹性、改善、产品等；接近中心性由高到低低依次为化妆品、面部、使用、帮助、角质、毛孔；媒介中心性由高到低依次为角质、面部、改善、帮助、使用、化妆品、方法、毛孔。第四、皮肤管理CONCOR分析结果显示，将其可命名为医学皮肤管理、皮肤刺激、皮肤产品、美容皮肤管理4个集群。因此，针对各种皮肤问题，需要了解消费者需求，制定个性化的营销战略，通过使用产品达到护肤、改善的目的；或通过皮肤科治疗和医美进行管理；或通过皮肤管理师进行咨询。

This study analyzed the effects of the service quality of hair salons on relationship quality. The analysis results are summarized as follows.First, empathy factor was found to have the greatest impact on customer satisfaction among other service quality factors. Next, customer satisfaction was affected in the order of tangible factor and responsiveness factor. Second, for empathy factor was found to have the greatest impact on customer trust among other service quality factors. Next, customer trust was influenced in the order of certainty factor and tangible factor. These results mean that in order to improve the management performance of hair salons, it is necessary to identify the core of service quality as part of a marketing strategy and focus on capabilities. In other words, it suggests that empathy factor and tangible factor among service quality factors can be used to improve customer satisfaction and customer trust, thereby contributing to an increase in the sales of hair salons.

本研究分析了美发店服务质量对关系质量的影响。问卷调查的实证研究分析结果为如下：第一、美发店的服务质量因素中，相比于其他因素，共鸣性因素对顾客满意度影响最大。其次是类型因素，反应性因素对顾客满意度产生影响。第二、在美发店的服务质量因素中，相比于其他因素，共鸣性因素对顾客信任度影响最大。其次是确定性因素与类型性因素。以上分析结果表明，为提高美发店的经营成果，作为营销战略的一环，必须把握服务质量核心，尤其要重视服务质量。换言之，在服务质量诸多因素中，首先要考虑共鸣性因素和有形性因素，集中提高顾客满意度和顾客信任度，以此提高美发店的销售额。

In order to study the changes in Korean makeup image since the 1950s, the research method tried to look at the changes in characteristics from the 1950s to the present through the content analysis of the literature. In the 1950s, due to the influence of color makeup, makeup that emphasized contours changed in the 1960s to more gorgeous and experimental makeup. In the 1970s, the natural look became popular again, and women used earth colors in their makeup. In the 1980s, makeup became dramatic again with thick contours and bright, bold colors. With the popularization of HD televisions in the 1990s, makeup that pursued lighter and more natural makeup was formed, and in the 2000s, natural makeup that maximized the natural skin tone was introduced instead of exaggerated effects. and freedom of choice in its own style I was able to confirm that it was directed in this reflected style. As mentioned above, the transition of make-up has an overall clear characteristic depending on the era, and it is thought that this result can contribute to the activation of research as well as providing information on the change in the beauty style called make-up.

本文通过文献分析, 研究了20世纪50年代以来韩国化妆形象的变化. 20世纪50年代化妆特征 为突出其脸部轮廓; 20世纪60年代的妆容则从强调轮廓转变为更加华丽和实验性的妆容;20 世纪70年代,自然妆容再次流行􎨳女性在妆容中较多使用大地色; 20 世纪80 年代, 妆容更 加变得引人注目, 其特点为浓重的轮廓和明亮, 大胆的色彩􀕶随着彩色电视的出现, 鲜艳的 妆容更加流行, 1990年代此风潮依旧持续. 随着高清电视的普及, 整个社会呈现出了追求淡 妆, 自然妆容的趋势, 到了2000年代, 又出现了夸张的妆容, 崇尚用自然肤色呈现自然妆容, 并将个人选择和自由充分展现于妆容风格之中. 综上, 化妆形象的变迁随着时代的不同 而呈现出了多样化, 鲜明的特点, 期待本研究成果给美妆相关行业提供有效的研究资料.

This study attempted to investigate the influence of cosmetics containing hydrolyzed collagen protein ‘2000DA low-molecular-weight collagen (LMWC)’ on skin through a human study. A total of 24 participants (12: control group, 12: experimental group) were tested by a double-blind test. The products (3 LMWC-free cosmetic products for the control group, 3 different products with 1% LMWC for the experimental group) were applied in the morning and in the evening every day over 6 weeks. Then, changes in skin conditions were examined. In the control group, no statistically significant change was found in terms of pore index, facial wrinkle index, coarseness index, UV pigmentation index, redness index, sebum index and moisture index. In the experimental group, the coarseness index decreased while the moisture index increased with statistical significance. However, no significant change was observed in pore index, facial wrinkle index, UV pigmentation index, redness index and sebum index. The above results confirm that 2000DA LMWC is valuable as a cosmetic ingredient which protects skin from external aggressors and keeps it moist by maintaining a skin barrier and enhancing skin coarseness.

本研究采用化妆品人体适用试验, 研究了含有胶原蛋白水解的2000DA低分子胶原蛋白的化妆 品对皮肤的效果. 本研究参与人员共24人, 对照组12人, 实验组12人, 并采用中盲检查法进 行实验, 对照组使用3种低分子胶原蛋白无添加化妆品, 实验组则使用3种添加1%低分子胶原 蛋白化妆品, 每天早晚, 持续使用6周, 并观察了使用前, 后的皮肤状态的变化 , 结果显示, 对照组的皮肤毛孔指数, 面部整体皱纹指数, 皮肤粗糙度指数, UV色素沉着指数, 红晕指数, 油分指数, 水分指数均未出现显著的变化 , 实验组皮肤毛孔指数, 面部整体皱纹指数, UV色素沉着指数, 红晕指数, 油分指数也未出现显著的变化, 但皮肤粗糙度指数出现显著下降, 皮肤水分指数显著增加 , 由此􎨳可以推断, 2000DA低分子胶原蛋白化妆品原料可以增加 皮肤保湿度, 改善皮肤粗糙度,并且因置于皮肤最外角, 有助于维持皮肤水分, 能够起到保 护皮肤免受外界侵害的作用, 是一种有助于维持皮肤屏障功能的化妆品原料.

This study analyzed the difference in selection attributes and consumption value according to the demographic characteristics of female baby-boomers. As a result of the analysis, differentiated customer management was found to be essential depending the job, educational background, income, and marital status. In particular, in the case of unmarried baby boomers, it was suggested that customer management is necessary to enhance both physical images and human images as selection attributes and improved social value, emotional value, functional value, rare value, and situational value as consumption values. Such customer management suggests that customer management will contribute to improving the sales of and enhance the competitiveness of beauty salons.

本研究分析了女性婴儿潮一代的人口统计特征对选择属性的差异与消费价值的差异. 分析结 果显示, 针对婴儿潮一代的不同职业, 学历, 收入, 结婚状况, 须进行差异化的顾客管理. 特别是, 针对婴儿潮一代中的未婚群体, 须提高选择属性中的物理形象和人格形象 ; 同时也 须提高消费价值中的的社会价值, 情感价值, 功能价值, 珍贵价值, 情境价值, 并对以上价 值进行顾客管理, 这对于美容院从业者来说是首要的. 以上客户管理, 将会提高美容院的竞争力, 也会对美容院的销售额增长做出贡献.

This study aims to improve the condition of damaged hair by increasing the protein content of hair through the development of a hair treatment product that fundamentally restores damaged hair, rather than traditional hair treatment products, which temporarily provide a soft touch using silicone and oil. The protein content of hair was quantitatively analyzed using the Semimicro-Kjeldahl method, in which a hair sample is digested with sulfuric acid to determine the crude protein content (%). As a result of bleaching, perming, and dyeing, the weight and protein content of the hair decreased by 15-24%. This result confirmed that hair damage occurs when hair is chemically treated. In this study, in order to verify the improvement effect of the developed product on damaged hair, the developed product and two commercially available products were treated one, three, and five times on hair damaged by bleaching, hair perm, and dyeing, respectively, and then protein content and hair weight were measured. Unlike commercially available products, the protein content and weight of hair treated with K-30, developed in this study, increased by about 20% compared to the damaged hair. From these results, it was confirmed that when damaged hair was treated with K-30, both protein content and hair weight were restored to levels similar to healthy hair.

本研究旨在于研发出能够替代传统用硅油等短时提供柔软触感的护发产品, 从根本上恢复受 损毛发的护发产品, 以提高毛发蛋白质含量, 改善受损毛发. 本研究中的毛发蛋白质含量用 半微天平(Semimicro Kjeldahl) 方法进行定量分析, 即将毛发样品分解成硫酸, 并取出粗蛋 白质含量(%). 研究结果发现, 对标准毛发进行脱色, 烫发, 染色后, 毛发重量和蛋白质含量 减少了15-24%. 通过这一结果可以看出, 对头发进行化学处理会对头发造成损伤. 为了验证 研发产品对改善受损毛发的效果, 本研究对脱色, 烫发, 染色受损的毛发分别进行了1, 3, 5 次护理后, 测定了研发产品和市售产品的蛋白质含量和毛发重量. 结果显示, 与市售产品不同, 用研发产品K-30处理后的毛发蛋白质含量和毛发重量比脱色, 烫发, 染色损伤的毛发增 加了20%左右, 达到了损伤前的毛发质量. 由此推断, 若对受损毛发进行K-30处理, 毛发蛋 白质含量和毛发重量都能恢复到与受损前的健康毛发相似程度.

With the emergence of the Era of the Fourth Industrial Revolution, this study aimed to nurture beauty specialists. For this, it attempted to help the students from beauty and cosmetology-related departments in colleges build self-directed capabilities and think, make and plan in person by giving them cosmetics training through maker education. The goal of this study is to propose color-training programs through color education, tone cosmetics theories and preparation methods, using the personal color system in beauty and cosmetology-related departments. This study also targets to provide basic educational data needed to develop creative-convergence talents by making student more interested in learning. Since beauty and cosmetics are closely related to each other, it is critical to provide education in convergence of the two sectors. For this, this study suggests specific teaching plans by converging color education with the tone cosmetics preparation training program as follows: First, personal color education for tone cosmetics was divided into 4 seasonal types which can be easily applicable to industrial fields. Second, a TMSI model for maker education was set for curriculum development. Third, the educational program is divided into a total of 10 steps for the students from beauty or cosmetology-related departments under the categories of introduction, TMSI and exhibition. This study develops an educational program which adopted the training course designed to help students design products and plan and make colors through personal tone cosmetics preparation training based on maker education and suggests a competitive training program which can be readily applied to industrial fields.

本研究旨在于在第四次产业革命时代, 培养美容定制化专业人才, 为美容, 化妆相关大学专 业学习者提供跨领域学习机会 ,以化妆师教育为基础培养自主学习能力, 促使学习者能够自 主思考, 制作, 策划, 本文研究目的在于开发出基于个人色彩系统的色彩教育与彩妆理论及 制作法相融合的色彩实践教育项目, 并提高学习者的兴趣, 为培养当今社会所需的创意融合 型人才提供相关基础教育资料􀕶美容和化妆品领域关系非常密切, 融合两者的教育尤为重要, 本文通过美容与化妆品相融合的教育, 将色彩教育与彩妆化妆品制造实习教育相融合, 提出了具体的学习指导方案. 第一, 针对彩妆化妆品个人色彩教育, 将其范围限定于在工业 现场较易实施的四个季节类型. 第二, 为了开发教育课程, 将其设定为彩妆教育的TMSI模型, 第三, 本教育培训以美容或化妆品相关学科学习者为对象实行, 分为引进, TMSI阶段. 展示共10次教育阶段, 通过化妆师教育的个性化彩妆化妆品制作实习培训, 开发出应用产品制作和色彩规划, 制造的实习培训项目, 并提出易于在产业现场使用的, 富有竞争力的培训 项目

The purpose of this study was to find the relationship between the image of an early childhood teacher and personal color targeting pre-service early childhood teachers. The subjects of the study were 82 seniors in the Department of Early Childhood Education at D University. As for the research method, first, five sophomores from D University were given different types of makeup for each season and took pictures. These pictures were shown to senior students of the Department of Early Childhood Education, and they were asked to select a photo with the most suitable image for each individual and a photo suitable for the image of an early childhood teacher. In addition, eight words associated with the four seasons were selected, and the participants were asked to choose what terms represents early childhood teachers. The results of the study are as follows: First, spring and summer-type makeup were common in the general image and job image for each individual. Seond 'gentle' and 'lilting’ were found in the image language for early childhood teachers. Relatively, the selection of image language corresponding to autumn and winter was very low. Based on the results of this study, the relationship between early childhood teacher images and personal color images was discussed.

本研究旨在于以幼儿教师为研究对象, 探索幼儿教师形象与个人色彩形象的关联性, 本研究 的研究对象为D大学幼儿教育系82名高年级学生. 研究方法为如下 : 首先, 给5名D大学2年级 学生进行四季类型的化妆, 并拍照. 将此照片展示给幼儿教育系的高年级学生, 让他们选择 适合每个人的照片形象和适合幼儿教师形象的照片. 然后, 让被试者在表示四季的8个单词中 选择表达幼儿教师的形象语言. 研究结果显示. 第一, 适合每个人形象和职业形象的化妆类 型均呈现出春, 夏两种妆容. 第二, 幼儿教师形象语言则呈现出“温和”和“轻快”, 相对而言, 秋冬形象语言选择数量低下. 第三, 本研究将以上述结果为基础, 讨论了幼儿教师形象与个 人色彩形象的关联性.

This study aims to assess the anti-oxidant, anti-inflammatory, and anti-microbial effects of Suaeda australis, which is known as halophytes. Methanol extracts of S. australis were fractioned according to the polarity with n-hexane, chloroform, ethyl acetate, n-butanol, and H2O. The anti-oxide activity of the fractions was evaluated using DPPH radical scavenging activity and total polyphenol content. All solvent fractions showed potent anti-oxidative effects, as assessed using radical scavenging activity, with IC50 values ranging from 109.782 to 754.691 ㎍/mL. In agreement with this pattern, the total phenolic contents were widely distributed in solvent fractions, and ranged from 10.746 to 50.672 mg/g GAE of dry weight. In the evaluation of anti-inflammatory effects, LPS-activated RAW264.7 macrophages suppressed the expression of iNOS and COX-2, as well as the production of TNF-α and IL-6. Skin barrier protective effects were investigated in HaCaT cells measuring the mRNA expression of skin barrier integrity and hydration genes, namely, HBD (human β-defensin), LL-37(cathelicidin), and HAS (hyaluronic acid synthase). The ethyl acetate fraction showed the strongest skin barrier integrity. Based on the current results, S. australis was suggested to posses natural anti-oxidant and anti-inflammatory agents, and skin protective materials, indicating that it could be a valuable source of multi-functional cosmetic ingredients.

本研究旨在于调查盐生植物南方碱蓬地上部分提取物的抗氧化, 抗炎, 抗微生物肽及皮肤保 湿功效. 本文以南方碱蓬甲醇提取物为对象, 使用不同极性的有机溶剂, n-hexane, chloroform, ethyl acetate, n-butanol及水制造了分划物. 通过DPPH径向清除活性和总多 酚含量的测定, 对其抗氧化功效分析的结果显示, 分划物的DPPH IC50值在109.782至754.691 微克/mL浓度范围内, 与此相同, 总多酚含量结果为10.746至50.672 mggAE/g, 所有分划物 均显示出抗氧化功效. 通过确认LPS诱导炎症反应的RAW264.7巨噬细胞中的抗炎功效的结果 显示, NO生成和TNF-α, IL-6等血清素, iNOS和COX-2的产生均受到了阻碍. 最后, 将南方 碱蓬的皮肤抗微生物肽和保湿基因, HBD (humanβ-对defensin, LL-37(cathelicidin), and HAS(hyaluronic acid synthase) mRNA的生成物, 在HaCaT角质细胞中进行了调查, 结果表明, 乙酰乙酸分泌物具有最佳的细胞屏障保护效果. 综合上述实验, 南方碱蓬作 为天然抗氧化剂, 抗炎剂和护肤成分功效的多功能化妆品原料, 其价值较高.

This study aimed to suggest a direction for creative nail art by making nail styles with the aesthetic characteristics of Synectics as motives. For this, the concept and characteristics of Synectics were reviewed, focusing on research purposes & methods, data collection and analysis of the results, and a total of 4 nail artworks were created. This study attempted to create diverse nail art without any constraints in form and developed creative nail art design, sublimating it into new beauty. It also formed new perception in nail art by applying the aesthetic characteristics and ideation mechanism of Synectics to nail art as motives. It is anticipated that the study results would be available as basic data for future studies on nail art and helpful in developing nail art design.

本研究旨在通过创作以Cinetics的审美特点为主题的美甲, 为创意美甲设计提供新方向. 本文以研究目的􀕵研究方法, 资料收集, 研究结果为中心, 考察了Cinetics的概念和特点, 并 将其与美甲设计相结合􎨳制作了4部作品. 本文通过尝试设计出不拘泥于形式的多样化作品, 能为美甲的创意设计提供更多的思路, 从而将其升华为崭新的“美”. 同时, 本文以Cinetics技 法的审美特点与思维原理为主题, 并通过作品的呈现, 给美甲设计注入了新的视角, 期望本 研究能作为美甲设计相关后续研究的基础资料, 助力美甲产品的设计开发.

This study attempted to investigate the influence of beauty salon marketing mix on revisit intention in women in their 20s. For this, a questionnaire survey was performed against young adult women in their 20s in Daegu and Gyeongsangbuk-do. The collected data were analyzed by SPSS 27.0. To analyze subjects’ general characteristics, frequency analysis was conducted. For factor analysis, exploratory factor analysis was carried out. For reliability testing, Cronbach’s alpha was estimated. In terms of research methods, Pearson’s correlation coefficient and multiple regression analysis were performed, and the results found the following: First, in marketing mix by occupation, there were differences in products, advertisements, and revisit intention. Second, both product and price had a positive effect on revisit intention. Specifically, products had a greater effect on revisit intention. Therefore, it is anticipated that marketing strategies will become more important to increase revisit intention through the beauty salon marketing mix for young women in their 20s.

本文以20多岁的女性为研究对象, 在大邱, 庆北的美容院实施了问卷调查, 调查了美容院组 合营销对再访意愿的影响. 问卷使用SPSS 27.0统计软件对被调者的一般特征进行了频率分析, 因素分析则确认了Cronbach's α系数, 以便进行探索性因素分析与可信度验证. 本文研究方 法采用皮尔逊相关性分析和多重回归分析. 研究结果显示, 第一, 不同职业群体在组合营销 产品, 宣传和再访意愿上都存在差异. 第二, 组合营销中产品和价格对再访意愿产生了正向 性影响. 另外, 在产品和价格中, 对再次访问意愿影响更大的是产品. 因此. 为提高20多岁 女性的美容院再访意愿. 营销战略技术尤为重要.

This study attempted to investigate satisfaction with improvements in foot skin diseases, using horse fat which has anti-inflammatory and antibacterial effects. For this, a survey was performed against a total of 30 adult men and women in their 30-60s, and the results found the followings. First, regarding correlations between perception of foot skin diseases and satisfaction with horse fat, the results were significant depending on cognitive behavior between the two groups. Second, with regard to satisfaction by a type of shoes after using the product, foot skin diseases greatly improved after the use of the product. In cracks and fungi, significant differences were observed with improvements after the use of the product. The above results confirm that horse fat is effective in improving foot skin diseases. This study is meaningful in that they would be available as basic data for the studies on foot skin diseases.

本文针对具有抗炎, 抗菌效果的马油能否改善足部皮肤疾病, 进行了顾客满意度调查. 为了 解马油的效果, 以30名患有足部皮肤疾病的30~60多岁男性和女性为研究对象, 调查了使用马 油足霜前后的满意度. 研究结果为如下 ; 第一, 足部皮肤疾病的认识与满意度关系调查结果 显示, 根据高低两个被调群体之间的认识行为, 结果具有显著性 ; 第二, 同质群体使用产品后, 根据喜欢穿的鞋的类型以及使用最后一款产品前后足部皮肤疾病的改善情况, 其满意度 均有较高的提升 ; 与产品使用前相比, 裂缝, 真菌等情况使用后也有所改善, 表现出了显著 的差异. 综上, 马油足霜对改善足部皮肤疾病具有一定效果, 期望本研究能为更好地利用马 油足霜改善足部皮肤疾病提供有效基础资料.

This study attempted to investigate the influence of hairstylists’ professional profile and treatment satisfaction on revisit intention against Korean female customers. The goal is to make a contribution to the development of marketing strategies from the perspectives of hairstylist & beauty-related corporate branding and customer preferences. For this, a questionnaire survey was performed against beauty salon customers. A total of 514 copies were used for final analysis. The collected data were analyzed by frequency analysis, factor analysis, reliability analysis and regression analysis, using SPSS 22.0, and the results found the followings: First, as hairstylists’ career stated in their profile was more impressive, the number of followers or subscribers was higher, their hair salon was more popular, or customer satisfaction was greater, customers were more willing to visit again. Second, as customers were more satisfied with the services emotionally or technically, their revisit intention increased. The above results show that from a micro standpoint, the study results would be helpful for self-branding through the formation of a professional profile. From a macro viewpoint, it is anticipated that the study results would help businesses develop strategies to attract new customers and make more loyal customers through effective marketing.

本研究以韩国女性为对象, 调查了在选择美容服务时, 发型师的专业简历和服务满意度对复 访意向的影响程度, 旨在于旨在从发型师和美容相关企业的品牌定位和顾客偏好的角度为营 销战略的制定做出贡献. 本研究以光顾美发店的女性为研究对象收集了调查问卷, 并用SPSS 22.0对514份问卷进行了频率分析, 因素分析, 可信度分析, 回归分析, 分析结果为如下 : 第 一, 简历上的发型师经历越丰富, 粉丝/订阅者越多, 设计师所在的美发店品牌越有名, 服务 评价的满意度越高, 复访意向也就越高. 第二, 顾客访问美发店后感受到的情感和技术满意 度越高, 复访的意愿也越高. 通过本研究结果可以推断, 微观上, 发型师可通过专业简历的 形成进行自我品牌推广, 宏观上, 企业可从顾客偏好角度出发, 通过有效营销, 为新顾客的 涌入和树立忠诚顾客的战略做出贡献.