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The purpose of this study was to analyze the effect of the influencing factors on the economic and educational supports selection of small self-employed business. A sample of 321 was selected from self-employed workers living in Daegu. For data analysis, logistic regression was used. The major findings were as follows: 1 The determinants of the economic supports selection in self-employed business were father's working experiences in self-employed business, taking employees or not in business, having housing ownership or not, and as well as the amount of starting capital. 2. The determinants of the educational supports selection in self-employed business were self-employer's working experience as self-employed before or not, and empowerment with self-employed work.

Manners is important factor of healthy family life and helps to form diverse human relationship properly at university and society. The main purpose of this research was to emphasize the importance of manners by examining university student's conduct of manners which is basically demanded for harmonious social life and progressive human relationship. First, the health level of the conduct of the subject students appeared to exceed the average. Second, as a result of examining conduct of manners and strengths of healthy family life, it has been analyzed that humanitarian value, number of siblings and realization of the significance of the healthy family life are serious variables. Third, it has been analyzed that the higher the level of university student's conduct of the manner of family life, the higher the level of strengths of healthy family life.

The purpose of this study was to explore various types of couples' time use and to investigate the characteristics of each type. The subject of the study consisted of 96 employed wives and their husbands and 215 unemployed wives and their husbands living in Seoul. The data were analyzed by descriptive statistics and cluster analysis using SAS 8.2 program. The major findings were as follows: The time use of wives and their husbands both on one weekday and one holiday was classified as personal time, paid work time, housework time, and free time. These 4 categories of time were basic elements to classify the types of couples' time use in the cluster analysis. As a result of the cluster analysis, four types of time use of couples were yielded. These were called as "personal time oriented type", "paid work time oriented type", "housework time oriented type" and "free time oriented type".

The purpose of this study was to examine the purchase behaviors of those who are consistently using Green cosmetics. In order to identify this purpose, this study compared the consumer characteristics among on-going users of green cosmetics, temporary users, and those who have never used the green cosmetics. Also, this study compared the decision making process between on-going users and temporary users. The data were obtained from a questionnaire completed by women who lived in Seoul (N=362), and were analyzed by t-tests, chi-square test, and ANOVA. The findings of this study are as follows: First, unmarried women aged in 20s and those who have higher education, higher incomes and their own houses were more likely to use Green cosmetics consistently. Second, those who were more interested in environmental problems were more likely to be on-going users of Green cosmetics. Third, those who in on-going group were more likely than temporary group to make internal search, while temporary group was more likely to depend on information obtained from their friends or relatives. Also, on-going group considered alternative criteria more than do temporary group.

This study examined the differences on the amount of purchase of and willingness-to-pay more for organic products by socio-economic variables, knowledge and reliability of organic products, and concern for food. In addition the effects of the reliability and the price of organic products on the amount of purchase and willingness-to-pay more for organic products in the Path analysis. The results were below. First, consumers who had high education, were the age of 40's, high income, high level of knowledge and reliability for organic products were more likely to purchase organic products. Second, the level of willingness-to-pay more for organic Products were high when consumers with more than three children, not lowest level of health, and higher reliability. Third, the reliability of organic products impact the amount of purchase of organic products, but not the perception of organic products' price. Forth, both the reliability and the perception of those price impact the level of willingness-to-pay more for organic products.

Improving the quality and level of the research of institutional household management is one of major issues in the field of study on family resource management and human ecology In this context the purposes of this study were to develop the scheme for the theoretical reconstruction of the subsystem in the institutional household management and to present the applicational contents focused on the marketing management. This study reached a conclusion that the marketing management has to include more practical contents such as PR(public relations), the development and management of supporters and volunteers in order to enhance the useful community resources.

The purpose of the study was to find out some actual states qualities of consumers using of online mall users, as well as the factors that affect consumer satisfaction. A survey for this research was formed in order to find the consumer group between the ages of 20 and 30 who have experiences shopping online. From August 5th, 2002 to August 24th 2002, 424 were actually used tot this research The major results of the research were as follows. First, out of the people of the ages 20 to 30, the average age of people that actually purchase the online products was 27.7, and most were either office workers or students. Most of these people have purchased more than S products within a year, and won. Furthermore, 71.9% of the payments were made using credit cards. The average days of using the Internet per week was 5.4 days, the average duration of utilization was 4 years, the average hours spent per day was 2 hours and 9 minutes, and the average time spent on searching information was 31 minutes per day. These peoples ability to put Internet to a practical use, their ability to use the information effectively, and the dangers of the Internet have received 3.66, 3.99, and 3.14 points out of the 5-point scale. In addition, the information search using the Internet received 3.44 points, and the consumer satisfaction received a fairly high score of 3.33 points. Second, the information searching factors involving the society and the Interact have showed efficiencies in people that received university education, people that purchase more than 3 products online per year, people that spend more than 100,000 won per year, and the people that make use of the Internet more often. Third, the customer satisfaction on Internet malls was greater in people that purchase more than 3 products, spend more than 100,000 won per year, make effective uses of the Internet, and Dow about the importance of the information search of the Internet. Fourth, the factors that affect customer satisfaction were the effectiveness of the Internet for searching information, the dangers of the Internet, and the hours spent on the Internet. The more uses of the Internet one makes, the less dangers one encounters, and the less one spends time on the internet, the higher ones customer satisfaction is was proven by this research.

The purpose of this study was to find out the characteristics of the exchange resources when women choose their spouse, and their marital satisfaction in accordance with those resources. For this, women under marriage of less than five years were subjected, categorized into three groups according to the age difference of the couple, and were examined the influence of the personal and parental resources when choosing their spouse on the early marital satisfaction. The results of the study were as follows: First, the personal and parental resources for each age difference of the married couple didn't have a meaningful difference in general. Second, it is shown from the characteristics of the marital satisfaction of each age difference group that there is no particular meaningful difference. Finally, when it comes to the difference in marital satisfaction in accordance with the exchange resources, the personal resources had a meaningful difference in the value field in case of having the same religion. In case both the husband and wife were the second child or younger, there was a meaningful difference in the mutual action field than there was when they were both first-born. In the emotional and the mutual action field of marital satisfaction, a meaningful difference was seen when the couple had the same kind of jobs than when wives had upper level jobs. Concerning the parental resources, a meaningful difference was shown in the mutual action field of the marital satisfaction when the parents of the both sides had the same level of scholastic attainment.

This study was to examine whether the hedonic and utilitarian shopping values were expressed in shopping experience among the undergraduates and how the consumers with different shopping values vary in the perception of credit cards' benefit and risk. The 215 undergraduates in Seoul were surveyed. The results indicated that undergraduates were divided into hedonic shoppers and utilitarian shoppers according to their shopping value and that the perception of credit cards' benefit and risk was explained by the four factors including the increased cost, the removing the immediate need for money, the additional service and benefits, and the overspending and credit crime. The overspending and credit crime as one of the risk factors was affected by the types of shopping values.

In order to clarify and redefine theoretical concepts of consumptions in modern society, the study examines currently enlarging and changing concepts of consumptions. Definitely, the modern society is transferred from industrial society to consumer society, and the meaning of recent consumptions is changed and expanded. In other words, it is important to investigate new cultures and concepts of modern consumptions beyond the fixed perceptions of past consumptions. Today, consumptions in modem society are more than just consumptions. It is not only Physical needs but also Psychological needs of individuals who live in modern society. Hence, this study analyzes and redefines the concepts in modem society's consumptions with respect to set of variables: personal, social, commercial, cultural, and ecological.

Every one hopes for the strong or healthy families and happy society, The Healthy Families Act legislated on February 9, 2004, and three centers were appointed to perform as a model, before the law has been in force from January 1, 2005. The major services or programs at the Center performed last year were as follows; educational programs, counseling for prevention of family problems, and cultural events for strengthening the family functions. This study presented the general situations of Seoul Yongsan-gu Sookmyung Women's University Center for Healthy Families last year, evaluated the product of cultural events or programs, and proposed better ideas for managing cultural services or programs. In "the division of Home Culture", the community networks were established, and diverse events or programs provided drew high satisfaction among attendants. In the future, some services or programs at Seoul Yongsan-gu Sookmyung Women's University Center for Healthy Families hoped to be helpful and made a basis for activating services or programs for other centers.