Earticle

This research is the traditional use of the characteristics and advantages in spring, summer, autumn and winter seasons and are to contribute at commercialization and industrialization of fashion purposes. The specific purpose of this paper is as follows. First, the color matching at skin color of the spring, summer, autumn and winter fitting the four-season color theory is used to create the dress. Secondly, Korea's traditional pattern of part and costume coat of baeraeseon and doryeonseon image of Korea as expressed in a beautiful line design is alive. Third, the traditional hanji material is used and is commonly using the nobang costume at Joegory part. The results of the research are as follows: First, seasonal color design and color scheme based on the theory of the Koreans are able to produce color and matching dress. Second, using South Korea's exclusive material and pattern design, we are expected to contribute in globalization and promotional of our design. Third, for the practical and universal in laundry and dye, the future research will be done in the direction to overcome concerns for decolorization of the costume that future research will be done.

The purpose of this study were to examine how the internal traits, TFC attitudes, and needs for body modification of perceivers affects on impressions and likings toward young female wearers with gestalt theory of person perception as the research background. The study consisted of a survey and quasi-experiment. The experimental materials used for this study were 20 stimuli, 7-point semantic differential scales of bi-polar adjectives, and instruments to measure TFC attitudes, sex roles, apparence management behaviors, interests in apparence management, needs for body modifications, interest in fashion, likings toward wearers which were composed of 7-point Likert scales. The subjects consisted of 792 male and female undergraduate students aged from 18 to 35, in two areas including Daejeon, Chungnam provinces. The data collection was conducted in September, 2007. The validity of the measuring instruments were confirmed by pre-tests and judge group discussions, and reliability was evaluated by Cronbach' alpha analysis. The data were analyzed by a factor analysis, ANOVA: The factor analysis of semantic differential scales emerged four impressional dimensions : evaluation, salience, dynamics and grace dimensions in the order of importance. As a result of the analysis on impression effect by internal traits of perceivers depending on stimulants, it was found that impression effect of internal characteristics by stimulus, generally, had extensive significant effects in likeness, and gender role, desire for body modification, impression effect by TFC attitude among the factors of internal traits of people to perceive were relatively stronger, which shows a difference from the result from the separate analyses of TFC type and clothing color. In particular, desire for body modification was the factor of internal traits of people to perceive, which did not have a significant effect on either TFC type or clothing color, but it was found to be the factor affecting impression significantly, in case of the impression effect by stimulants consisting of the combination of TFC type and clothing color, which supported Gestalt theory assuming that the whole exceeds the total of parts in impression formation, by proving that separated impression effect of TFC type and clothing color was stronger than that of their combination.

As recently it is getting more important to create general image by total coordination, the range of image is expanding into hair style field as well as the costume. Hair style and fashion have been expressed variously in ways which are relevant to social change and various culture change. We will look at the relevance between fashion and hair style shown in Spring/Summer and Fall/Winter collection. "Transformation" is expressed by applying these needs of changing to the fashion and hair style. Also, it is shown that transformation process of shapes creates the various design through the relationship between human body part and hair style composition as well as a transformation by expression method of fashion design, cultural issue, and artistic sensitivity. Accordingly, in this paper we will study and analyze the transformation through extension, exaggeration, reduction, and distortion which is expression method for structural variation of hair type and of psychological will in the fashion and hair style from collection.

Generally, makeup use has been confined to beauty makeup, but modern fashion show makeup got out of the recognition that it is just a secondary element of fashion show and the importance of makeup increased and the technique became more diversified. In the process, makeup was grafted with painting and was expressed boldly by those who seek individualism and transformation undeterred by form. Applied directly to human face, makeup shows the man's social position, individualism and characteristics. Therefore makeup together with fashion or hair style has very important meaning among elements that compose total fashion. In the process, pictorial nature came to show in makeup. The purpose of this study was to apply painting technique to makeup to change it formatively and to use it as basic data to develop new idea of creative and artistic makeup by classifying the pictorial makeup that was shown in the makeup of modern fashion collection by drawing technique and by analyzing its expressional characteristics. As for research method, based on the history of painting in the existing preceding articles and the various classifications of pictorial nature shown in makeup, it was classified into cubism, abstract expressionism and optical art for analysis.

The purposes of this study are first, to find the range of Hanbok color in the wedding magazine keep step with wedding which young lady gets Hanbok, second, to find whether reflection of contemporary color trend or not in Hanbok color and third, to find arrangement of colors for Joegory(Korean traditional jacket) and Chima(Korean traditional skirt). The sampling method was a convenient sampling, and the data for research were collected the Hanbok pictures which is consist of Jeogory and Chima in the wedding magazine "wedding 21". They were 61 sheets in 2003 and 50 sheets in 2004. The Jeogory and Chima colors were distinguished by the Munsell color chart. The data were analyzed by the frequency analysis for the hue and the cross-tab analysis for trendy color in Hanbok and the arrangement of colors in Joegory and Chima. The results of this study were as follows: First, There were most lots of yellow and then rests of colors were ranked by white, red, purplish red. There was lots of white color that was not expected to be suitable for the wedding Hanbok. Second, from arrangement of the Jeogory and Chima colors, in fact, yellow Jeogory was most frequently matched with red Chimas; however, there were bluish purple, purplish red, yellow and blue were used too. Third, color combination of the Jeogory is persuited a variaty and expressed modern in a way of Hanbok design.

With examining psychological change through deep individual interviews after twice of picture-taking & image improvement experiments for 10 female student in 2-years college from March to April, 2009, the study tries to find a positive psychological change and influence through outward appearance improvement and picture-taking. The results from the twice of experiments and individual interviews are: Before the image-making and in the first picture-taking, the students came with a shy face, shrinked action, slightly stooped motion, refusal hand motion to shooting, awkward smile, and twisted lips for taking pictures. However, because of having an image consulting, they could rediscover right self-images and self-body images, and then, in the second picture-taking, they also evinced more positive actions such as looking at the photographer, posing grandly by holding skirts, taking the best angle for shooting, putting their hands into pockets, widening their shoulders and arms, crossing their arms, and taking girlish poses. Also, in consequence of having deep interviews with looking at students' self-pictures which were the results from the 1st and 2nd picture-takings, it shows that enhanced self-images which had became conscious of, increased interests on their outward appearances, and active wills like self-awarnesses of and practice of needs in diet. That is, it gives an opportunity to get a correct understanding of one's own body image in an objective way, increase interest in appearance image, enhance the needs of resolving dissatisfaction with the body by making oneself up positively, and perform appearance management actions. Thus, the study concludes that, since the experience of picture-taking with the effectiveness of the image improvement worked as a function that female students could see their egos and self-images objectively, it is the effective and practical method or mean of increasing positive self-respect, am interest of self-image and self-confidence.

This study selected the brand of Guess which grew to be the premium jean brand among other jean brands and analyzed makeup features of the models found in fashion magazines and the website of the brand to examine features of design factors of makeup affecting eroticism-expressing image. Design features of makeup affecting eroticism-based advertising image of Guess included the design with strong and erotic makeup mainly in black and red for colorful makeup. Also included were smoky makeup giving a sense of shade to the eyes and upper eyelids with black eye shadow and affluent expression of lips with in an outcurve type, followed by glamorous expression with a moist and glossy red lipstick. Eroticism-based makeup is characterized by effectively emphasizing either eyes or lips and giving them a cubic effect for strong impression and sometimes by making both of them so appealing to give more emphasis to sexual attractiveness.

This research was executed to develop business practice material of wedding service through the studies of customers' demands for wedding service and actual practices. Also the research was aimed to enhance adaptability in actual fields of beauty majored students and to help the development of wedding industry by integrating customers’ satisfaction. The result is as follows: The major divisions of wedding service are consulting, makeup, hair, coordination and other tasks are categorized as wedding-helper and wedding exhibition. Among all, the consultant task is the most of great importance in which it demands the most critical job to seize customers’ propensity and requests These results of the consulting process should be reflected in makeup, hair and coordination. The brides in 20s have strong opinions and are sensitive to trends compare to 30s. They bring pictures of celebrities or wannabe styles of makeup and hair and strongly demand their desires, and prefer drastic make-up styles such as ‘smoky’. In case of the brides in 30s, they have strong propensity of young bride look. Due to customers having easy access to various information, the demands of customers for wedding service also vary, and the propensity of making strong voice for personalized service is getting bigger. The understanding actual practice related to the subject is mandatory in order to fulfill the demands of the customers, the understanding of the propensity to consume.

This study aimed to mentioning the correct principle of Ayurveda and Chakra colors, presentthe basic raw material in beauty industry program development with multi therapy. The effectsof color to the body are categorized into t types. In case of we look at the relation of 5 elements and 5 senses of the body, hearing and ether are connecting with ear, and air with sense of touch stands for the hands. Also, fire with vision is for the notice on the retina, water with palate is for the desire of food. As well, for stimulate association is done by earth with sense of smell. Chakra is the main energy center of our body, which has 7 colorial waves, means each wave for these color, and these waves are connecting with each color in spectrum like red, orange, yellow, green, blue, dark blue and violet. Multi therapy uses color and energy which were included in Chakra for changing someone's character or health problems, and it is considered as one of the method about physical and mental healing. Multi-therapy is a kinds of study which enables is to live and life healhier through use of multi-therapy program more proficiently.