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디지털융합논문지 [Journal of Digital Convergence]

간행물 정보
  • 자료유형
    학술지
  • 발행기관
    한국AI디지털융합학회(구 한국디지털융합학회) [The Korean Academic Society of AI Digital Convergence]
  • pISSN
    2765-4818
  • eISSN
    2765-4877
  • 간기
    반년간
  • 수록기간
    2014 ~ 2026
  • 주제분류
    사회과학 > 경영학
  • 십진분류
    KDC 300 DDC 303
제4권 제1호 (6건)
No

연구논문

1

4,000원

It is very important to develop mobile environment-based distribution platform system that is easy to use, as well as to build a practical direct-trading environment for the future, by linking UI and GUI effectively. Users who need to be in charge of both production and sales will be able to quickly recognize and deal with tasks connected to the current direct trading situation with the help of its graphic and information elements. This study attempted to establish such an environment for users by identifing the advantages of various fonts, colors, graphics, and layout elements. The results of this study can be applied to the future development of mobile E-marketplace platforms, for example, through the implementation of easy-to-use UI and GUI systems. To sum up, this research executed an important fundamental study by building an innovative mobile direct-trading environment, developing highly efficient direct-trade special applications and systems, and proposing an efficient user interface.

2

4,000원

It This research proposes a concept for a smart safety management system which can respond to accidents that occur either in the personal life or at industrial sites. The smart safety management system proposed by this study was designed to optimize a convergence system in which an embedded system controls the whole and the connected parts work mutually. The results of this research provide a theoretical foundation for further studies of the digital convergence fields. In the practical aspect, this research proposes meaningful insights for building up business strategies on smart safety management.

3

4,500원

Lately, there are many applications coming out. Either mandatory applications, which have been developed by some of the enterprises and public corporations, or game applications are getting more popular. However the useful applications, which are used voluntarily, are in difficulties for being acknowledged as beneficial devices. This research tried to find out some important factors which should be considered being admitted successful applications they could be. TAM(Technology Acceptance Model) was selected to meet the purpose of this research. A commercial travel application was selected and had non-users, who hadn’t used it before, install the application and induced them to use it for some time, then investigated the research questions. It was found that unhandy screen operation and information quality, system quality and mindshare have some effects on accommodation of a mobile travel application. These findings might be a useful guide for developing useful applications and setting marketing strategies.

4

4,000원

It In order to express various doctors in real time in industrial field and outdoor advertisement, we intend to implement image processing based image conversion output LED display board system. In recent years, the importance of intuitive communication using images rather than expressions of simple sentences has increased. Therefore, there is a demand for a system capable of outputting real-time information rather than simply outputting input information for communication. To solve this problem, the system is designed to solve the problem of mapping the image to the LED display board which can not output various images and to convert the image into a form capable of outputting images, Respectively. Therefore, in this paper, it is possible to output various stored images differently from the existing electric signboard by storing the component based image image using the reusable mind map. By managing the processing of characters and images to be outputted by the server, We propose a system that focuses on reducing the load on the system.

5

5,100원

This study aims to explain the varieties of customer purchase behavior and give exploratory purchasing practices with emotion (feeling of pleasure and loyalty) and evaluation (making decision with appropriate information). However, study emphasize that customer shows diverse attitudes and interests while purchasing products. To address their different attitudes, study proposes a research model indicating customer’s behavioral intention. The empirical results of the research indicate that the customer perception of justified (moral) knowledge about products/services (Epistemic Value) is the most significant customer behavior in purchasing products followed by customer perception of being loyal to products (Customer Loyalty), customer perception of purchasing decision after evaluation (Cognitive Satisfaction), customer perception of product attachment (Affective Satisfaction), pleasure through shopping (Hedonic Value) and customer perception of making authentic decision for individual and for group as well (Utilitarian Value). The study suggested that by considering the customer’s expectation and belief from the products, service provider needre-systemize and upgrade their business policy. Study have contribution on the understanding of customer’s different behaviors and their emotional intention while purchasing products.

6

부 록

한국디지털경영학회

한국AI디지털융합학회(구 한국디지털융합학회) 디지털융합논문지 제4권 제1호 2017.06 pp.55-59

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4,000원

 
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