Earticle

The purpose of this study was to confirm the mediating effect of organizational fairness in the influence of the ethical leadership of SME managers on organizational culture. The subjects of this study were SME workers located in northern Seoul and Gyeonggi-do, who conducted a 30-day survey from July 1 to August 1, 2021, and completed and analyzed the questionnaire for 508 people. SPSS and AMOS 25.0 were used for data analysis. As a result of the study, first, ethical leadership showed a positive effect on organizational culture and organizational fairness. Second, organizational fairness showed a positive effect on organizational culture. Finally, the mediating effect of organizational fairness was examined in the influence of the ethical leadership of SME managers on organizational culture. Based on the research results, policy support for the creation of organizational fairness and organizational culture of SME employees, opportunity to develop and practice ethical leadership capabilities of SME managers, and practical implications for effective organizational culture formation were proposed.

As overseas transactions have increased recently, direct purchasing from abroad has emerged as a new trend. Therefore, the purpose of this study is to further improve customer satisfaction and examine in more detail the consumer value factors of overseas direct purchases that affect repurchase intention. This study analyzed the impact of consumer value factors (economic, convenience, hedonic, and product-related) on consumer coexistence (satisfaction and dissatisfaction) and their influence on continuous usage intention in cross-border e-commerce. The analysis data was 233 data from people who experienced overseas direct purchase. The results showed that economic and hedonic factors had a positive effect on consumer satisfaction, while product-related factors also showed a positive influence. Among consumer value factors, convenience had a negative impact on dissatisfaction, but did not have a significant impact on satisfaction. These results confirmed that convenience is only a necessary factor, not a factor for satisfaction. Satisfaction strongly influenced continuous usage intention positively, while dissatisfaction negatively affected it. This study provides strategic insights for enhancing consumer satisfaction and minimizing dissatisfaction in the cross-border e-commerce market, contributing to the sustainable growth of the global e-commerce industry.

The semiconductor industry has gained attention with the Fourth Industrial Revolution, and demand has surged during COVID-19, leading to steady growth in the semiconductor equipment sector. Global semiconductor equipment businesses dominate nearly 80% of the market share, with South Korea emerging as a key investment destination. To succeed in this complex field, project managers must excel in stakeholder communication and analysis, highlighting the need for advanced project management skills. This study examined the effects of project managers' leadership competencies on project management performance in the global semiconductor equipment industry. Through literature reviews and surveys of professionals involved in related projects, managerial and creative skills were identified as key factors influencing performance. Managerial skills positively impact IT and construction projects, while creative skills play a crucial role in cultural projects, indicating that the importance of leadership competencies varies by industry. The findings suggest that emphasizing managerial and creative skills, alongside targeted education and training to address competency gaps, can enhance project performance in the semiconductor equipment industry. Strengthening these areas through self-development is essential for achieving efficient and effective outcomes in global projects.