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The growth rate of construction is increasing every year. The sustainable development of territories is becoming a problematic field for solving the strategic tasks of urban development; however, at the same time, the requirements for the standard of living, the safety of citizens, and the adaptability of tasks to the fast pace of urban life and a favorable environmental situation are also increasing. In addition, digitalization is rapidly penetrating all spheres of human life and can become the key to solving problems related to urban infrastructure development. The development and digitalization of regions require a special approach. During the study, artificial intelligence technologies are considered the central link in managing the digital processes of "smart cities" an analysis is made of experiences in implementing the concept of a "smart city" in life and the chains of interconnection between artificial intelligence technologies and relevant digital achievements of smart cities. Such an approach will form the main vector of the city design movement, where each person will feel safe and comfortable. The environmental situation against the background of intelligent systems will be protected from the negative anthropological factor.

표준, 기술규정, 적합성평가절차로 구성된 무역기술장벽(TBT)의 주요요소인 표준화 선 점은 미중 그리고 유럽의 치열한 표준화 전략으로 부각되고 있다. 최근 들어 디지털 전환 무역(DTT)으로 전환이 가속화 되고 있고 디지털 통상은 오늘날 새로운 이슈임에 분명하며 시대 발상적인 도전임과 동시에 매우 좋은 기회인 것이다. 디지털 전환경제가 활성화 되는 현 시점에서 국제인증과 표준화에도 지식기반 자원(Knowledge Based View)을 활 용하는 것이 매우 중요하다는 인식은 점차 강화되고 있다. 유럽의 표준규격선점, 미국의 Decoupling(공급망 행정명령)과 중국표준(Made stnadards 2035)의 극명한 대립 속에서 도 결국 표준화를 자국화시킴으로써 주변국의 경제와 통상 그리고 안보까지 넘보고 있다. 한국은 WTO 적합성평가체계와 FTA 무역기술장벽을 제거하는 한국형 국제인증 모델을 개발해야 한다. 본 연구는 G2 표준화전쟁과 쟁점을 바탕으로 한국의 대응전략 및 국내인 증제도의 확산방안을 연구하였다. 현재까지 연구의 주를 이루었던 경영시스템인증의 범 주를 능가하여 실제생산과 수출을 요하는 제품인증 그리고 유효한 적격성을 보유한 전문 기술인력의 자격인증을 연구하였다. 본 논문은 국제인증의 표준화(Standardization)와 확산에 모티브를 주어 우리나라 여건에 맞는 국제인증의 범위를 명확하게 확장하였고 수출기업의 경제적 파급효과 확산과 학문적, 정책적 기준 및 시사점을 제시하였다.

Dominating standardization, a major component of the Technical Barriers to Trade (TBT) which is consisting of standards, technical regulations and conformity assessment procedures, is emerging as a fierce standardization strategy in the US, China and Europe. With the transition to Digital Transformation Trade (DTT) accelerating, digital commerce is obviously a new issue today, and it is an innovative challenge and a good opportunity. As the digital transformation economy revitalizes, there is a growing awareness of the importance of leveraging a knowledge-based perspective for international certification and standardization. Amid the intense conflict between the Preemptioning of European Standards Specification, US Decoupling (supply chain executive order) and Chinese standards (Made standards 2035), they covet the economy, trade and security of neighboring countries by making standardization their own. Korea should develop its own international certification model that removes the WTO conformity assessment system and FTA technical barriers to trade. This study researches Korea’s counterstrategy and measures to expand the domestic certification system based on the G2 standardization competition and its issues. Beyond the scope of management system certification, which has been the main research subject so far, the certification of products required for actual production and export, and the certification of professional technical personnel with valid qualifications were studied. This study expands the scope of international certification suitable for the conditions of Korea focusing on the standardization of international certification and its spread, and suggests the spread of the economic ripple effect of exporting companies and its academic and policy standards and implications.

소프트웨어 로봇을 이용하여 프로세스를 자동화하는 RPA(Robotic Process Automation)가 국내외 기업의 큰 관심을 받고 있다. 기업의 실제 RPA 도입과 확산 경험에 기반을 둔 교훈과 실행 지침을 제공하기 위해 최근에 다수의 사례 연구가 수행되었다. 그러나 공공기관의 혁신 성장을 위한 RPA 도입 연구는 찾아보기 어려웠다. 본 연구는 국내 공공기관의 RPA 도입을 다룬 체계적인 사례 연구를 수행해 이러한 지식 공백을 메우고자 한다. 이러한 연구 목표를 달성하기 위해 우리나라 대표 ICT 전문기관인 한국정보화진흥원(NIA)의 RPA 도입 사례를 조사했다. NIA는 e나라도움 입력 업무의 자동화를 통해 비용, 운영, 비즈니스 효과 측면에서 성과를 달성했다. 특히, 본 사례 연구를 통하여 RPA가 공공기관의 4가지 경직성(즉, 구조, 구성원, 과업, 규칙)이 가져올 수 있는 디지털 혁신 추진의 어려움 극복에 기여할 수 있음을 제시하였다. RPA 도입을 고려 중인 공공기관을 위한 시사점과 본 연구의 한계점이 토론되었다.

Robotic Process Automation (RPA) has attracted great attention from diverse home and foreign industries. To provide lessons learned and action principles based on real RPA adoption and application experiences, various case studies have been conducted. However, lacking is an investigation of public sector for RPA adoption, especially in Korea. To reduce the research gap, this study presents a case study of RPA adoption by a representative Korean ICT public organization, NIA (National Information society Agency). By automating a core process, entering a document to a governmental portal service, NIA has achieved various management performances in terms of cost, operation, and business impacts. Especially, by relieving four types of rigidity of public institutions (i.e. structure, human resource, tasks, and rules), Our case study result suggests that RPA enables public institutes to overcome obstacles of pursuing digital transformation. Implications and limitations for future public RPA adopters are offered.

A lack of a blueprint for digital transformation often precipitates firms to make ad hoc or short-term system development decisions. Digital debt refers to the build-up of technical and informational obligations related to business maintenance and evolvability that represent performance risks in a firm’s work processes, which may result in system failures and maintenance costs. Despite its significant impacts on business maintenance and evolvability, little is currently known about the mechanisms through which it is accrued. Using a case study of a software vendor who has served over a hundred client firms, this research develops and presents a theoretical framework of the accrual process of digital debt. Each of the stages results in a different form of digital debt that reinforces each other over time to form a vicious cycle.

This study explores the digital transformation capability at the organizational level and conceptual the construct of the dimensions of digital transformation capability according to the dynamic capability theory. The digital transformation capability contains three hub-factors: sensing, organizing and restructuring. In addition, this research empirically analyzes the positive impact of digital strategic orientation on organization performance through digital transformation capability. First, we developed the measurement items of digital transformation capability, based on real cases of digital transformation. Then we collected data from the companies that are randomly located in different areas and cities in China. This survey covered different industries such as electronics, automobile, machine and equipment. Second, we collected 98 questionnaires and analyzed the data using smart PLS 3. This study has important academic significance for the theoretical development of digital transformation capability. Based on the dynamic capability theory, we used to define digital transformation capability as comprising a set of sensing, organizing and restructuring that iteratively reconfigured organizational resources in order to respond to changes in the digital environment.

Digital platforms have gained prominence across various domains and industries by offering generativity and flexibility. In contrast to a vast number of benefits brought by digital platforms, the growing problem of digital debt accrual while embedding a digital platform into an organization’s digital infrastructure and associated work processes has attracted increasing organizational concern and recent academic attention. Drawing on technology affordance theory and paradox theory, this paper examines how the affordances and constraints of a digital platform are leveraged to contribute to gradual digital transformation. The findings of this in-depth case study identify different types of affordances that foster digital transformation: minimum viable product development, cloud-based collaboration, and low-code/no-code development. This study also identifies the constraints of a digital platform, which are different types of digital debt: design debt, capability debt, and technical debt, that may hinder digital transformation. This study discusses the paradoxical tensions that arise from the affordances and constraints of a digital platform and the potential paradox management strategies to navigate those tensions and achieve gradual digital transformation. This research provides insights for scholars, managers, and organizations to better understand the dynamics of leveraging digital platforms in facilitating digital transformation.

This study elucidates the evolutionary trajectory of Digital Transformation (DX) in the South Korean sports industry over 15 years (2011–2025). Applying text mining and Latent Dirichlet Allocation (LDA) topic modeling to 137,958 news articles collected via BIG Kinds, with topic number (K) selection validated through Coherence Score (Cv) and Log Perplexity, the analysis identifies four distinct evolutionary phases grounded in the Technology-Organization-Environment (TOE) framework, Diffusion of Innovations (DOI) theory, and Socio-Technical Systems (STS) theory: (1) Mobile Transition (2011–2015), marked by the mainstreaming of mobile sports consumption and portal-based broadcasting; (2) Technology Verification (2016–2019), characterized by 5G and immersive media demonstrations at the PyeongChang Olympics; (3) Virtual Expansion (2020–2022), wherein COVID-19 accelerated OTT adoption, Metaverse ecosystems, and NFT-based digital assets; and (4) Industrial Advancement (2023–2025), defined by AI institutionalization ― exemplified by the KBO’s Automated Ball-Strike System ― and transition to a subscription economy. The findings contribute to IS research by challenging the linearity of the DOI S-curve model, establishing media discourse as a social mechanism of technology diffusion, and proposing a generalizable DX phase framework for offline-centric industries. Practical implications address hybrid fan experience design, data governance, and public access policy.

목적: 본 연구는 사이버대학 성인 뷰티 전공자의 디지털 전환 인식과 뷰티 앱 학습 경험이 대학 만족 및 학습몰입에 미치는 영향을 분석하고, 그 과정에서 뷰티 앱 학습 경험과 대학 만족의 매개 역할을 검증하고자 한다. 방법: 사이버대학 성인 학습자 161명을 대 상으로 설문조사를 실시하였으며, SPSS 21.0을 활용하여 요인분석, 신뢰도 분석, 상관분석, 회귀분석 및 부트스트래핑 기반 매개효 과 분석을 수행하였다. 결과: 분석 결과, 연령대에 따른 주요 변수의 차이는 통계적으로 유의하지 않았으나, 디지털 전환 인식은 뷰 티 앱 학습 경험, 대학 만족, 학습몰입에 모두 유의한 정(+)의 영향을 미쳤다. 매개효과 검증 결과, 디지털 전환 인식은 학습몰입에 직접적인 영향을 미치는 동시에 뷰티 앱 학습 경험과 대학 만족을 통해 간접적으로도 영향을 미치는 부분 매개 구조를 보였다. 특히 뷰티 앱 학습 경험의 매개효과가 대학 만족보다 상대적으로 크게 나타났다. 결론: 본 연구는 사이버대학 환경에서 학습몰입이 제도 적 만족보다는 실제적인 디지털 학습 도구의 질과 활용 경험에 의해 보다 직접적으로 형성됨을 시사한다. 따라서 성인뷰티 학습자 의 학습몰입을 증진을 위해서는 디지털 전환 인식 제고와 더불어 전공 특성을 반영한 실천적 디지털 학습 도구 설계 및 활용 경험의 질적 강화가 선행되어야 한다.

Purpose: This study examined how digital transformation perception and beauty app learning experiences among adult beauty majors at cyber universities affect their university satisfaction and learning experiences. It also investigated how beauty app learning experiences and university satisfaction mediate the relation between digital transformation perception and learning engagement. Methods: A survey was administered to 161 adult learners at a cyber university, and the collected data underwent exploratory factor analysis, reliability analysis, correlation analysis, regression analysis, and bootstrapping-based mediation analysis via SPSS version 21.0. Results: No statistically significant differences across age groups were observed in the major variables, while digital transformation perception had a significant positive effect on beauty app learning experiences, university satisfaction, and learning experiences. Mediation analysis results showed a partial mediation structure in which digital transformation perception had a direct and indirect influence on learning flow through beauty app learning experiences and university satisfaction. Notably, the mediating effect of beauty app learning experiences was comparatively larger than that of university satisfaction. Conclusion: In a cyber university environment, to enhance learning flow among adult beauty learners, stakeholders must raise awareness of digital transformation perception and improve the design and qualitative experience of practical digital learning tools that reflect beauty majors’ individual characteristics.

目的: 探讨网络大学成年美容专业学生对数字化转型的认知以及美妆应用学习经历如何影响其大学满意度和学习 投入。此外，本研究还探讨了美妆应用学习经历和大学满意度如何在数字化转型认知与学习投入度之间起中介 作用。方法: 对某网络大学的161名成年学习者进行了调查，收集到的数据通过SPSS 21.0版本进行了探索性因 子分析、信度分析、相关分析、回归分析和基于引导法的中介分析。结果: 主要变量在不同年龄组间未观察到 统计学意义上的显著差异，而数字化转型感知对美妆应用学习体验、大学满意度和学习投入均有显著的正向影 响。 中介效应验证结果显示，存在部分中介结构，其中数字化转型的感知直接影响学习投入，同时通过美妆应 用学习体验和大学满意度间接影响学习投入。值得注意的是，美妆应用学习体验的中介效应明显大于大学满意 度的中介效应。结论: 在网络大学环境中，为了增强成人美容学习者的学习体验，利益相关者必须提高对数字化 转型的认识，并改进反映美容专业学生个人特点的实用数字学习工具的设计和质量体验。

Continuous concern and research about digital transformation have contributed a lot to our understanding about this wide spreading phenomenon. However, we lack an important brick to build up a comprehensive framework. Although researchers have recently try to construct a comprehensive framework, it is found that there is a research gap and a critical need to look into the relationship between ethics and digital transformation. Digital transformation is accompanied by massive and complicated changes, and the decisions related to pursuing the most value from them can conflict with the values and principles of stakeholders without enough concern about ethics. Since attracting and retaining a powerful digital workforce have been highly stressed in extant research, we introduce a concept of ethical conflict to illustrate the relationship between ethical conflict and digital transformation. This research contributes to a complementary view on digital transformation.

4차 산업혁명 시대를 맞이하여 IT기업이 글로벌 시가총액 Top 5를 장악하고 신흥 디지털 기업이 전통 우량기업을 위협하면서 산업계와 학계 모두 Digital Transformation(이하 ‘DT’)에 높은 관심을 보이고 있다. 본 연구는 DT을 중심으로 조직역량과 기업성과가 긍정적 선·후행 관계가 있음을 9개의 세부 명제로 제시하고, 이를 통해 디지털 시대에서는 혁신이 기업성장의 핵심으로 작용함을 주장한다. 또한 기업이 생존전략으로 DT을 채택함에 당위성을 부여하고 이와 관련한 전략적 의사결정 및 실행에 도움을 주며 연구자들의 DT 관련 가설수립 및 이론정립 시 이정표를 제시할 수 있다.

디지털 전환은 제약기업이 경쟁우위를 유지하고 지속가능한 성장을 달성하기 위한 핵심 전략이다. 본 연구는 디지털 전환 과정을 디지털화 (digitization), 디지털라이제이션(digitalization), 디지털 트랜스포메이션(digital transformation)의 세 단계로 구분하고, 사례연구 방법을 통해 상 하이 복성제약(Shanghai Fosun Pharmaceutical Co., Ltd.)의 디지털 전환이 제약기업의 혁신성과에 미치는 영향을 동적 역량 관점에서 심층적으 로 분석하였다. 연구 결과, 디지털 전환 과정에서 동적 역량의 구축이 필수적이며, 각 단계에서는 상이한 역량 차원이 강조됨을 확인하였다. 또 한, 디지털 전환은 동적 역량을 통해 제약기업의 혁신 역량을 강화하고, 제품 및 공정 혁신을 촉진하며, 그 영향력은 단계별로 차이를 보였다. 본 연구는 제약 산업에서 디지털 전환의 단계별 과정을 개념화하고, 동적 역량이 혁신성과를 매개하는 핵심 메커니즘임을 규명함으로써 학문적 기 여를 한다. 실무적으로는 제약기업이 각 전환 단계에 적합한 전략을 수립하고 혁신성과를 극대화할 수 있는 방향성을 제시하며, 향후 본 연구의 결과는 고도 규제가 요구되는 다른 산업이나 계량적 후속 연구에서도 유용한 참고 자료로 활용될 수 있다

Digital transformation is a pivotal strategy for pharmaceutical enterprises seeking to sustain competitive advantages and achieve long-term development. From a dynamic capability perspective, this article examines the staged process of digital transformation - digitization, digitalization, and digital transformation - through a case study of Shanghai Fosun Pharmaceutical (Group) Co., Ltd. The study thoroughly analyzes how the company’s digital transformation impacts its innovation performance, emphasizing the mediating role of dynamic capabilities. Our findings indicate that dynamic capabilities must be built throughout the digital transformation journey, although each stage emphasizes different dimensions of these capabilities. Furthermore, the study reveals that digital transformation strengthens innovation capabilities of pharmaceutical companies and facilitates both product and process innovation through dynamic capabilities. The magnitude and nature of this impact, however, vary significantly across different stages of transformation. This study provides theoretical insights by conceptualizing the staged process of digital transformation and identifying the mediating role of dynamic capabilities in driving innovation outcomes. Practically, it offers strategic guidance for pharmaceutical firms seeking to enhance their innovation performance through targeted digital initiatives. The framework developed in this study may also serve as a reference for future empirical research or for application in other high-tech and regulated industries.

This study investigates the impact of information system capabilities (infrastructure capability, human resource capability, administrative capability) on firm performance with a dual mediating effect of innovation and business process performance and the moderating effect of entrepreneurial marketing in Indian SMEs. Based on the resource-based view theory, the conceptual framework has been developed. The structural equation modelling was utilized for the sample of 285 responses. The results demonstrate that information system capabilities positively impact firm performance. This research fills a gap in the literature by investigating the relationship between information system capabilities, business process performance, innovation performance, entrepreneurial marketing and firm performance. Additionally, innovation performance and business process performance have a significant mediating effect between information system capabilities and firm performance. Entrepreneurial marketing has a positive moderating effect on the relationship between information system capabilities and firm performance. this study provides valuable insights for practitioners and managers regarding information system capabilities in SMEs. This study builds a multi-dimensional hypothesized model, including mediating and moderating roles affecting the relationships.