년 - 년
4,000원
원격 로봇보조학습은 신체적・지적・문화적・환경적으로 취약한 학생들에게 교육의 기회를 제공할 수 있으며, 농산어촌 고교학점제의 어학관련 과목의 온라인교육과정을 대체하거나 세계시민교육을 위한 국제교류학습에 활 용할 수 있으나, 현재까지 수용모델 연구는 예비교사를 대상으로만 이루어졌으며 사후사용의도 요인은 고려하지 않았다. 따라서 본 논문은 초등교사를 대상으로 원격 로봇보조학습에 대하여 사용의도와 사후 사용의도에 영향 을 주는 기초 요인을 알아보았다. 연구 결과, 원격 로봇보조학습에 대하여 초등교사들은 성별에 의해 각 요인이 유의미한 차이가 없었으며, 경력이 많은초등교사들이 FC, PAD, PS, SP에서 더 긍정적으로 유의미한 결과가 나 왔다. 또 수용의도에 영향을 주는 요인으로 PU, ATT, PENJ, SI, Ttrust 모두 매우 유의미 있게 나왔다. 이와 같은 원격 로봇보조학습에 대한 초등 교사들의 수용의도를 바탕으로 교육정보 정책 수립을 할 수 있을 것이다.
Telepresence robot-assisted learning can provide opportunities of education for students who are in vulnerable physical, intellectual, cultural or environmental conditions. It is to be applied in international virtual education for global citizenship education. To date, the study of acceptance model has been conducted only for preservice teachers, and post-intention for use is not considered. This paper identified whether there are significant differences by gender or years of experience from elementary school teachers on it and the basic factors that affect the acceptance intentions for it. Factors related to intention to use for a telepresence robot were investigated, and a questionnaire about post-intention for use was made after participants operated. The results showed that elementary school teachers did not have a significant difference in each factor by gender. The experienced teachers showed no difficulty in using it. It was shown that PU, ATT, PENJ, SI and Ttrust were all extremely significant factors to affect acceptance intentions. It will be possible to establish educational information policies based on the acceptance intentions of elementary school teachers on telepresence robot-assisted learning.
[Kisti 연계] 한국콘텐츠학회 International journal of contents Vol.9 No.4 2013 pp.35-44
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This study tries to identify the determinants of user's attitude toward apps, intention to use and continual consuming intention. This study holds the two main constructs: (1) user's intrinsic determinants- value, innovativeness, gender, Well-being and superordinate influence - on the attitude toward mobile apps, (2) the relation between attitude and app purchase & repurchase intention, and the affecting factors among this relation. In the empirical test result, value, innovation and superordinate influence were identified to affect the attitude. All the relation among attitude, purchase and repurchase intention showed positive significant relationship. In addition, satisfaction intensified the relation between purchase and repurchase intention.
[NRF 연계] 한국노인간호학회 노인간호학회지 Vol.27 No.1 2025.02 pp.10-20
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Purpose: This study aimed to examine the multifaceted factors influencing elderly patients’ intention to use digital healthcare services based on the Unified Theory of Acceptance and Use of Technology model. Methods: Data were collected using a questionnaire from 103 elderly patients aged ≥65 years at a general hospital, a health sub-center, and a health clinic in City Sejong from April 25, 2023 to July 29, 2023. Measures included effort expectancy, performance expectancy, social influence, and intention to use digital healthcare services. Data were analyzed using independent t-tests, one-way ANOVA, Pearson’s correlation coefficient, and hierarchical multiple regression. Results: The factors with the greatest influence on the intention to use digital healthcare services among elderly patients aged ≥65 years were social influence (β=.62, p<.001), followed by effort expectancy (β=.24, p=.001). The explanatory power of these variables was 68% (ΔF=51.80, p<.001). Conclusion: Developing and providing standardized intervention strategies to enhance social influence and effort expectancy regarding digital healthcare services for elderly patients could improve their intention to use these services.
Exploring the Determinants of Satisfaction and Continuous Intention to Use TVing
[Kisti 연계] 한국콘텐츠학회 International journal of contents Vol.21 No.1 2025 pp.11-22
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Several factors, including personalization, content diversity, user interface, and cost, wield influence over consumer satisfaction and their enduring commitment to using a platform. This research, centered on TVing, a South Korean Over-the-Top service (also known as streaming service, OTT), aims to unearth the factors that can bolster user satisfaction and mitigate subscriber churn. The study's findings underscore the significant role of personalization and cost in shaping users' expectation confirmation. Moreover, perceived usefulness emerges as a multifaceted construct influenced by all four factors: personalization, content diversity, user interface, and cost. Crucially, the research reveals the interconnectedness of these variables. Expectation confirmation and perceived usefulness are all intrinsically linked to user satisfaction. Higher satisfaction, in turn, yields a greater likelihood of users harboring a continuous intention to utilize the service in the long term. These insights shed light on the complex dynamics governing user interactions with OTT service platforms and offer valuable guidance to service providers like TVing. By understanding and leveraging these factors, platforms can fine-tune their offerings, enhance user experiences, and bolster user retention in a competitive and ever-evolving landscape.
Factors Influencing Home Care Nurses ’ Behavioral Intention to Use Digital Healthcare
[NRF 연계] 한국간호과학회 Asian Nursing Research Vol.20 No.1 2026.02 pp.65-75
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Purpose: Home care and digital healthcare are essential strategies for addressing health challenges in anaging society. This study aims to understand the behavioral intention (BI) to use digital healthcare andits influencing factors based on the Unified Theory of Acceptance and Use of Technology. Methods: This cross-sectional study surveyed 180 home care nurses in South Korea using onlinequestionnaires. Participants were from hospital-based home care (HHC), home hospice (HH), andcommunity health center-based home care (CHC). The survey assessed their experience with andintention to use 19 digital health technologies and measured key factors based on the Unified Theory ofAcceptance and Use of Technology: performance expectancy, effort expectancy, social influence (SI),attitude toward digital healthcare, and concerns. Results: Among the 19 digital health technologies, big data/artificial intelligence solutions (87.2%) andartificial intelligence-assisted care sensors (85.6%) had the highest BI to use. Usage experience andintention were negatively correlated across all technologies (κ = ?? 0.10 to ?? 0.70, p < .001). Behavioralintentions differed significantly between groups (χ 2= 6.35, p = .042), with HH nurses reporting thehighest intention (93.8%), followed by HHC (87.0%) and community health center-based home care(75.0%) nurses. Effort expectancy increased adoption likelihood (odds ratio = 2.26, 95% confidence interval:1.10?4.62, p = .026), while SI was the strongest predictor (odds ratio = 2.93, 95% confidenceinterval: 1.15?7.46, p = .024). Conclusions: Home care nurses generally showed strong BI to adopt digital healthcare. However, thenegative association between experience and intention suggests the need to enhance user satisfactionwhen implementing digital health technologies. Since effort expectancy and SI significantly affectadoption, reducing perceived effort and strengthening social support are essential for successfulintegration.
Analyzing the Impact of Value Satisfaction on Behavioral Intention to Use E-Resources
[Kisti 연계] 한국과학기술정보연구원 Journal of information science theory and practice : JISTaP Vol.10 No.3 2022 pp.1-14
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The present study investigates the impact of perceived value metrics in driving satisfaction and behavioral intention to use e-resource among its users. Utilitarian, hedonic, uniqueness, epistemic, and economic are key values selected for the purpose of investigation in the study. This empirical study is carried out through a survey and responses have been analyzed using structural equation modelling. The target group is selected by means of simple random sampling (users of e-resources in selected business schools). Findings of the study reveal that utilitarian values, hedonic values, epistemic values, and uniqueness values have a significant impact on the usage intention of e-resources; however, economic values reflect an insignificant relationship to intention to use e-resources. The study is a distinctive piece of work on investigating the most and the least significant value(s) associated with satisfaction and usage intentions of e-resources.
[NRF 연계] 한국노인간호학회 노인간호학회지 Vol.28 No.2 2026.05 pp.161-171
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Purpose: This study investigated the associations of psychological insulin resistance (PIR), diabetes- related stress, and intention to use complementary and alternative diets (CAD) with self-management in older adults with type 2 diabetes. Methods: A cross-sectional study was conducted with 180 adults aged ≥65 with type 2 diabetes at a primary clinic in Korea. Data were collected using structured questionnaires between March and June, 2024. SPSS was used for descriptive statistics, independent t-tests, one-way ANOVA, Pearson’s correlation, and multiple regression analysis. Results: The average age of participants was 73.79±5.59 years. PIR (mean, 57.54±8.81), diabetes-related stress (mean, 41.62±7.65), intention to use CAD (mean, 3.56±1.32), and self-management (mean, 38.11±5.98) were measured. The PIR was positively correlated with self-management (r=.31, p<.001), whereas diabetes-related stress was negatively correlated with self-management (r=-.24, p<.001). PIR (β=.47, p<.001) and diabetes-related stress (β=-.41, p<.001) were significant predictors of self-management (R2=24.6%). Conclusion: PIR positively correlated with self-management and was the most influential factor, suggesting that resistance to insulin treatment may paradoxically motivate individuals to engage in better self-management behaviors. Intention to use CAD was weakly positively correlated with PIR, indicating that individuals with higher insulin resistance may explore alternative dietary options. Diabetes-related stress negatively affects self-management, highlighting the importance of stress management for improving diabetes self-management. These findings highlight the significance of psychological factors in the development of tailored self-management education programs for older adults with type 2 diabetes.
The Impact of Information System Quality and Media Quality on the Intention to Use IPTV
[Kisti 연계] 한국정보통신학회 Journal of information and communication convergence engineering Vol.10 No.1 2012 pp.71-77
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This study examines the factors influencing internet protocol television (IPTV) usage intention. Using Davis's technology acceptance model (TAM) and DeLone and McLean's model of information system success, this study investigates the effects of information system quality (information quality, system quality, and service quality) and media quality on IPTV use in terms of perceived usefulness, perceived ease of use, and usage intention. We examined the proposed model by employing structural equation modeling and survey data from 222 IPTV users. The results indicate that information quality, service quality, and media quality had significant effects on perceived usefulness and that information quality and media quality had significant effects on perceived ease of use. However, system quality had no effect on perceived usefulness or perceived ease of use. In addition, perceived ease of use influenced perceived usefulness, and perceived usefulness and perceived ease of use influenced IPTV usage intention. Further, the stability and reliability of IPTV services encouraged IPTV use, and successful IPTV services showed high media quality.
[NRF 연계] 한국간호과학회 Asian Nursing Research Vol.9 No.2 2015.06 pp.138-145
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Purpose: Asian immigrant and Asian American women are less likely to use oral contraceptives (OCs) and tend to rely on low-efficacy methods of contraception. This contraceptive pattern remains poorly understood, in part, because no theory-driven measurement exists to assess psychosocial determinants essential in explaining behaviors related to OC use in this population. The current study aimed to evaluate the psychometric properties of a measure of attitudes and subjective norms toward OC use among Korean American women as a first step to determine whether the measure can be used in this population and, potentially, in other Asian ethnic groups. Methods: The sample consisted of 329 Korean immigrant women living in New York City. The theory of reasoned action guided the development of the measure assessing attitudes and norms. Psychometric evaluation included item analysis, internal consistency estimates of reliability, and construct validity (i.e., factorial, discriminant, and predictive). Results: All item-total correlations were above the recommendation of 0.30. The Cronbach's alpha for the attitudes and subjective norms measure was 0.88 and 0.86, respectively. Exploratory factor analyses revealed four interpretable factors, and confirmatory factor analyses confirmed that the factor structures derived from the exploratory factor analyses fit the data well. Discriminant and predictive validity of the measure were also established. Conclusions: The study provides support for the validity and reliability of the measure and its use for determining the degree to which Korean immigrant women intend to use OCs.
[NRF 연계] 한국노인간호학회 노인간호학회지 Vol.25 No.4 2023.11 pp.377-386
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Purpose: This study investigated the decision factors influencing the intention to use non-face-to-face services such as online support, social networking, educational programs, and video conferencing among family caregivers of persons with dementia (PwD). Methods: This correlational study uses the Technology Acceptance Model as a decision process model. The study targeted family caregivers registered at local dementia care centers, and data from 284 participants were analyzed. An online questionnaire survey was conducted to obtain general characteristics, perceived usefulness, perceived ease of use, and intention to use non-face-to-face services. Results: The results indicated that perceived ease of use differed according to family caregivers’ age, education level, and relationship with the PwD. Intention to use significantly differed by education level, relationship with the PwD, and caregiving duration. Perceived usefulness and perceived ease of use were the main influential factors in the intention to use non-face-to-face services. The regression model accounted for 63.9% of the variance in the intention to use. Conclusion: This study contributed to understanding the intention to use non-face-to-face services for family caregivers and identified the influencing factors. The results indicate the need to communicate better the usefulness of non-face-to-face service and early information and education about available technologies in helping caregivers prepare to adopt new services.
한국경영정보학회 한국경영정보학회 정기 학술대회 디지털 혁신과 초연결 사회 2018.05 pp.26-28
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3,000원
Drawing on Theory of Reasoned Action and Theory of Planned Behavior(TRA & TPB), this paper aims to examine the factors that affect users’ privacy settings on Facebook. The booming popularity of Social Network Service(SNS) has coincided with the increasing concern over personal information privacy. Facebook is one of the SNS companies that gives users the ability to control privacy settings such as who can see what they share. Unlike the old days, people now are becoming more active in pruning and managing their own privacy. Thus, we evaluate how users are dealing with the privacy settings provided, and investigate the factors that motivate users’ intention to use privacy settings. We also compare the perceived intention with the actual privacy settings to see if there is a discrepancy.
The Impact of Trust on Intention to use in Virtual Communities according to Customer Type
한국경영정보학회 한국경영정보학회 정기 학술대회 2006년 추계학술대회 2006.11 pp.291-299
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4,000원
한국경영정보학회 Asia Pacific Journal of Information Systems 제30권 제4호 2020.12 pp.919-945
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6,600원
Social media platforms such as Instagram and Facebook lead to potential security risks, which consequently raise public concerns about privacy. However, most people rarely make active efforts to protect their personal data, even though they have shown increasing concerns about privacy. Therefore, this study examines the factors that determine social media users’ behavior of using privacy settings and testifies the existence of privacy paradox in such a context. In addition, it investigates the mediating effects of implementation intentions on the relationship between intentions and behaviors. In the study, we collected data through questionnaires, and the respondents were undergraduate and graduate students in South Korea. After a pilot test (n = 92) and a set of face-to-face interviews, 266 usable responses were retrieved for data analysis finally. The results confirmed the existence of the privacy paradox regarding the use of social media privacy settings. And the implication intention did positively mediate the relationship between intention and behavior in the context of social media privacy settings. To the best of our knowledge, our study is the first in the information privacy literature to introduce the notion of implementation intention which is a much more powerful explanation and prediction of actual behavior than the (behavioral) intention.
Continuance Intention to Use Generative AI among Nursing Students : An Extended TAM Approach KCI 등재
위기관리 이론과 실천 한국위기관리논집 제22권 제6호 2026.06 pp.139-153
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4,800원
최근 생성형AI는 세계적으로 큰 관심을 받으며 대학을 포함한 다양한 교육기관에서 학습에 활용되고 있다. 본 연구는 확장기술수용모델을 이론적 기반으로 간호대학생의 생성형 AI 활용에 대한 지각된 유용성, 지각된 용이성, 개인혁신성, 사회적 영향, 지각된 즐거움, 인공지능 윤리의식 및 지속사용의도 수준을 파악하고 이들 변수 간의 관계와 지속사용의도에 영향을 미치는 요인을 분석하기 위한 서술적 조사연구이다. 자료수집은 2025년 9월 10일부터 10월 30일까지 간호대학생 209명을 대상으로 실시하였으며, 수집된 자료는 SPSS 26.0 프로그램을 이용하여 분석하였다. 연구결과, 생성형 AI 활용에 대한 지속사용의도에 영향을 미치는 요인은 지각된 유용성, 용이성, 즐거움으로 나타났으며, 특히 지각된 용이성과 즐거움이 상대적으로 중요한 영향요인으로 확인되었다. 본 연구는 확장기술수용모델 적용이 생성형 AI의 지속사용의도를 설명하는 데 유용함을 확인하였으며, 향후 간호교육에서는 학습자의 지각된 용이성과 즐거움을 증진시킬 수 있는 교육전략 개발과 효과 검증이 필요함을 제언한다.
Generative artificial intelligence (AI) has gained global attention and is increasingly used as a learning tool in higher education. Based on the extended Technology Acceptance Model, this study examined perceived usefulness, perceived ease of use, personal innovativeness, social influence, perceived enjoyment, AI ethical awareness, and continuance intention to use generative AI among nursing students, and identified factors influencing continuance intention. A descriptive survey was conducted with 209 nursing students from September 10 to October 31, 2025, and data were analyzed using SPSS/WIN 26.0. Perceived usefulness, perceived ease of use, and perceived enjoyment were significant predictors, with enjoyment and ease of use showing stronger effects. These findings support the extended TAM and suggest that enhancing ease of use and enjoyment is essential to promote sustained use of generative AI in nursing education.
Factor influencing Continuance Intention to Use Mobile QR Code Payment in Cambodia
한국경영정보학회 한국경영정보학회 정기 학술대회 AX 시대 데이터 경제와 비즈니스 혁신: 가치창출 경영과 융합 생태계 2026.06 pp.970-971
The rapid advancement of financial technology (FinTech) has significantly transformed payment systems worldwide, accelerating the transition from cash-based transactions to digital payment methods. In Cambodia, the introduction of mobile QR code payment systems, particularly through KHQR and Bakong platforms, has promoted widespread adoption of cashless payments. However, while existing studies have primarily focused on initial adoption, limited research has examined the factors influencing users’ continuance intention to use mobile QR code payment systems. Therefore, this study aims to investigate the key determinants of continuance intention in the Cambodian context. This study is primarily based on the Unified Theory of Acceptance and Use of Technology (UTAUT) framework. Performance expectancy, effort expectancy, social influence, and facilitating conditions are examined as key factors influencing user satisfaction, which subsequently affects continuance intention. In addition, perceived security is incorporated as a moderating variable to examine its role in strengthening the relationship between these factors and user satisfaction. Data were collected from 230 users of mobile QR code payment services in Cambodia through a structured survey questionnaire. The data were analyzed using statistical techniques, including reliability analysis, correlation analysis, and regression analysis. The results reveal that performance expectancy, effort expectancy, social influence, and facilitating conditions have significant positive effects on user satisfaction. Furthermore, user satisfaction has a strong positive influence on continuance intention. The findings also highlight the important role of perceived security in enhancing users’ confidence and supporting continued usage behavior.
The Factors Affecting Intention to Use Smarthome Devices in Vietnam
한국경영정보학회 한국경영정보학회 정기 학술대회 디지털 혁신과 초연결 사회 2018.05 pp.445-454
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4,000원
Smart Home is one of the hot topics in the industrial revolution 4.0 in Vietnam, about which many Vietnamese are concerning nowadays. The objective of this research is to find out the factors influencing the intention to use Smart Home devices in Vietnam. The technology adoption models have been applied to develop the conceptual model. The model was designed of eight factors that affect usage Intention includes: Habits, Perceived usefulness, Perceived ease of use, Trust, Innovativeness Personal, Perceived value, Hedonic motivations and Social influences. Data were collected from 304 Vietnamese by sending questionnaire via online forms and direct contact with the potential smart home users. Data were analyzed with SEM model to test the hypotheses after scale validation and confirm factor analysis. The results show that three main factors mainly affect intention to use smart home appliances in Vietnam. From this result, we have proposed governance implications based on the key factors. In particular, these recommendations emphasize that Smart Home device vendors need improvement products and marketing approaches to reach the customers.
한국경영정보학회 한국경영정보학회 정기 학술대회 Deriving Values of AI in the Era of Digital Transformation 2024.11 pp.294-299
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4,000원
This study explores the adoption of self-service kiosks in the restaurant industry, comparing the contexts of Peru and South Korea. While self-service technologies like kiosks are widely accepted in South Korea, they face limited adoption in Peru due to ongoing technological development and cultural differences. The research examines factors such as system quality, service quality, and user satisfaction, using DeLone and McLean's information systems success model, and incorporates factors a habit and absorptive capacity to understand how culture influences technology usage. Data is collected through surveys in both countries and analyzed using PLS-SEM methodology. The study aims to provide practical recommendations for Peru’s restaurant industry to enhance kiosk adoption, drawing on South Korea's success. It also offers insights for companies commercializing kiosks, identifying market opportunities in regions with similar cultural contexts, and contributes to the broader literature on technology adoption in multicultural environments.
Factors determining the behavioral intention to use 'Fake Follower' in Social Media
한국소통학회 한국소통학회 학술대회 위기의 복잡성, 자유와 소통으로 넘다 2022.06 pp.20-21
Determinants of Korean SMEs' Intention to Use Export Insurance KCI 등재
한국무역금융보험학회(구 한국무역보험학회) 무역금융보험연구(구 무역보험연구) 제23권 제1호 2022.03 pp.3-22
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5,500원
본 연구는 한국무역보험공사의 수출보험 및 관련 서비스에 가입하게 되는 의사결정 단계를 파악하고 인지된 위험-지각된 유용성-이용 의도로 이어지는 인과관계를 살펴보고자 하였으며 수출보험을 실제로 이용해본 적이 있는 수출기업을 대상으로 외부의 자극인 거래위험을 인지 한 후 수출보험의 유용성을 지각하게 된다면 수출보험 이용 의도가 높아질 것이라는 가설을 설계 및 검정하였다. 이를 위해 S-O-R 이론과 헤이즈 다중 병렬매개 모형을 도입하여 실증적 으로 분석하였으며 수출보험에 대한 지각된 유용성은 대금회수, 수출지원, 업무효율의 세 가 지로 나누었다. 실증분석결과, 지각된 유용성은 인지된 위험과 이용 의도를 매개하는 역할을 하고 있었으며, 세 가지의 지각된 유용성 중 대금회수 유용성이 인지된 위험과 이용 의도에 가장 큰 영향을 미쳤다. 이와 같은 분석결과는 기업들이 수출보험에 가입하게 되는 원인과 보 험을 통해 얻고자 하는 유용성이 모두 수출 대금회수가 우선임을 보여준다.
Purpose : This study identifies the decision-making stages of subscribing to export insurance and related services of the Korea Trade Insurance Corporation and investigates the causal relationship leading to perceived risk, perceived usefulness, and intention to use. Research design, data, methodology : It was attempted to verify the hypothesis that the intention to use export insurance would increase if export insurance was perceived to be useful after recognizing the transaction risk, which is an external stimulus, for export companies that have actually used export insurance. To this end, the S-O-R theory and the Haze multiple parallel mediation model were proposed to analyze empirically, and the perceived usefulness of export insurance was divided into three categories: price recovery, export support, and work efficiency. Results : As a result of the analysis, perceived usefulness played a role in mediating perceived risk and intention to use, and among the three perceived usefulness, the usefulness of payment recovery had the greatest influence on perceived risk and intention to use. Conclusions : This result shows that the recovery of export payments comes first in all the causes of companies subscribing to export insurance and the usefulness they want to obtain through insurance.
Exploring Factors Affecting Consumers’ Intention to Use Smartwatch in Bangladesh : An Empirical Study KCI 등재 SCOPUS
한국경영정보학회 Asia Pacific Journal of Information Systems 제30권 제3호 2020.09 pp.636-663
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6,700원
Smartwatch, one of the popular forms of wearable gadget and a converging point of information technology innovation and fashion, is gaining much acceptance in countries belonging to the Asia-Pacific region. However, little is known about factors affecting consumers’ intention to use smartwatches in Bangladesh. Therefore, this study explores factors driving Bangladeshi consumers’ intention to use smartwatches and expands the general understanding of the emerging Asia-Pacific region’s market. The study extends the conventional Technology Acceptance Model (TAM) by incorporating perceived enjoyment, aesthetic appeal, healthology, and two fashion- related factors, such as fashion innovativeness and fashion involvement. Data representing 300 respondents were analyzed using the structural equation model (SEM). The results reveal that, among other predictors, attitude toward using has the strongest direct effect on behavioral intention to use smartwatches. Moreover, attitude toward using smartwatches is significantly influenced by perceived enjoyment, perceived usefulness, perceived ease of use, fashion innovativeness, and fashion involvement. The study further discusses some interesting theoretical contributions that would be important insights for future studies. The empirical findings of this study would benefit the manufacturers and marketers who are trying to enter or penetrate the market in the Asia-pacific region.
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