Earticle

Traditionally, food packaging is used to enhance food quality and provide consumers with product descriptions. As a new type of food packaging technology, the new generation of intelligent packaging can sensitively sense changes in the environmental atmosphere of stored food, so as to make a visual response to monitor the quality and freshness of food. This work summarizes the latest research on the development, properties and applications of natural polysaccharide-based smart food packaging materials. Firstly, the intelligent packaging system and polysaccharide-based intelligent packaging are summarized, and several representative polysaccharides are introduced. Secondly, different sensing methods that can be used to detect changes in food properties, such as those based on changes in time, temperature, humidity, oxygen levels, pH, chemical composition, or microbial contamination, are described. Then, the application of polysaccharide-based intelligent packaging materials in the food industry is discussed. Finally, the challenges and future directions of polysaccharide-based intelligent food packaging are discussed.

Packaging protects products and delivers information to consumers, and interacts with consumers using various technologies such as NFC and QR Code. Recently, augmented reality technology is widely used in the marketing field, and augmented reality market is expected to continue to grow according to Gartner Hype cycle. However, augmented reality is only used by a few companies in the packaging field. By applying augmented reality to packaging, companies can move away from the limited packaging size and provide consumers with more information about their products. In addition, augmented reality can improve the understanding of the product to consumers by interacting with consumers through a variety of content, and positively attract consumers' interest in the brand. Therefore, this study summarized the definition, characteristics, advantages, and market status of packaging and augmented reality, and analyzed the characteristics and cases of content types of augmented reality. As a result, we confirmed the characteristics of marketing using augmented reality, and especially the necessity of applying augmented reality as a marketing tool in the field of packaging.