For men's suit, a shirt is getting more and more important part of it. Generally to speak, it is a central item of coordination line between a suit and a tie. In the past, however, it was considered as rather a sort of inner wear than a outer. So a shirt was one of the most featureless item in color and unchanged in design among conservative men's wear. In accordance with increase of income, the propensity to consume has been more and more changed from a rational pattern to a sensible. When the consumers decide to buy a product, color planning has been one of the most important factor. the visual sense is the most powerful than any other senses. A feeling of the color which can influence on the image of th product is rather subjective, but the product characteristic and its circumstances can more or less make the consumer feel the image in common sense. through the color of the product, we are able to catch its image and the consumer's tastes. In recent days, there has been a big change in men's shirt. For example, a business casual trend, a lower age of consumers, and a increase of distinctive user who is not satisfied with limited design of men's suit. In order to develop color arrangement of men's shirt, this study shows a scheme of French style through trend analysis and market research of DEVRED, a French company.
목차
Abstract 1. 서론 1.1 연구 목적 1.2 연구 범위 및 방법 2. 이론적 배경 2.1 프랑스 남성복 스타일 2.2 컬러의 트렌드와 소비자의 행동 2.3 유행색에 따른 직물 배색 연구 3. 유행색과 직물배색 응용사례 3.1 2006. S/S 컬러 트렌드 3.2 2007. S/S 컬러 트렌드 4. 결론 참고문헌
키워드
men' wear rational patterncolor planningdevred french company
사단법인 한국색채디자인학회는 디자인 전문분야의 깊이 있는 연구와 교류를 위해 내실 있고 차별화된 색채연구의 산실이 되고자 하는 소망으로 2005년 발족하여 현재에 이르고 있습니다.
새책 및 디자인 관련 분야의 학문연구와 전문인을 요구하는 시대적 소구에 부응할 수 있도록 노력하며 회원간의 정보교류를 통하여 산업 및 문화 발전에 기여를 목적으로 합니다.
간행물
간행물명
한국색채디자인학연구 [Journal of Korean Society of Color Design Studies]