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Research on the Innovative Development of Chinese Painting in the Cultural Content Industry under the Background of Artificial Intelligence

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  • 발행기관
    한국콘텐츠산업학회 바로가기
  • 간행물
    콘텐츠와산업 KCI 등재 바로가기
  • 통권
    제8권 제3호 (2026.06)바로가기
  • 페이지
    pp.173-179
  • 저자
    Hui, Kuan, Fang, Yuanhan
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A487765

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초록

영어
The iterative advancement of artificial intelligence technologies is profoundly reshaping the production logic and structural forms of the cultural content industry. As a core carrier of traditional Chinese aesthetics, Chinese painting is now encountering a historic transition from “museumization” to “digital activation.” From the dual perspectives of art theory and digital humanities, this paper systematically examines the multiple pathways through which artificial intelligence intervenes in the creation, dissemination, and industrial transformation of Chinese painting. The study finds that generative AI, through technologies such as generative adversarial networks (GANs) and diffusion models, not only empowers the innovation of creative tools in Chinese painting, but also gives rise to new forms of industry, including immersive interactive experiences, personalized cultural and creative product development, and digital collectible transactions. However, behind this technological empowerment lie profound challenges: the tension between algorithmic logic and the Eastern aesthetic ideal of qiyun shengdong (spiritual resonance and vitality), the ambiguity surrounding copyright ownership of AI-generated content, and the risk that “averaged aesthetics” may erode artistic originality. This paper argues that establishing a framework of human– machine symbiosis in both creative ethics and institutional regulation, while preserving the essential aesthetic identity of Chinese painting amid the surge of algorithmic technologies, is key to achieving its creative transformation and innovative development in the digital age.

목차

Abstract
I. Introduction
II. Technological Empowerment: AI as a Novel Tool for Chinese Painting Creation
1. From Auxiliary Tool to Creative Partner: The Evolution of AI's Role
2. Case Analysis: AI-Based Restoration, Completion, and Re-Creation
III. Formal Innovation: From Static Paper-Based Forms to Immersive Interaction
1. Media Transformation and the Reconstruction of Aesthetic Experience
2. Immersive Experience: From Viewing to Entering the Painting
3. Digital Curation: Reconstructing the Interpretive Dimensions of Cultural Heritage
4. IP-Oriented Operations: The Contemporary Transformation of Chinese Painting Elements
IV. Industrial Restructuring: Value Chain Reconfiguration and Institutional Innovation
1. The Digital Transformation of the Means and Relations of Production
2. Inclusive Education and the Restructuring of Talent Development Systems
3. Innovation in Transaction Models: NFTs and Digital Collectibles
V. Challenges and Reflections
1. Qiyun from a Phenomenological Perspective
2. The Essential Characteristics and Limitations of AI-Generated Art
VI. Conclusion and Prospects
Reference

저자

  • Hui, Kuan [ Ph. D. Student, Department of Global Fine Art, Kyonggi University ] 1st author
  • Fang, Yuanhan [ Researcher, School of Business, Yonsei University ] Corresponding Author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    한국콘텐츠산업학회 [Korean Contents and Industry Association]
  • 설립연도
    2019
  • 분야
    복합학>학제간연구

간행물

  • 간행물명
    콘텐츠와산업 [Journal of Contents and Industry]
  • 간기
    격월간
  • pISSN
    2765-317X
  • 수록기간
    2019~2026
  • 등재여부
    KCI 등재
  • 십진분류
    KDC 600 DDC 700

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