Earticle

초록

영어

The COVID-19 pandemic has severely impacted the tourism industry, coinciding with the politically polarized climate in the United States. This study examines how the political inclinations of different regions influenced perceived COVID-19 risks and travel decisions, and their subsequent impact on the tourism industry. The findings reveal that the political inclination of an area significantly shaped perceived COVID-19 risks and responses, leading to varied travel behaviors and destination choices. Individuals in conservative regions were more likely to travel and stay in hotels than those in liberal areas, resulting in a sharper decline in hotel visits in the latter. Interstate travel behaviors changed, depending on the pandemic stage. By analyzing mobile phone and election data, this study offers practical insights into crisis management and targeted recovery strategies for industry stakeholders. Moreover, this study contributes to mixed-methods research by combining large-scale mobility data with the political context of election outcomes, providing a robust approach to contextualizing behavioral patterns across sociopolitical variables.

목차

Abstract
I. Introduction
II. Literature Review and Research Question
1. The Role of Political Identity in Travel Behaviors
2. The Role of Political Identity in Travel Destination Choice
3. The Changes in the Role of Political Identity across Different Pandemic Stages
IV. Methodology
1. Mobile Phone Data Preparation
2. Identification of Regional Political Inclination
3. Identification of Regional Political Inclination
4. Geospatial Visualization and Correlation Analysis
V. Results
1. The Overall Impacts of The Pandemic during the Three Years
2. The Impact of Travelers’ Political Leanings on State-Level Travel Frequency
3. The Impact of Travelers’ Political Leanings on County-Level Travel Frequency
4. The Impact of Travelers’ Political Leanings on Interstate Travel Patterns
VI. Discussion
Reference

키워드

저자

• Park, Eunhye [ Assistant Professor, Department of Food Nutrition, Gachon University ] 1st author
• Chae, Bongsug [ Professor, Department of Management, Kansas State University ] co-author
• Kim, Woohyuk [ Associate Professor, Department of Consumer Science, Incheon National University ] Corresponding Author

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  콘텐츠와산업 [Journal of Contents and Industry]

• 간기

  격월간

• pISSN

  2765-317X

• 수록기간

  2019~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 600 DDC 700