Earticle

초록

영어

The report of the 19th National Congress of the Communist Party of China made a major decision to implement the rural revitalization strategy. In 1998, the General Administration of Press and Publication together with the Ministry of Culture and Tourism proposed the implementation of the “2131 Project” for rural film screenings (now known as the “Rural Film Screening Project”). The report of the 20th National Congress emphasizes the necessity “to improve the basic public service system, enhance the level of public services, improve equity and accessibility, and vigorously promote common prosperity”. The rural revitalization strategy and the practice of rural film screening project are closely related to each other in terms of radiation range, implementing subjects, target subjects, and fundamental purposes. This article focuses on the practice of rural film screening under the background of rural revitalization, taking the field investigation of the rural film screening project practice in Yanbian Korean Autonomous Prefecture in Jilin Province in China as a case, and thereby explores the theoretical context, realistic context, and future strategy context behind the practice of rural film screening in China from the perspective of rural revitalization through the analytical path of “value judgment - factual judgment - strategy judgment”. This aims to provide references for the implementation path of the rural film screening project and the practical model of its participation in rural revitalization. The study comprehensively uses methods such as field surveys, interviews, and questionnaires. The research findings are as follows. In terms of theoretical context, the Rural Film Screening Project reflects a unique public nature, serving as the “eyes, ears, mouthpiece” of the Party and safeguarding public interests. Due to its borderland and ethnic characteristics, Yanbian Prefecture has local effectiveness expectations for the project, including strengthening cultural exchanges and promoting borderland development. In the realistic context, the film company in Yanbian Prefecture completes a large number of screenings and dubbing tasks annually, and relevant subjects have formed a collaborative relationship in the screening process. However, problems such as the need to expand film genres, upgrade screening venues and equipment, and improve self-sustaining capabilities and projectionists’ treatment still exist. In the strategic context, the Rural Film Screening Project should be systematically linked to rural revitalization, serving as a medium and main body to promote rural revitalization. In the future, strategies such as technological optimization, subject collaboration, and resource integration can be adopted to enable it to play a greater role in rural revitalization.

목차

Abstract
1. 引言
2. 研究方法与研究框架
2.1 研究方法介绍与田野点的选择
2.2 研究设计与研究框架
3. 延边州农村电影放映工程的效能期待及社会想象
3.1 农村电影放映工程相关制度设计——全国性与本土性效能期待
3.2 延边州观影群众对农影放映的预期——民间和基层的社会想象
4. 延边州农村电影放映工程的现实状况与多元协商
4.1 延边州农村电影放映的总体状况描述
4.2 各主体在农影放映过程中的行动与协商
5. 延边州农村电影放映工程的系统构想与未来展望
5.1 乡村振兴与农村电影放映工程的系统性关联
5.2 延展中介性与发挥主体性——延边州农村电影放映实践的未来展望
6. 结语
参考文献

키워드

저자

• 万卉英 [ 만훼영 | 中国传媒大学 媒体融合与传播国家重点实验室 ]
• 麻争旗 [ 마쟁기 | 中国传媒大学 外国语言文化学院 ] Corresponding Author

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  Journal of China Studies

• 간기

  계간

• pISSN

  1975-5902

• eISSN

  3022-5590

• 수록기간

  2006~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 912 DDC 951