Earticle

초록

영어

In an era of rapid technological advancements and globalization, this study identifies key risk and success factors in healthcare product development projects, crucial for corporate profitability and competitiveness despite challenges like technical uncertainties and regulatory hurdles. Healthcare projects, unlike traditional manufacturing, face strict quality demands, technical complexity, and market barriers. This research examines factors such as development operations, process elements, absorptive capacity, and product competitive advantage. Data from an online survey of healthcare project professionals were analyzed with frequency, reliability, correlation, and regression methods. Findings show development operations (β=.350, p<.05), absorptive capacity (β=.337, p<.05), and product competitive advantage (β=.521, p<.01) significantly boost managerial and developmental project performance, unlike process-related factors (p>.05). These results highlight the need for operational efficiency, organizational learning, and product differentiation. The study provides practical insights for managers to enhance project outcomes, quality, and customer satisfaction, addressing healthcare development challenges.

목차

Abstract
1. 서론
2. 이론적 배경
2.1 신제품개발 프로젝트
2.2 프로젝트 관리
3. 연구방법
3.1 연구모형
3.2 연구 가설 설정
3.3 측정도구 및 변수의 조작적 정의
4. 연구 결과
4.1 조사 대상자의 일반적 사항
4.2 측정도구의 타당성 및 신뢰성 검증
4.3 가설 검증
5. 결론
References

키워드

저자

• 이주현 [ Juhyun Lee | 한양대학교 공학대학원 석사 ] 제1저자
• 윤만길 [ Mangil Yun | 한양대학교 인문과학대학 철학과 & 경영학과 학사 ]
• 백동현 [ Donghyun Baek | 한양대학교 경영전문대학원 교수 ] 교신저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  프로젝트경영연구 [Project Management Review]

• 간기

  반년간

• eISSN

  2799-3434

• 수록기간

  2021~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 325 DDC 658