With the advancement of AI technology, digital signage has improved interaction with users, which has improved advertising effectiveness and user experience. AI-based interactive digital signage is a system that provides information and advertisements electronically. It has recently evolved further with the introduction of AI technology, and is improving the efficiency of marketing and information delivery by analyzing user behavior and providing customized experiences. In this paper, the touch interface of digital signage, switching of multimedia content, high visual utility, interactivity, readability at a distance, geographic and temporal flexibility, efficiency of information delivery, customized experience, and efficient content management are based on the main characteristics of the interface. A standard model for design was established. This study analyzed the main features and various effects of AI-based interactive digital signage, and the interface design standard model for digital signage proposed five standards to optimize user experience and effectively deliver messages. Ultimately, the purpose of this study is not only to efficiently transmit media content based on the interface standard model, but also to optimize the interface design to provide real-time information for users, information of interest, emergency disaster information, etc. quickly and accurately, communicate with citizens, and create a beautiful city street environment. It is used as a platform to create.
목차
Abstract 1. Introduction 2. Theoretical Background 3. Interface design for Interactive Digital Signage 3.1 Key Features of Interactive Digital Signage 3.2 Interface design Standard Model 4. Conclusion Acknowledgement References
국제문화기술진흥원 [The International Promotion Agency of Culture Technology]
설립연도
2009
분야
공학>공학일반
소개
본 진흥원은 문화기술(Culture Technology) 관련 산·학·연·관으로 구성된 비영리 단체이다. 문화기술(CT)은 정보통신기술(ICT), 문화적 사고 기반의 예술, 인문학, 디자인, 사회과학기술이 접목된 신융합기술(New Convergence Technology, NCT)로 정의한다. 인간의 삶의 질을 향상시키고, 진보된 방향으로 변화시키고, 문화기술 관련 분야의 학술 및 기술의 발전과 진흥에 공헌하기 위하여, 제3조의 필요한 사업을 행함을 그 목적으로 한다.
간행물
간행물명
International Journal of Advanced Culture Technology(IJACT)
간기
계간
pISSN
2288-7202
eISSN
2288-7318
수록기간
2013~2025
등재여부
KCI 등재
십진분류
KDC 600DDC 700
이 권호 내 다른 논문 / International Journal of Advanced Culture Technology(IJACT) Volume 12 Number 4