Earticle

초록

영어

Local cultural events are promoted in connection with urban regeneration projects as a means of revitalizing the region, but objective empirical analysis studies on promoted cultural events are lacking. Therefore, this study aims to identify the satisfaction according to the characteristics of participants in cultural events in the urban regeneration project, analyze the factors influencing the satisfaction, and present future promotion strategies for cultural urban regeneration as regional revitalization goals and means. As a result of the analysis, the difference in satisfaction according to the characteristics of residents was not diverse, but the satisfaction of urban regeneration cultural events was high in the unmarried class due to the potential demands and expectations of local cultural events. It was confirmed that the convenience of the event, sales products, and cultural event contents had an impact on satisfaction, and the cultural event contents had a great influence on the formation of satisfaction. For urban regeneration cultural events, it is important to secure the basic venue environment and convenience, and to improve the professionalism of planning and execution. In order to revitalize the region through urban regeneration cultural events, it is effective to establish a budget, event planning and contents, governance and operating system.

목차

Abstract
1. 서론
1.1. 연구의 배경과 목적
1.2. 연구의 범위와 방법
2. 이론 및 선행연구 고찰
2.1. 도시재생 과정의 문화 연계 전략과 유형
2.2. 지역 문화행사 및 문화적 도시재생 유형
2.3. 문화행사 참여 만족도 영향요인 관련 선행연구
2.4. 선행연구와의 차별성
3. 연구설계와 분석 방법
3.1. 사례 대상지 개요
3.2. 사례 대상지 도시재생 문화행사 추진 현황
3.3. 연구가설 설정 및 설문 조사설계
3.4. 분석 방법
4. 실증분석 및 가설검증
4.1. 응답 표본의 인구통계학적 구성 및 특성
4.2. 만족도 및 재방문 의향에 대한 기술통계분석결과
4.3. 도시재생 문화행사 만족도에 대한 주민 특성별 차이 분석
4.4. 도시재생 문화행사 만족도 영향요인 분석
5. 분석결과 함의와 향후 개선논의를 위한 초점집단면접조사(FGI)
5.1. FGI 개요
5.2. 문화를 통한 도시재생사업의 효과
5.3. 도시재생 문화행사 만족도 및 재방문 의사 실증분석 결과 논의 및 함의
5.4. 도시재생 문화행사(문화장터)의 지속가능성을 위한 방안
6. 결론
주
참고문헌

키워드

도시재생 문화행사 문화축제 지역활성화 플리마켓 지역문화자원 Urban Regeneration Cultural Events Cultural Festivals Local Revitalization Flea Markets Local Cultural Resources

저자

• 박소현 [ Park, SoᐨHyun | 목원대학교 부동산학과 박사과정 ] 주저자
• 윤진성 [ Yun, Jinsung | 서울시립대학교 도시공학과 연구교수 ] 공동저자
• 이재우 [ Lee, JaeᐨWoo | 목원대학교 부동산금융보험학과 교수 ] 교신저자

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