Rugayah Gy Hashim, Zaidi Mohd Aminuddin, Ahmad Zuhairi Zainuddin, Nik Rozila Nik Mohd Masdek, Rosnalina Abdul Rahma
언어
영어(ENG)
URL
https://www.earticle.net/Article/A402830
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초록
영어
During the pandemic lockdowns from 2020-2021, businesses operated on digital platforms when mobility and logistics limited the travel and transport of products and services. For Malaysia, the digital economy in 2018 contributed to 18.5% of the economy, which was equivalent to MYR267.7 billion in DGP. Leveraging on the success of the digital economy, village cooperatives, and cottage industries should emulate the trend in e-business. The qualitative study using interviews as the primary data collection showed that these entities based in rural areas could profit if the ICT infrastructure is in place. For now, internet access is the main impediment to embracing the digital economy through online business. The study is significant as the village cooperatives, and cottage industries contribute to a significant percentage of Malaysia’s economic growth. In today’s Information Era, the local industries must be part of the global commerce since we are heading towards the endemic phase.
목차
Abstract Introduction Literature Review Methods Findings Discussions and Conclusion Acknowledgments References
키워드
Digital economy; e-commerce; village cooperative; cottage industryICT
저자
Rugayah Gy Hashim [ Faculty of Business & Management, Universiti Teknologi MARA Cawangan Selangor, Puncak Alam ]
Zaidi Mohd Aminuddin [ Faculty of Business & Management, Universiti Teknologi MARA Cawangan Selangor, Puncak Alam ]
Ahmad Zuhairi Zainuddin [ Faculty of Business & Management, Universiti Teknologi MARA Cawangan Selangor, Puncak Alam ]
Nik Rozila Nik Mohd Masdek [ Faculty of Business & Management, Universiti Teknologi MARA Cawangan Selangor, Puncak Alam ]
Rosnalina Abdul Rahma [ Faculty of Business & Management, Universiti Teknologi MARA Cawangan Selangor, Puncak Alam ]