Earticle

초록

영어

The purpose of this study is to be drawn overall perceptions, perception changes and Tourism Policy Implications from media perspective as mediator on Hanseong Baekje Historic & Cultural Tourism Attractions. 318 News articles from 2010 to 2020 was analyzed by 3 categories based on 7 steps content analysis process. First of all, overall perception analysis of whole period stand forth that social-cultural perception was higher than economic perception and environmental perception. Next, perception change analysis of each period stand forth that increasing of employment opportunity in economic perception, improvement of quality of life in social-cultural perception and cultural asset protection in environmental perception was the main increased categories. Based on this content analysis on Hanseong Baekje Historic & Cultural Tourism Attractions, several tourism policy implications might be suggested. First, Revitalization Policies by placeness and historicalness is needed for making sustainable tourist sites. Second, inducement of Korean wave tourists and increase in experience program is required because Hanseong Baekje Historic & Cultural Tourism Attractions is excellent accessibility, a lot of shopping area, neighboring MICE complex. Third, platform development, customized tourism policy for FIT and Q tourism certificate system will be policy proposal of the central and local governments.

목차

Abstract
I. 서론
II. 이론적 고찰
1. 역사문화자원과 관광자원화의 개념적 고찰
2. 한성백제 역사문화 관광자원과 송파 지역의 관광매력성
3. 문화관광 이해집단 분류와 미디어
4. 관광자원 인식과 지방자치단체의 관광정책
III. 연구방법
1. 내용분석 연구방법
2. 세부 연구절차와 유목체계 결정
3. 미디어 선정 및 분석방법
IV. 분석 결과
1. 미디어 분석 결과
2. 단계별 기간 분석
V. 결론 및 관광 정책적 함의
참고문헌

키워드

저자

• 오정근 [ Oh, Jeong-Keun | 협성대학교 호텔관광·유통경영학과 교수 ]
• 임형택 [ Lim, Hyung-Taek | 선문대학교 글로벌관광학과 교수 ] 교신저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  관광진흥연구 [Journal of Tourism Enhancement]

• 간기

  계간

• pISSN

  2288-7156

• 수록기간

  2013~2024

• 등재여부

  KCI 등재

• 십진분류

  KDC 326 DDC 338