Earticle

초록

영어

Island is geographically isolated and its natural environment is well preserved, and a small number of residents have a more relaxed life than the city and have a unique culture. Previously, domestic policies regarding island tourism focused only on building infrastructure in terms of improving the island's tourism acceptance posture, why tourists visit the island, and why tourists feel uncomfortable about it. However, recent studies have examined the effects of island tourist restrictions and tourist motivations on tourist selection attributes according to individual involvement, and the effects of island tourist selection attributes on satisfaction, revisit and recommendation intentions. Interest in island tourist attractions with poor geographical access is increasing due to changes in trends such as increased leisure time, development of transportation, and development of SNS. Accordingly, this study identifies visitors to Udo Marine Provincial Park and analyzes the effect of the selection on overall satisfaction. In addition, the purpose of the study is to derive the direction of development and policy direction of Udo Marine Provincial Park. As a result, landscape attractiveness and traffic service selection properties had a positive impact on overall satisfaction, and visitors' overall satisfaction had a positive impact on their willingness to revisit Udo Marine Provincial Park and their recommendation.

목차

Abstract
I. 서론
II. 이론적 고찰
1. 관광지 선택속성
2. 방문객 만족
3. 행동의도
4. 선행연구 정리
III. 연구방법
1. 자료의 수집과 분석
2. 측정도구의 구성
3. 연구모형과 가설설정
IV. 실증분석
1. 표본의 일반적인 특성
2. 측정도구 검증
3. 선택속성과 만족도 간의 영향관계
4. 전반적 만족도와 재방문 의도 간의 영향관계
5. 전반적 만족도와 추천 의도 간의 영향관계
6. 가설검증 결과요약
Ⅴ. 결론
참고문헌

키워드

저자

• 김영민 [ Kim, Young-Min | 제주대학교 관광융복합학과 교수. ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  관광진흥연구 [Journal of Tourism Enhancement]

• 간기

  계간

• pISSN

  2288-7156

• 수록기간

  2013~2024

• 등재여부

  KCI 등재

• 십진분류

  KDC 326 DDC 338