Jae Eun (Francesca) Park, Young Ki Moon, William C. Hunter, Chulmo Koo
언어
영어(ENG)
URL
https://www.earticle.net/Article/A395364
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※ 학술발표대회집, 워크숍 자료집 중 4페이지 이내 논문은 '요약'만 제공되는 경우가 있으니, 구매 전에 간행물명, 페이지 수 확인 부탁 드립니다.
4,000원
원문정보
초록
영어
The abstract should be clear, descriptive and no longer than 150 words. Utilizing technology usually helps people to work effectively and efficiently, however, does not guarantee. In the process of learning and getting skilled with technology, people may feel burnout or such negative emotional state: technostress. We hypothesized and empirically tested that 3 technostress factors, technology-uncertainty, technology-complexity and workload affect burnout and further platform switching intention. An online questionnaire was designed and completed by 157 lodging business owners who actively use online platforms such as Airbnb, Booking.com, and Agoda. The result demonstrates that 3 technostress factors strongly affect burnout, and burnout affects switching intention. Academic implications for expanding the understanding of technostress in platform business industry are provided, and managerial implications for platform business companies are suggested.
목차
Abstract Introduction Literature Review Platform business and Platform-technostress Research model and hypotheses Methodology Measurement Development Sampling and data collection Results Demographic statistics Measurement model Structural model Conclusion Acknowledgments References