특수목적영어 교양교육의 교수모형 개발 및 효과에 관한 연구 — 광고홍보영어를 중심으로
A Study on the Development of the ESP Teaching Model and Its Effectiveness : Focusing on English for Advertising and PR
The purpose of this study is to set up a teaching model of English for Specific Purposes (ESP) for liberal education, and to verify its effectiveness by developing class materials for English for Advertising and Public Relations and applying them directly in ESP classes. For the purpose of this study, a teaching model of ESP for liberal education was designed in three stages: input – content-based language instruction – task and project. The Advertising and PR English textbook is composed of seven themes, two units for each subject, and each unit consists of vocabulary, the main content and group activities. In order to examine the effectiveness of the model, a total of twenty-six university students who participated in the classes of English for Advertising and PR were questioned in the survey. The results of the questionnaire showed that the participants showed the highest satisfaction with the teaching method, and were also quite satisfied with small group activities and Havruta learning activities. In particular, they identified with the fact that they learned terms related to their major which helped them obtain professional knowledge. However, low satisfaction was expressed with the difficulty of the class textbook. Practical implications for effective ESP education were suggested.
목차
I. 서론 II. 이론적 배경 1. 특수목적영어 교양교육에 대한 요구분석 2. 특수목적영어 교수-학습 모형 III. 연구 방법 1. 연구 참여자 2. 연구의 도구 3. 연구의 절차 IV. 결과 분석 1. ESP 교양교육의 교수 모형 설계 2. ESP 교양교육의 교수 자료 개발 및 수업의 운영 3. ESP 교양교육 강의교재 및 교수·학습 활동에 대한 참여자들의 인식 V. 결론 및 제언 Works Cited Abstract
키워드
특수목적영어광고홍보영어교양교육교수 모형하브루타 러닝English for Specific Purposes (ESP)English for Advertising and Public Relationsliberal educationteaching modelHavruta learning
한국중앙영어영문학회 [The Jungang English Language And Literature Association Of Korea]
설립연도
1968
분야
인문학>영어와문학
소개
본 학회는 영미어문학의 학술연구와 이에 부합하는 아래의 사업을 기획 수행하며,
또한 회원 상호간의 친목을 도모함을 목적으로 한다.
1. 학회지 발간
2. 연구 발표회, 강연회, 공동연구
3. 영미어문학 관련 도서출판
4. 영미어문학 관계 도서 및 자료의 모집 및 비치
5. 기타 본회의 목적 달성에 필요한 사업
간행물
간행물명
영어영문학연구 [The Jungang Journal of English Language and Literature]