북한인식과 대북 관광 공적개발원조(ODA) 효과성과 태도의 구조적 관계
Structural Relationships between the Awareness of North Korea, the Effectiveness of Tourism ODA, and Attitudes towards tourism ODA
The aims of this study were to investigate the structural relationship between the awareness of North Korea, the effectiveness of tourism ODA, and attitudes towards tourism ODA among university students. To achieve the purpose of the study, a questionnaire was designed after the review of previous studies, and then the online survey was fielded December 7-21, 2020, administering the survey to a convenience sample of university students. The reliability and validity of the model was verified and seven paths presented were statistically significant, and the path (environmental effects of Tourism ODA and attitudes towards tourism ODA) was not significant. Based on the study’s findings, this study discussed academic ccontributions, practical implications, and research limitations. The results of this study provided empirical information on the awareness of the effectiveness of tourism ODA and ODA policy.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 관광 공적개발원조(ODA) 효과성 2. 남북관광협력교류 3. 연구모형 및 가설설계 Ⅲ. 조사 설계 1. 설문지 구성 2. 조사 및 분석방법 Ⅳ. 분석결과 1. 연구 참여자 인구통계학적 특성 2. 신뢰성 및 타당성 검증 3. 연구모형 분석 Ⅴ. 논의 및 결론 참고문헌
키워드
Official Development AssistanceTourism Official Development AssistanceNorth Korean Tourism.
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.