유니폼구성요인이 만족도 및 학과애착에 미치는 영향 : 항공서비스전공 대학생을 중심으로
The effect of the Uniform Components on Uniform satisfaction and Attachment to Department : Focusing on Airline-service majored Students
This study attempted to understand the effect of uniform components, satisfaction, and attachment to department on Airline-service majored Students. To this end, it was composed of three sub-factors of the uniform components: symbolism, functionality, and aesthetics. Satisfaction and attachment to department were regarded as single factors. The subject of the survey was selected as a student who voluntarily accessed a google URL link, and was a four-year two-year college student with a focus in airline-service majors. The survey period was collected from September 15, 2020 to November 5, 2020. 182 copies of effective specimens for hypothesis testing in this study were empirically analyzed. As a result of the hypothesis verification, First, it was found that the uniform composition factors of college students majoring in airline-service had a significant effect on satisfaction in terms of symbolism, functionality, and aesthetics. Second, the effect of uniform composition factors of college students majoring in airline-service on attachment to department has the highest effect, in order of symbolism, functionality, and aesthetics. Third, it can be seen that the degree of satisfaction of college students majoring in airline-service has an effect on the attachment to the department. Focusing on college students majoring in airline-service, the purpose of this study was to identify the factors influencing the satisfaction and attachment of the department uniform component, and use it as a basic data to enhance the attachment to department and competitiveness of the department students.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 유니폼구성요인 2. 만족도 3. 학과애착 Ⅲ. 연구설계 1. 연구모형 2. 가설설정 3. 설문의 구성 및 변수의 조작적 정의 4. 자료수집 및 분석방법 Ⅳ. 실증분석 1. 조사대상자의 인구통계학적 특성 2. 측정변수의 신뢰성과 타당성 3. 구성개념 간 상관관계분석 4. 가설의 검정 Ⅴ. 결론 참고문헌
키워드
Majoring in Airline ServiceUniform Components on UniformsatisfactionAttachment to Department.
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.