This study aims to shed new light on the activities of PEOs(Professional Exhibition Organizers) that plan and operate exhibitions from the perspective of knowledge management(KM). The activities of PEOs are defined as the process of KM, and as a framework of analysis, they are recognized as the main steps of knowledge management: ‘knowledge acquisition’, ‘knowledge creation’, ‘knowledge transfer’, ‘knowledge storage’, ‘knowledge application’ were used. Exhibition is a knowledge platform where experts gather together to share knowledge, and PEOs that plan and organize these platforms play an important role in building an environment where information and knowledge are easily shared and spread. PEOs grasp the purpose of the exhibition participants and visitors, and creates various knowledge activities so that the purpose of participation can be achieved. PEOs select appropriate venues for the people concerned to attend, plan programs, operate events to effectively share and spread necessary information and knowledge, and create various knowledge activities such as information management and network management after the event. This study is meaningful in that it confirms the status of PEOs as facilitators of knowledge creation.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 지식경영 2. 전시기획사 Ⅲ. 전시기획사의 지식경영활동 1. 지식습득(Knowledge acquisition) 2. 지식창출(Knowledge Creation) 3. 지식 공유(Knowledge Transfer) 4. 지식 저장(Knowledge Storage) 5. 지식활용(Knowledge Application) Ⅳ. 결론 참고문헌
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.