Earticle

초록

영어

This study derives the brand story from collection through the collection makeup analysis of fashion brand Chanel from 2010 to 2016. It can be inferred from the fashion brand collection that the brand story can be directly or indirectly included in the beauty design called the collection makeup as well as the fashion design. The collection realized by the differentiated brand story is the total coordination which is completed by the harmony of the fashion and beauty of the model together with the stage composition, and it is possible to use the fashion design as well as the application of the aesthetic function as the makeup design. The brand story expressed in the make-up is fresh from the limit of the fashion design which is expressed directly by the material, the pattern and the decoration, and is imaginable and can be analogized. It is suitable to use as a new apostle, and the story development through make-up which is emphasizing newness and individuality expression is easy to utilize design using color, texture, form and object of make-up. The delivery can be easily conveyed.

목차

Abstract
Ⅰ. 서론
1. 연구의 의의 및 목적
Ⅱ. 이론적 배경
1. 컬렉션 메이크업
2. 브랜드 스토리
3. ‘C’브랜드 분석
Ⅲ. 내용 및 방법
Ⅳ. 결과 및 고찰
1. 샤넬의 컬렉션 메이크업 분석
2. 샤넬 컬렉션 메이크업에 표현된 브랜드스토리
Ⅴ. 결론
Ⅵ. 참고문헌

키워드

저자

• 표연희 [ Yeon Hee Pyo | 건국대학교 뷰티디자인과 대학원생 ]
• 전연숙 [ Yeon Sook Jeon | 성결대학교 뷰티디자인과 교수 ] 교신저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  한국메이크업디자인학회지 [The Journal of the Korean Society of Make-up Design]

• 간기

  반년간

• pISSN

  1738-8511

• 수록기간

  2005~2020

• 십진분류

  KDC 593 DDC 646