Earticle

초록

영어

This study analyzed differences in wedding product selection attributes by demographic characteristics. For this, a questionnaire survey was conducted among adult men and women in their 20-40s. To analyze the collected data, t-test and ANOVA were performed using SPSS 23.0. For post-hoc analysis. The study results found the following: In terms of marital status, a statistically significant difference was found in all factors according to educational background among singles. In wedding dress, on the contrary, no significant difference was observed by educational background. In terms of age, ‘wedding studio’ revealed a statistically significant difference while no difference was found in ‘hairdressing & makeup’ and ‘wedding dress’. In terms of pocket money, ‘hairdressing & makeup’ showed a significant difference while no difference was found in ‘wedding studio’, ‘wedding place’ and ‘wedding dress’. In terms of profession, ‘wedding studio’ revealed a significant difference while no statistical difference was observed in ‘wedding place’, ‘hairdressing & makeup’ and ‘wedding dress’.

중국어

为了基于人口统计学特性，分析结婚商品选择属性差异，面向20~49岁成年男性和女性分发问卷进行 了问卷调查。对基于人口统计学特征的利用态度差异，利用SPSS23.0统计系统，进行了t-test和分散分析 (ANOVA)。事后检验则利用Scheffé test，将可信度提高至0.7以上。另外，子因素分为婚纱摄影棚、婚 宴场所、美发和化妆、婚纱。研究结果显示，在结婚商品选择属性方面，相比未婚，已婚人士在学历方面 呈现出具有意义的差异，然而学历因素在婚纱选择方面却没有造成差异。另外，根据不同年龄段，在婚纱 摄影棚选择方面产生了差异，但在婚宴场所、美发和化妆、婚纱选择方面，则没有呈现出具体差异。与 此同时，根据零花钱的多少，在美发和化妆方面出现一定差异，但在婚纱摄影棚、婚宴场所、婚纱选择方 面却没有多少差异。最后，不同职业对选择婚纱摄影棚产生不同影响，但对选择婚宴场所、美发和化 妆、婚纱方面几乎没有差异。

목차

Abstract
Ⅰ. 서론
Ⅱ. 연구내용 및 방법
1. 연구문제
2. 연구대상 및 기간
3. 연구도구 및 설문지 구성
4. 자료 분석방법
Ⅲ. 연구결과 및 고찰
1. 연구대상자의 일반적 특성
2. 측정도구의 타당성과 신뢰도 검증
3. 인구통계학적 특성과 웨딩상품 선택속성간의 차이분석
Ⅳ. 결론
참고문헌
中文摘要

키워드

저자

• 이소정 [ So Jung Lee | 창신대학교 미용예술대학원 대학원생 ]
• 우미옥 [ Mi Ock Woo | 창신대학교 미용예술학과 교수 ] Corresponding Author

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  국제보건미용학회지 [Journal of Health and Beauty]

• 간기

  계간

• pISSN

  2005-369X

• eISSN

  2765-1347

• 수록기간

  2007~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 593 DDC 646