항공사 객실승무원의 감정노동전략, 감정부조화, 조직냉소주의 관계연구
A Study on the Relationship between Emotional Labor Strategy, Emotional Dissonance, Organizational Cynicism of Airline Cabin Crew
The purpose of this study was to investigate the relationship between Emotional Labor Strategy, Emotional Dissonance, Organizational Cynicism of Airline Cabin Crew. For the purpose of study, 220 survey questionnaires were distributed among the cabin crews who are working for airline industry from 1st Oct, 2019 to 15th Oct, 2019. Due to the reliability of data, 12 samples were discarded and 208 samples were put to actual analysis. In order to accomplish the purpose of the study, the researcher conducted and analyzed by using SPSS Ver. 21.0 statistics package. The results of the study are as follows. First, In the relationship between emotional labor strategy and emotional dissonance, surface acting had a positive effect, while deep acting had a negative effect. Secondly, the emotional dissonance had significant effects on organizational cynicism. Thirdly, In the relationship between emotional labor strategy and organizational cynicism, surface acting had a positive effect, while deep acting had a negative effect. Therefore, It is necessary to integrate the personnel and organizational management by establishing a plan to manage the emotional dissonance of cabin crews at all times.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 감정노동전략(Emotional Labor Strategy) 2. 감정부조화(Emotional Dissonance) 3. 조직냉소주의(Organizational Cynicism) Ⅲ. 연구설계 1. 연구모형 2. 연구가설 3. 조사 설계 및 설문구성 Ⅳ. 실증분석 1. 표본의 일반적 특성 2. 측정개념의 타당도 및 신뢰도 검증 3. 연구가설 검증 Ⅴ. 결론 참고문헌
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.