축제참가자의 안전의식과 지각된 안전서비스 및 만족간의 영향관계
The Impact Relationship among Safety Consciousness of Festival Participants, Perceived Safety Service and Satisfaction
This study established and tested hypotheses to achieve their objectives. Ideological safety consciousness and realistic safety consciousness influenced each of the festival's perceived safety services. And the festival's perceived safety services had a significant impact on festival satisfaction. These results provide the following implications: First, the people's safety consciousness is not simply multidimensional. It suggests that the safety consciousness can be distinguished from the safety consciousness of the mental and emotional aspects and the safety consciousness of the practical and behavioral aspects. Second, the overall safety consciousness of the festival's sufferers influenced the festival's perceived safety service. Therefore, the festival management body is requested to establish and operate a safety service system considering the level of safety awareness. Third, Looking at the components of perceived safety services, the components associated with human factors had a stronger impact on satisfaction than facilities, physical and spatial factors. Therefore, the festival operator needs to raise the overall level of safety services in terms of emphasis on safety services related to human factors.
목차
ABSTRACT I. 서론 Ⅱ. 이론적 배경 1. 안전의식 2. 축제의 지각된 안전서비스 3. 만족 Ⅲ. 연구설계 1. 연구모형 및 가설의 설정 2. 변수의 측정과 분석방법 Ⅳ. 실증분석 1. 표본의 특성 2. 신뢰성 및 타당성 검정 3. 가설검정 Ⅴ. 결론 및 시사점 참고문헌
키워드
Festival ParticipantsSafety ConsciousnessPerceived Safety ServiceSatisfaction.
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.