호텔조리종사자의 환경의식적 변수가 친환경경영활동 수용의도에 미치는 영향
The Effect of Environment Consciousness variable of Hotel Kitchen Employees on Their Intention to Adopt Green Practice
The environment is emerging as an important global issue, raising interest and inspiring a sense of responsibility to establish and adopt environmentally-friendly policies and practices in hotel restaurants that can have a serious impact on the environment. In this context, this study identified the factors that influence acceptance intention of green practices among hotel kitchen employees and proposed an effective way forward for companies to efficiently expand such activities and furthermore, develop into a sustainable enterprise. In an effort to attain the goals of this study, a contemplation of preceding research was undertaken to identify factors influencing an individual’s environmental behavior, namely, environmental knowledge, environmental concern, and perceived effectiveness regarding environmental behavior. These factors were applied to the Theory of Planned Behavior by Aizen (1991). The concept of moral norm was also administered to empirically verify the relation between variables. A parent population was selected among kitchen employees in five-star and four-star hotels located in Seoul. As a result of the verification, six hypotheses out of a total of thirteen were found to be meaningful, whereas seven hypotheses were not. Finally practical implications and suggestions for furture research are discussed.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 환경의식적 변수 2. 레스토랑의 친환경경영활동 3. 확장된 계획행동이론에 관한 이론적 고찰 Ⅲ. 연구설계 1. 연구모형 2. 연구의 가설의 설정 3. 자료수집 및 분석방법 Ⅳ. 분석결과 1. 응답자의 인구통계학적인 특성 2. 측정변수의 요인분석 및 신뢰성 검정 3. 확인적 요인분석 4. 구성개념간의 상관관계분석 5. 가설검증 6. 수정모형의 검증 Ⅴ. 결론 참고문헌
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.