Earticle

초록

영어

In order to strengthen the attachment to dependent places and to improve the attachment of places as an identity tourist spot, it can be said that a strategy to reinforce cultural motivation factors in tourism is needed. In other words, tourism sites should be changed to enjoy continuous adventure and thrill, to develop programs that can feel the sense of accomplishment, to introduce resources to recognize newness, to promote curiosity, to promote different cultural experience programs, and to enhance historical and cultural culture. When these cultural motivational factors are met, it is expected that the place of attraction as a sightseeing spot will be strengthened and ongoing visits will be possible. There are many levels of marine tourism in domestic tourism. It is necessary to improve the cultural motivation factors and the conditions to enjoy the physical motivation factors in order to induce continuous visit in summer and attract new tourists. In addition, in order to enhance the loyalty of sightseeing spots, it is important that all places of attachment are important. Therefore, it is necessary to improve the satisfaction of recognizing that they are differentiated from other sightseeing spots when tourists visit, There is a need for a way to help.

목차

ABSTRACT
 Ⅰ. 서론
 Ⅱ. 이론적 배경
  1. 해양관광지
  2. 관광동기
  3. 장소애착
  4. 충성도
 Ⅲ. 연구 설계
  1. 연구 및 분석방법
  2. 연구 모형 및 가설설정
  3. 변수의 조작적 정의
 Ⅳ. 분석결과
  1. 표본의 특성
  2. 신뢰도 및 타당성 검증
  3. 영향력 검증
 Ⅴ. 결론
 참고문헌

키워드

저자

• 박준범 [ Junbeum Park | (주)KLP Contents hub 대표이사 ]
• 최재우 [ Jaewoo Choi | 경기대학교 관광학박사 ] 교신저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  관광경영연구 [Journal of Tourism Management Research]

• 간기

  연7회

• pISSN

  2092-528X

• 수록기간

  1997~2021

• 십진분류

  KDC 326 DDC 338