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中国O2O共享单车行业的发展对韩国的启示
A Study on the Development of China's O2O Bike-sharing Industry and the Suggestions to Korea
중국O2O공향단차행업적발전대한국적계시

첫 페이지 보기
  • 발행기관
    부산대학교 중국전략연구소(구 부산대학교 중국연구소) 바로가기
  • 간행물
    Journal of China Studies KCI 등재후보 KCI 등재 바로가기
  • 통권
    제21권 1호 (2018.03)바로가기
  • 페이지
    pp.255-280
  • 저자
    朴宇
  • 언어
    중국어(CHI)
  • URL
    https://www.earticle.net/Article/A326039

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초록

영어
With the rapid development of China's economy, urban traffic congestion has become a chronic factor affecting the traveling of Chinese people. Due to the popularity of private cars in China in recent years, a great deal of car exhaust emissions have come about, which has caused serious pollution to the air quality in various cities in China. It is against this background that the shared economic model has developed rapidly in China. Representative industries sharing the economic model, the development of commercial bike-sharing service is the most prominent. Bike-sharing means that the enterprise provides a bicycle sharing service on campus, subway station, bus stop, residential area, commercial area, public service area and the like, and is a time-sharing rental mode. Bike-sharing is a product of integration and innovation of ICT technology and traditional bicycles. It is both an innovation in transport mode and an innovation in the industry. Bike-sharing has swept the streets of China's large and medium-sized cities, its development is very rapid. In China, Bike-sharing can be considered to be based on Online to Offline technology. The O2O bike-sharing service makes it easy to borrow and rent your bike by using advanced Internet technology and leveraging a smart-phone app. However, there are various problems with its rapid growth, which need to be solved. So far, there has been very little research on the development of China’s O2O bike-sharing and the China’s bike-sharing industry in the Korean academic community. Moreover, most of the previous materials were published earlier in the year, and the previous papers and research on O2O bike-sharing mentioned in this paper are very inadequate. This paper starts with the analysis of the development history of China's bike-sharing industry, and analyzes the current status of the development of China's O2O bike-sharing industry and the most representative examples of bike-sharing enterprises in China. Based on the research on the development status of China’O2O bike-sharing industry, the paper presents the main problems existing in China’s current bike-sharing industry and proposes the suggestions to Korea from the perspective of promoting the development of the Korea’s bike-sharing industry.

목차

Abstract
 1. 绪论
 2. 现状分析及成功企业事例
  2.1 中国共享单车行业发展历程
  2.2 中国O2O共享单车行业的现状分析
  2.3 中国共享单车的代表企业
 3. 问题层面与行业未来发展前景
  3.1 问题层面
  3.2 行业未来发展前景
 4. 对韩国的启示
  4.1 市场规模扩大与普及方面
  4.2 吸收并借鉴中国共享单车的运营方式及优点
 5. 结论
 参考文献

키워드

China O2O Bike-sharing Industry Development Status Main Problems Suggestions

저자

  • 朴宇 [ 박우 | 济州汉拿大学 国际经营系 ] Corresponding author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    부산대학교 중국전략연구소(구 부산대학교 중국연구소) [Institute of China Strategy]
  • 설립연도
    2006
  • 분야
    사회과학>사회복지학
  • 소개
    본 연구소의 설립을 통해 우선 한중 양국 국민의 상호이해와 교류증진을 위한 인문, 사회과학적인 연구는 물론이고, 이를 통해 기업(인)이 중국에 안정적인 정착과 교류를 할 수 있는 각종 환경을 조성하고자 한다. 게다가 본 연구소는 기존의 연구소의 기능과는 달리 단순한 학술 교류에 머물지 않고 인적 교류를 통해 양국관계의 이해를 증진하고 나아가 한국과 중국의 각종 프로젝트를 적극 유치, 개발함으로써 지속적으로 재원의 창출을 도모하고자 한다.

간행물

  • 간행물명
    Journal of China Studies
  • 간기
    계간
  • pISSN
    1975-5902
  • eISSN
    3022-5590
  • 수록기간
    2006~2026
  • 등재여부
    KCI 등재
  • 십진분류
    KDC 912 DDC 951

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