Earticle

초록

영어

The purpose of this study is to analyze the business model of social enterprise focusing on Happy Wondeok Inc. connected with KOSPO set up by the commercial law as one of public institutions. For this purpose, we draw an analysis model based on a theoretical review of existing studies on the business model of social enterprise. Analysis model we are established in this study includes three components such as value proposition, value creation, and value capture derived with basic recognition that social enterprise is the hybrid. The results of this study in summary are as follows. Happy Wondeok Inc. is building a successful business model to realize the dual values of social enterprise. As a result, a business model of Happy Wondeok Inc. provides us with a clear answer in all components such as value proposition, value creation, and value capture. And this study has several implications. First, this study will extend a horizon of real case studies beyond the limits of existing studies such as a simple classification of business model et al. Second, this study will provide us with an answer to questions of how it is to design the business model of social enterprise.

목차

Abstract
 Ⅰ. 서론
 Ⅱ. 이론적 배경 및 선행연구의 검토
  1. 비즈니즈 모델의 개념 및 구성요소
  2. 사회적기업의 특징과 비즈니스 모델
  3. 선행연구의 검토
 Ⅲ. 연구모형 및 연구방법
  1. 연구모형
  2. 연구방법
 Ⅳ. 사례분석 : 한국남부발전 삼척그린파워의 사회적기업 사업모델
  1. 분석사례의 개요
  2. 사업모델의 분석
 Ⅴ. 결론
 참고문헌

키워드

저자

• 김호식 [ Ho-Sik Kim | 강원대학교 공공행정학과 교수 ] 주저자
• 안치순 [ Chi-Soon An | 강원대학교 경영혁신센터 연구실장 ] 교신저자

참고문헌

발행기관

간행물

관심저널 등록

• 간행물명

  한국비교정부학보 [Korean Comparative Government Review]

• 간기

  연3회

• pISSN

  1598-964X

• 수록기간

  1997~2017

• 십진분류

  KDC 350 DDC 350