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Determinants of Consumer Intention to Continue Using Table-Top Tablet Ordering Systems in Restaurant Businesses

첫 페이지 보기
  • 발행기관
    보안공학연구지원센터(IJUNESST) 바로가기
  • 간행물
    International Journal of u- and e- Service, Science and Technology 바로가기
  • 통권
    Vol.8 No.8 (2015.08)바로가기
  • 페이지
    pp.119-128
  • 저자
    Younghoon Chang, Siew Fan Wong, Priscilla a/p Sugumar, Muthukumaran Maruthappa
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A254145

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원문정보

초록

영어
As restaurant businesses adopt new table-top ordering system (TTOS), the management would want to measure the success of their technology investment. One good indicator is whether returning customers will choose to continue using TTOS after their initial experience. Founded on the Expectation-Confirmation Model (ECM), this study answers the question by investigating customers’ continuance intention to use TTOS. Survey data from 140 regular restaurant customers who have prior experience with TTOS shows that satisfaction and perceived usefulness significantly affect continuance intention to use. Perceived usefulness, perceived enjoyment, and user interface significantly influence satisfaction while confirmation significantly affects perceived usefulness, perceived enjoyment, and user interface. Self-efficacy has significant impact on user interface; confirmation does not have significant impact on satisfaction. The findings have valuable implications for restaurant businesses and IT companies on how they should design or update their TTOS in the future.

목차

Abstract
 1. Introduction
 2. Literature Review
  2.1 Expectation Confirmation Model (ECM)
  2.2 An Expectation-Confirmation Model of Continuance TTOS Use
  2.3 Self-efficacy
 3. Research Methodology
  3.1 Measurement Development
  3.2 Data Collection
 4. Results
  4.1 Reliability and Validity
  4.2 Structural Model
 5. Discussion and Implications
 6. Limitations and Future Research
 7. Conclusion
 References

저자

  • Younghoon Chang [ Sunway University, Department of Computing and Information and Systems, No. 5 Jalan Universiti, Bandar Sunway, 47500 Selangor Darul Ehsan, Malaysia ]
  • Siew Fan Wong [ Sunway University, Department of Computing and Information and Systems, No. 5 Jalan Universiti, Bandar Sunway, 47500 Selangor Darul Ehsan, Malaysia ]
  • Priscilla a/p Sugumar [ Sunway University, Department of Computing and Information and Systems, No. 5 Jalan Universiti, Bandar Sunway, 47500 Selangor Darul Ehsan, Malaysia ]
  • Muthukumaran Maruthappa [ Sunway University, Department of Computing and Information and Systems, No. 5 Jalan Universiti, Bandar Sunway, 47500 Selangor Darul Ehsan, Malaysia ]

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    보안공학연구지원센터(IJUNESST) [Science & Engineering Research Support Center, Republic of Korea(IJUNESST)]
  • 설립연도
    2006
  • 분야
    공학>컴퓨터학
  • 소개
    1. 보안공학에 대한 각종 조사 및 연구 2. 보안공학에 대한 응용기술 연구 및 발표 3. 보안공학에 관한 각종 학술 발표회 및 전시회 개최 4. 보안공학 기술의 상호 협조 및 정보교환 5. 보안공학에 관한 표준화 사업 및 규격의 제정 6. 보안공학에 관한 산학연 협동의 증진 7. 국제적 학술 교류 및 기술 협력 8. 보안공학에 관한 논문지 발간 9. 기타 본 회 목적 달성에 필요한 사업

간행물

  • 간행물명
    International Journal of u- and e- Service, Science and Technology
  • 간기
    격월간
  • pISSN
    2005-4246
  • 수록기간
    2008~2016
  • 십진분류
    KDC 505 DDC 605

이 권호 내 다른 논문 / International Journal of u- and e- Service, Science and Technology Vol.8 No.8

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