Earticle

초록

영어

This paper researches the inventory problem and sales conflict in dual channel. The two basic problems are the basic problems of manufacturers or retailers have to face to establish network channel. We discuss that the network sales channels should establish their own inventory, or share the inventory with the physical store for inventory problem; we use dynamic pricing strategy to analyze and solve the problems of channel conflict for the conflict problem of Internet channel and physical channel. We studied the problem of inventory on the basis whether the network sales channels should establish their own inventory in dual channel. And then we analyzed the dynamic pricing model. The first part of this paper is the introduction of related problems and study of issues progress now. The second part is related assumptions and description the model analysis. In this part we describe the inventory strategy and dynamic pricing problem respectively. The third part is the numerical test. At the last of paper is the conclusion.

목차

Abstract
 1. Introduction
 2. Model Analysis
  2.1. Model Assumptions and Description
  2.2. Optimal Dynamic Pricing
 3. Numerical Experiment
  3.1. The Discussion of the Inventory Strategy
  3.2. The Comparison of Dynamic Pricing and Static Pricing
 4. Conclusion
 References

키워드

저자

• Yongxiang Li [ Hunan Industry Polytechnic (China) Hunan Industry Polytechnic, Changsha, 410208, China ]
• Dandan Yao [ Hunan Industry Polytechnic (China) Hunan Industry Polytechnic, Changsha, 410208, China ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  International Journal of u- and e- Service, Science and Technology

• 간기

  격월간

• pISSN

  2005-4246

• 수록기간

  2008~2016

• 십진분류

  KDC 505 DDC 605