Earticle

초록

영어

Social Commerce recently attracted the attention of academic and industry researchers. Social Commerce aims to make a transactional environment which is beneficial to three parties-social commerce service provider, buyer and seller by way of using the platform of SNS. As Social Commerce is a new technology issue, there is no existing conceptual framework, e.g. appropriate classification the business types, that help to understand the nature of Social Commerce. This study suggests one classification framework and tries to verify whether it works.

목차

Abstract
 1. Introduction
 2. Theoretical Background
  2.1 Social Commerce
  2.2 Social Network Services
  2.3 The Framework for Classifying Social Commerce
 3. Research Method and Result
  3.1 Research Method
  3.2 Result
 4. Conclusion
 References

키워드

저자

• Namjae Cho [ Associate Professor, Hanyang University ]
• Hyungju Lee [ Hanyang University ]
• Seunghee Oh [ Hanyang University ] Corresponding author

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  JITAM [Journal of Information Technology Applications and Management]

• 간기

  격월간

• pISSN

  1598-6284

• eISSN

  2508-1209

• 수록기간

  1999~2026

• 십진분류

  KDC 005 DDC 005