Earticle

초록

영어

This study was aimed at analyzing how attributes of spa destinations influenced visitor satisfaction and behavior intention. These analyses were based on the Visitors’ Survey conducted in Duksan Spa in Duksan. The results are as follows: First, according to the factor analyses about the characteristics of selecting spa destinations, six factors had effects on the choice of spa destinations based on the order of priority: facilities of the spa, accessibility, water quality of the spa and surrounding areas, costs and prices, hospitality and shopping opportunities, and tourism destination. Second, visitor satisfaction was determined by the following factors based on the order of importance: tourism destination, water quality of the spa and surrounding areas, facilities of the spa, and accessibility. In conclusion, the overall visitor satisfaction with the spa destination positively affected visitor loyalty, that is, their intention to revisit the place and recommend it to others.

목차

Abstract
 1. 서론
 2. 이론적 고찰
  2.1 온천 및 온천관광지 개념
  2.2 선행연구 고찰
 3. 국내 온천관광지 현황 분석
  3.1 국내 10대 온천관광지 현황
  3.2 덕산온천 현황
 4. 조사 설계
  4.1 조사대상과 방법
  4.2 설문지 구성
  4.3 연구모형
  4.4 분석방법
 5. 분석 결과
  5.1 인구통계적 특성
  5.2 신뢰도 및 타당성 검정 결과
  5.3 온천관광지 선택속성과 만족도 분석결과
  5.4 만족도와 행동의도 분석결과
 6. 결론 및 시사점
 참고문헌

키워드

저자

• 김시중 [ Kim, Si-Joong | 우송대학교 호텔관광경영학과 교수 ] 단독저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  한국지역개발학회지 [Journal of the Korean Regional Development Association]

• 간기

  연5회

• pISSN

  1225-9055

• 수록기간

  1989~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 322 DDC 330