This study investigated the factors of group creativity and cohesiveness perceived by airline employees, and based on the results, examined how these factors affected the organizations’ job performance, which is a job outcome variable. It is very important that airline company creates the environment to demonstrate group's creativity and cohesiveness for achievement more than expected by inducing overcome individual interest and stimulating employee's upper level desire for the profit of group or organization. So, the researcher consider it's really significant to study groups of airline company. According to the results of this study, as in previous studies, the identified factors of group creativity were ‘domain‐related knowledge,’ ‘creative thinking skill’ and ‘internal job motivation,’ and those of cohesiveness were ‘social cohesiveness’ and ‘task cohesiveness.’ In addition, variables group creativity and cohesiveness were both found to be in an effect relation with job performance. Thus, group creativity and cohesiveness play the role of changing organization members’ job attitude and assuring them of being a part of the firm as a community. In this sense, the variables have a significant effect on business performance pursued by the company, and therefore, they can be critical strategic factors for business operation. Considering the characteristic of airlines highly dependent on human services, such organizations should make efforts to provide organizational environment inducing the organization members to exchange creative ideas and to commit themselves to their job.
목차
ABSTRACT I. 서론 II. 이론적 배경 1. 집단 창의성 2. 집단 응집력 3. 직무성과 III. 연구설계 1. 가설설정 2. 변수의 정의 및 측정변수 2. 조사대상 및 분석방법 IV. 실증분석 1. 표본의 인구통계학적 특성 2. 신뢰도 및 타당성 검증 3. 가설 검증 V. 결론 및 시사점 참고문헌
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.