지역주민의 골프에 대한 인식이 골프장 개발 인식과 태도에 미치는 영향
The Effects of Recognition on Golf of regional residents' upon Recognition of Golf Course Development and Attitude
This study aims to analyze the effects upon the residents recognition on golf course development and attitude to golf course development by analyzing their recognition on golf, the structural equation model was utilized. According to the result of it, first, recognition on golf was a variable that significantly affected positive recognition on golf course development. Second, it was found that recognition on golf was a variable that significantly affected negative recognition on golf course development. Third, it was also shown that recognition on golf course development was a variable that did not significantly affect the attitude to golf course development. Fourth, it was proved that recognition on golf was, too, a variable that did not significantly affect the attitude to golf course development. Therefore, it can be concluded that there are many kinds of variables affecting the process of golf course development according to how the residents recognize the sport of golf.
목차
ABSTRACT I. 서론 II. 연구의 이론 고찰 1. 골프 및 골프장 개발 인식 2. 골프장 개발의 효과 및 태도 III. 연구설계 1. 연구모형 2. 연구가설의 설정 IV. 분석결과 및 해석 1. 표본 및 자료수집 2. 분석 결과 및 해석 V. 결론 및 제언 참고문헌
키워드
recognition on golf. recognition on golf course development. attitude toward golf course development. positive and negative recognition.
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.