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해외여행자의 여행동기와 태도 유형연구 - Q 방법론적 접근
A study on the motivation and attitudinal factors of overseas travelers - Approach to Q-Methodology

첫 페이지 보기
  • 발행기관
    관광경영학회 바로가기
  • 간행물
    관광경영연구 바로가기
  • 통권
    제13권 제4호 통권 41호 (2009.12)바로가기
  • 페이지
    pp.51-75
  • 저자
    김흥규, 홍장선
  • 언어
    한국어(KOR)
  • URL
    https://www.earticle.net/Article/A138866

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원문정보

초록

영어
The purpose of the study is to find out subjective characteristics of overseas travelers according to their travel factors, and to sort the factors out by systemizing and specifying overseas travelers’ travel factors from their behaviors based on travel motivations and attitudes. Of the basis of this sort out, this study tries to examine the motivation and attitudinal factors of overseas travelers using Q-methodology. The Q-methodology was adapted to identify the factors composing of the belief, values, attitudes, ideas. Total of 33 Q-sample(statements) were sorted by 32 P-sample. The Quanl program finally produced 3 factors that were interpreted and named as follows: The Travel as Cultural Experience; The Travel as Status Conferral; and The Travel as Purposive Activity. These three factors have their own unique characteristics, and it newly turned out that traveling abroad, which used to be recognized as a play, is getting recognized as a part of work. It is noteworthy that traveling abroad, which used to be recognized as a play, is not a play any more. It is getting recognized as a part of work. Thus, this study delves into overseas travel with different point of view. This study is of significance in that it tries to grasp subjectivity of overseas travelers based on their factors in terms of travel motivations and attitudes, and provides the subjective frame on travelers' motivations and attitudes for overseas travel.

목차

ABSTRACT
 I. 서론
 II. 이론적 배경
  1. 기존 선행연구의 고찰
  2. Q 방법론적 접근과 기존연구
 III. 연구설계
  1. Q 모집단 구성
  2. P 표본(P sample)
  3. Q분류(Q sorting)
  4. 자료분석
 IV. 분석결과
  1. 제1유형 : 문화적 경험으로서의 여행(The Traveel as Cultural Experience)
  2. 제2유형 : 지위부여기능으로서의 여행(The Travel as Status-conferral)
  3. 제3유형 : 목적활동으로서의 여행(The Travel as Purposive Activity)
 V. 논의 및 결론
 참고문헌

저자

  • 김흥규 [ Hungkyu Kim | 한국외국어대학교 ]
  • 홍장선 [ Jangsun Hong | 초록항공여행사 ]

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    관광경영학회 [Tourism Management Research Organization]
  • 설립연도
    1997
  • 분야
    사회과학>관광학
  • 소개
    관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.

간행물

  • 간행물명
    관광경영연구 [Journal of Tourism Management Research]
  • 간기
    격월간
  • ISSN
    2092-528X
  • 수록기간
    1997~2019
  • 등재여부
    KCI 등재
  • 십진분류
    KDC 326.39 DDC 910

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