In this study, through the pilot study and analysis of the dangerous realities of the tourist hotel enterprise related to the risk management of the tourist hotel. In this study, I classified the crisis factors of tourist hotel enterprises into the financial factor and non-financial factor by referring to the crisis management model of the International Risk Professionals Association(GARP). The results of analysis of factors were largely classified into the financial factor and non-financial factor. The financial factors consisted of the fluidity crisis factors and market crisis factor. The non-financial factors are generally classified into the quick response factor, environmental factor, institutional factor, and management factor, so that it was analyzed that they were not greatly different from the factors induced from the general companies. As a result of analysis of differences according to the degrees of recognition on the crisis, it was recognized that the hotel with the organization that is exclusively responsible for managing the crisis would have the lower occurrence rate of the fluidity risk factors from the financial risk factors. In that it was recognized that the hotel that suggests the vision for the whole organization would have the higher occurrence rate of the environmental factor, institutional factor, and management factor from the non-financial factors, it was judged to be because of the consistent interests of the managers about the system of crisis management.
목차
ABSTRACT I. 서론 II. 이론적 배경 1. 위기의 개념 2. 관광호텔기업의 재무적 위기요인 3. 관광호텔기업의 비재무적 위기요인 4. 선행연구 III. 연구설계 1. 연구의 모형 및 가설설정 2. 변수의 설정 IV. 분석결과 1. 조사대상자 특성 2. 관광호텔 위기요인의 관계분석 3. 연구 결과 IV. 결론 참고문헌
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.