The purpose of this study is to present political issues for tourism development of the Seorak areas through examining relations between recognition factors on tourism development of the Seorak areas at East-Sea Rim Age and tourism promotion factors in Seorak areas by systemizing the theories on the tourism promotion and East-sea rim age. To accomplish the purpose of study, theoretical study and empirical study are done. The result of this study suggests that there is close relationship between the recognition of tourism development of the Seorak area in East-sea rim age and tourism promotion. Therefore, following political plans for tourism promotion of Seorak area in Kangwon province; First, political alternatives for minimizing environmental damage due to tourism development should be presented rather than considering only the importance of development itself. Second, making tourism belt with specializing specific region through utilizing local advantages is urgently needed for tourism promotion of the Seorak area in East-sea rim age because the recognition and importance on tourism development is distinctly different in each areas. Third, alternatives for tourism promotion of Seorak area by leading private enterprise or inhabitants to participate in the process of decision making of the policies for developing tourism environment in the area. This study has following limitation. First, for more objective examination, research should be done in terms of inhabitants but sample group is only experts. Second, research is done before the recognition on the East-sea rim is known to people because of the time limitation. Therefore, more systematic and continuous study is required to overcome above limitations.
목차
Ⅰ. 서론 1. 연구의 목적 2. 연구의 범위와 방법 Ⅱ. 이론적 배경 1. 환동해권시대의 블록화현상과 강원도의 역할 2. 지역관광진흥의 의의와 지역관광개발의 체계 3. 설악권관광진흥의 범위와 개발여건 Ⅲ. 조사설계와 분석방법 1. 조사의 설계 2. 설문지의 구성 3, 자료수집과 분석방법 Ⅳ. 분석결과와 종합토의 1. 실증분석 결과 2. 종합토의 Ⅴ. 결론 참고문헌 ABSTRACT
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.