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국내와인산업 발전사에 관한 소고
A Study on the history of the Korean Wine Industry

첫 페이지 보기
  • 발행기관
    관광경영학회 바로가기
  • 간행물
    관광경영연구 바로가기
  • 통권
    제5권 제3호 통권 13호 (2001.10)바로가기
  • 페이지
    pp.111-122
  • 저자
    방진숙, 조경숙
  • 언어
    한국어(KOR)
  • URL
    https://www.earticle.net/Article/A138423

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원문정보

초록

영어
Though the history of Korean wine industry is short, domestic wine market was formed by producing domestic wine Majuang in nineteen seventies thanks to government assistance in grape farming and wine production. I reviewed its history for 30 years classifying the development processes into 5 stages.
1. Introduction period(1970 - 1986) : Formed the winery complex and introduced wine into Korean alcohol industry by producing domestic wines like Majuang and Chateau Montbleu.
2. Import Wine Market Period(1987 - 1991) : As a result of negotiation on wine import with U.S.A, Korean wine market is open and foreign wine products were actively launched.
3. First Growth Period(1992 - 1996) : Wine market, especially red wine was expanded due to the improved living standard and increased interests.
4. Recession Period(1997 - 1998) : Due to the economic crisis from the 1997, wine consumption shrank dramatically, Accordingly, wine import companies and wine sales networks were seriously challenged.
5. Second Growth Period(1999 - present) : Consumption has been recovered along with economic recovery. Therefore, wine demand has been recovered along with economic recovery. Therefore, wine demand has been increased. Especially activated wine lover's societies and specialized wine education institute among young consumers and professionals in influenced many positive effects in Korean wine industry in this period.
Wine is very sensitive to the economic situation compared to other alcohols. And major consumers have certain level of incomes and interests in wine. The forecast says that wine consumption will increase stably for the next 10 years, but it will increase rapidly from then on.

목차

I. 서론
  1. 국내와인산업 변천과정
  2. 와인소비의 변화
 II. 국내와인산업의 발전 과정
  1. 국내와인산업의 발전현황
 Ⅲ. 결론
 참고문헌
 ABSTRACT

저자

  • 방진숙 [ Jinsik Bang | 대한항공 와인 강사 ]
  • 조경숙 [ Kyongsook Cho | 조은정 식공간 대표 ]

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    관광경영학회 [Tourism Management Research Organization]
  • 설립연도
    1997
  • 분야
    사회과학>관광학
  • 소개
    관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.

간행물

  • 간행물명
    관광경영연구 [Journal of Tourism Management Research]
  • 간기
    연7회
  • pISSN
    2092-528X
  • 수록기간
    1997~2021
  • 십진분류
    KDC 326 DDC 338

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