Earticle

초록

영어

The purpose of this study was to examine the relationship between service quality and intention to continue participation in sports club. To achieve the purpose of study, 386 samples who were 4th, 5th, and 6th grade in elementary school, and participated in sport clubs were selected by using convenience sampling method. Questionnaire developed by Huh(1997) and used by Bang(2003)was used to measure the service quality in sports club. Also, questionnaire used by Jang(2005) was modified to measure the intention to continue participation in sports club. Frequency analysis, Cronbach α, confirmatory factor analysis were used to examine the reliability and validity of questionnaires. T-test and ANOVA were also used to find out the difference between socio-demographic variables and independent/dependent variables. relationship between service quality and intention to continue participation in sports club was examined by using multiple regression. The results of this study were as follows. First, male students showed higher satisfaction on service quality of the sport club and higher intention to continue participation in sport club than female's. Second, students in lower grade showed higher satisfaction of program in service quality. Third, service quality of sports club significantly influenced positive intention to continue participation in sports club.

목차

I. 서론
  1. 연구의 필요성
  2. 연구의 목적 및 가설
 II. 연구방법
  1. 연구대상
  2. 조사도구
  3. 조사도구의 신뢰도 및 타당도
  4. 조사절차
  5. 자료처리
 III. 연구결과
  1. 인구통계학적 배경변인에 따른 서비스 품질의 차이
  2. 인구통계학적 배경변인에 따른 운동지속의사의 차이
  3. 스포츠클럽의 서비스 품질과 운동지속의사의 관계
 IV. 결론
  2. 결론
 참고문헌
 ABSTRACT

키워드

저자

• 오경민 [ Oh, Kyung-Min | 강원대학교 ]
• 홍석표 [ Hong, seok-Pyo | 강원대학교 ]
• 김태형 [ Kim, Tai-Hyung | 한국교원대학교 ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  한국초등체육학회지 [The Korean Journal of the Elementary Physical Education]

• 간기

  계간

• pISSN

  1976-1058

• 수록기간

  1996~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 375 DDC 372