The South Korean government is opening up its legal service market pursuant to the Free Trade Agreement that has been worked out with the Government of the United States of America. Many Korean legal professionals fear that the incoming foreign law firms might take up their market share, citing the German precedent, where many of the local firms got merged by the incoming U.S. and U.K. law firms. This Article proposes that the situation the Korean legal professionals fear will not actually happen, if the U.S. law firms would abide by the rules of Business Administration in selling their product: legal service. Following the rules of Business Administration, they can actually harmoniously blend in the local legal market, complimenting the local legal professionals. To see how this can happen, this Article does an analysis of the effect of liberalization on the composition of the German bar. Then lessons to be learned for the U.S. firms will be derived from the analysis of the German market liberalization. Briefly summarized, the entering U.S. firms and the local firms have different expertise and strengths, and they also have different target customers. Therefore, they can compliment each other in fulfilling the needs of the market. This Article uses the methods commonly used in Business Administration to provide the U.S. law firms with some guidelines in successfully harmonizing with the local firms in the new legal market.
목차
<국문초록> Abstract I. Introduction II. GATS(The General Agreement on Trade in Services) 1. The need for global legal practice 2. The GATS agreement and its effect on the three spheres of the legal profession III. The German Market Liberalization 1. Brief history of the German legal profession and its own three spheres 2. Lift on ban on multi-city practice, and the GATS 3. The effect felt for German firms: The U.K. firms' merger fever 4. The effect felt for German firms: The U.S. firms' lateral hiring attacks 5. The result of the U.K. and U.S. firms' entrance IV. Lessons to be learned for law firms 1. International Management: things to consider when choosing which regional market to enter 2. Marketing Management: Beware of the local bar structure and client composition 3. Human Resource Management: multi-disciplinary V. Conclusion References
한독사회과학회 [Koreanisch-Deutsche Gesellschaft Fuer Sozialwissenschaften]
설립연도
1990
분야
사회과학>사회과학일반
소개
독일 또는 독일어권 국가에서 사회과학분야를 전공한 학자들이 독일을 중심으로하여 유럽지역을 한국과 비교연구하기 위한 전문 학술단체임. 한국과 독일학자간에 사회과학분야에서의 공동연구를 심화하고, 이를 기반으로 하여 양국간의 학술교류및 각종 정보를 상호교환하기 위한 모임으로 설립 됨.
간행물
간행물명
한독사회과학논총 [Zeitschrift der Koreanisch-Deutschen Gesellschaft für Sozialwissenschaften]