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1

스키리조트 종사원의 긍정심리자본이 조직시민행동에 미치는 영향 : 직무만족의 매개효과를 중심으로

인성호

관광경영학회 관광경영연구 제17권 제2호 통권 55호 2013.06 pp.243-262

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The purposes of this study were to investigate the impact of positive psychological capital and job satisfaction on organizational citizenship behavior in ski resort employees. The data was collected from 311 employees in ski resorts which are located in Kangwon-do area in Korea. And then it was analyzed by using a SPSS WIN 12.0 version of software package and used for the analysis such as frequency analysis, factor analysis and multi-regression. The positive psychological capital(consisting of hope, self confidence, optimism and resilience) has been conceptually and empirically demonstrated to be related to employee performance. Furthermore, employees’ job satisfaction was positively related to extra-role organizational citizenship behavior and employees’ job satisfaction acted a part mediator between positive psychological capital and organizational citizenship behavior. Therefore, this review was suggested that it is of great importance to have good relationships with co-workers and fair evaluation of work performance for promotion should be considered to reduce to leave their job.

5,500원

2

컨벤션호텔의 활성화 방안에 대한 연구 - 강원랜드 컨벤션호텔을 사례로 -

한진영, 지계웅, 인성호

한국디지털정책학회 디지털융복합연구 제12권 제10호 2014.10 pp.97-109

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본 연구에서는 점차로 치열해지는 MICE 환경에서 강원랜드 컨벤션호텔을 사례로 신규로 시장에 진입하는 컨벤션호텔이 활성화 될 수 있는 방안을 모색해 보고자 하였다. 본 연구의 자료수집에 있어서는 2013년 9월 15일-2013년 10월 15일까지 MICE 전문가들을 대상으로 하였다. MICE 수용태세 분석결과, 강원랜드 컨벤션호텔이 ‘쇼핑시설’, ‘인력 확보’, ‘접근성’을 개선하기 위한 방안을 시급히 강구할 필요가 있음을 시사하였다. 차별화방안으로 시설의 차별화, 컨벤션/이벤트 개최 시 저렴한 비용으로 나타났고, 마케팅방안으로는 인센티브 여행(incentive tour)에 중점을 둘 필요가 있으며, 컨벤션호텔이 MICE 행사 유치에 성공하기 위해서는 대규모 국내·외 이벤트 유치 또는 개발, 중소규모 행사유치로 틈새시장 침투, 재방문 유도, 저렴한 Room rate나 교통비를 통한 참가자의 비용절감 등을 고려해보아야 할 것으로 나타났다. 본 논문은 MICE 시장진입을 통한 컨벤션호텔 활성화를 위한 효율적인 전략을 도출하는 데 기초자료로 활용될 것으로 기대된다.
The purpose of this study was to seek for solutions of activating convention hotels entering to the newly created market, focused on the case study of the convention hotel in KangwonLand in the competitive MICE environment. According to the analysis for reception setup for MICE, it is urgently required to improve shopping facilities, securing manpower, the accessibilities in KangwonLand convention hotel. This study suggests several ways to identify differentiation such as facilities discriminations, reasonable prices when holding conventions/events. It is also proposed that there is a need to focus incentive tour when marketing. To succeed in hosting events of MICE at the convention hotel, it appears to be considered to host large scale of domestic or overseas events, to measure reasonable room rates, promote niche market through middle or small scale events, attract customers to revisit and save transportation costs for participants. From the study, it is expected to find efficient ways to activate convention hotels through MICE market entry.

4,500원

3

외식기업 관리자의 서번트 리더십과 조직시민행동 간의 관계에서 임파워먼트의 매개효과 - 패밀리 레스토랑을 중심으로 -

유승동, 인성호

관광경영학회 관광경영연구 제17권 제3호 통권 56호 2013.09 pp.227-247

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The purposes of this study were to investigate the mediating effects of empowerment on the relationship between the managers' servant leadership and organizational citizenship behavior in the family restaurant. The survey data was collected from 301 family restaurants employees working in the food service industry which were located in seoul. And then it was analyzed by using a SPSS WIN 12.0 version of software package and used for the analysis such as frequency analysis, factor analysis and multi-regression. The servant leadership (visionary, consensus, sense of community) has been conceptually and empirically demonstrated to be related to organizational performance in the food service industry. Furthermore, Servant leadership was positively related to Empowerment and Organizational Citizenship Behavior. Also, Empowerment acted a part mediator between servant leadership and organizational citizenship behavior. This study showed the stronger the servant leadership was, the deeper the organizational citizenship behavior was likely to happen. This result was showed that it were of great importance factors to effective human resource management on servant leadership and organizational citizenship behavior. Therefore, it is deeply needed to study that the concept of servant leadership and organizational citizenship behavior.

5,700원

 
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