Earticle

초록

영어

The mobile Internet has become increasingly visible in everyday life. As mobile Internet penetration leverages content business opportunities, it is crucial to identify methodologies to fit mobile-specific demands, e.g. regularity. Regularity is one of the important measures to capture easy-come, easy-go mobile users, especially in subscription-based mobile services. The author proposes a method called the "time slot count in window" method (TCW-method) to efficiently capture regular users, while relaxing the explicit splits among time slots with visits. The author shows the case study result from 2001-2002 commercial service logs. Case studies conducted in 2001-2002 with commercial news service subscribers show that the relaxation in the proposed method loses 2-3 % in the true positive rate of regularity as a binary classifier. The results show high true positive rate, 88-91 % for the Carrier-A case and 86-92 % in the Carrier-C case. Experimental results show that the method is promising for identifying revisiting users under mobile-specific constraints..

목차

Abstract
 1. Introduction
 2. Related Works
 3. Method
 4. Case Study
  4.1. Data Set
  4.2. Result
 5. Discussion
  5.1. Advantages of the Proposed Method
  5.2. Applications
  5.3. Limitations
 6. Conclusion
 References

저자

• Toshihiko Yamakami [ CTO Office, ACCESS ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  International Journal of Multimedia and Ubiquitous Engineering

• 간기

  월간

• pISSN

  1975-0080

• 수록기간

  2008~2016

• 등재여부

  SCOPUS

• 십진분류

  KDC 505 DDC 605